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GdC Beauty Group

Trade Marketing Associate

GdC Beauty Group, Miami, Florida, us, 33222

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Overview Germaine de Capuccini is a global leader for +60 years in professional skincare renowned for its high-quality, innovative products and treatments. We are seeking a motivated, creative, and organized

Trade Marketing Associate, based in Miami, Florida , to join our team.

The information below covers the role requirements, expected candidate experience, and accompanying qualifications. The Trade Marketing Associate will support in executing campaigns, coordinating events, managing digital content and supporting the business. This is a fantastic opportunity for someone passionate about beauty, skincare, and marketing to gain hands-on experience in a fast-paced, exciting industry. Key Responsibilities

Campaign Support:

Assist in the planning and execution of marketing campaigns across various channels, including professional, digital, influencer, print, social media, and trade promotions. Market Research:

Regularly monitor competitor activity, emerging trends by providing summaries and insights to inform future campaigns. Retailer and Event Coordination:

Help plan and organize events such as product launches, exhibitions, trade and retailer roadshows. Digital Marketing Support:

Assist with maintaining the US social media accounts (Instagram and Facebook), including updating product information, managing posts, and monitoring engagement. Engage with followers, respond to customer inquiries and help foster a sense of community around the brand. Reporting:

Help track and analyze campaign performance, preparing regular reports on key metrics, including social media engagement and sales data. Administrative Support:

Provide general administrative support to the marketing team, including organizing meetings, creating orders, updating marketing calendars and brand presentations. Qualifications

Education:

Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred. Experience:

Previous experience in a marketing role, internship, or relevant coursework is desirable. Skills

Strong written and verbal communication skills. Proficiency in Microsoft Office (Word, Excel, PowerPoint, Canva). Knowledge of social media platforms and basic understanding of content marketing and marketing tools to grow following and engagement. Highly organized with strong attention to detail. Ability to work independently and as part of a team in a fast-paced environment. Creative and proactive attitude with a passion for the skincare and beauty industry.

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