Bridges Homeward
Marketing & Communications Manager
Bridges Homeward, Cambridge, Massachusetts, United States, 02141
Job Description
Job Description
THE AGENCY:
Founded in 1873, Bridges Homeward has evolved over time into a group of dynamic, highly dedicated, mission-driven professionals meeting the current needs of the Greater Boston community. We work diligently towards our mission: to provide high-quality support and advocacy for children, adults, and families.
Our goal is for
everyone
to find permanency!
PURPOSE & SCOPE:
The Marketing and Communications Manager works 22.5-30 hours per week and is a key member of the Bridges Homeward Development team, responsible for the strategic implementation of fundraising initiatives, communications, and public relations to sustain and grow Bridges Homewards' programmatic impact and long-term financial strength. This position will report to the Director of Development and work collaboratively with the Development Associate and the Senior Philanthropic Manager. DUTIES AND RESPONSIBILITIES: Strategic Communications Work closely with the director of development to develop and execute an annual communications and marketing plan aligned with organizational goals. Craft compelling messages that clearly communicate our mission, values, and impact with a clear call to action. Ensure consistency of messaging across all communication platforms and materials.
Marketing and Branding Plan and manage digital marketing campaigns, including social media (LinkedIn, Facebook, Instagram, and website content. Collaborate with program directors and staff to promote services, events, and initiatives.
Design or oversee the production of promotional materials, newsletters, and annual reports. Write and distribute press releases, op-eds, and media advisories. Coordinate media interviews, speaking opportunities, and public appearances.
Digital Presence & Content Management Manage the organization's website, ensuring it is up to date and user-friendly. Lead content creation for blog posts, videos, impact stories, and donor spotlights. Track and analyze digital metrics to refine communication strategies.
Fundraising Events: Play a key role in supporting the annual impact event and fundraising events – Preparing invitations and outreach materials, creation of run of show, speaker presentations, visuals, vendor booking and communication, oversight of live donor platform.
Donor Communications Work closely with development staff to create donor engagement campaigns and fundraising appeals. Design donor-centric communication materials, including thank-you letters, reports, and campaign updates. Support event promotion and follow-up communications.
Team Collaboration & Capacity Building Coordinate with program directors and staff to gather stories, statistics, and updates for use in communications. Demonstrate attention to detail and possess superior organizational and communication skills and an ability to handle multiple tasks, deadlines and changing priorities. Train staff on brand messaging and media engagement best practices. Manage external consultants, designers, or freelancers as needed. Direct graphic designers, photographers or other media-production specialists if utilized to complete targeted projects. Be available to represent the agency at special events, meetings, and other off-site programs, as needed. Demonstrate attention to detail and possess superior organizational and communication skills and an ability to handle multiple tasks, deadlines and changing priorities. Perform other tasks as assigned. Work proactively, independently, and collaboratively.
Requirements: Bachelor's degree in communications, Marketing, Journalism, Public Relations, or a related field. 3–5 years of experience in communications and/or marketing, preferably in a nonprofit or mission-driven organization. Excellent writing, storytelling, and editing skills with attention to tone and audience. Proficiency with social media platforms. Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus. Strong organizational skills and the ability to manage multiple projects and deadlines.
Other Requirements: Valid Driver's License. Must be able to occasionally lift up to 50lbs.
Job Description
THE AGENCY:
Founded in 1873, Bridges Homeward has evolved over time into a group of dynamic, highly dedicated, mission-driven professionals meeting the current needs of the Greater Boston community. We work diligently towards our mission: to provide high-quality support and advocacy for children, adults, and families.
Our goal is for
everyone
to find permanency!
PURPOSE & SCOPE:
The Marketing and Communications Manager works 22.5-30 hours per week and is a key member of the Bridges Homeward Development team, responsible for the strategic implementation of fundraising initiatives, communications, and public relations to sustain and grow Bridges Homewards' programmatic impact and long-term financial strength. This position will report to the Director of Development and work collaboratively with the Development Associate and the Senior Philanthropic Manager. DUTIES AND RESPONSIBILITIES: Strategic Communications Work closely with the director of development to develop and execute an annual communications and marketing plan aligned with organizational goals. Craft compelling messages that clearly communicate our mission, values, and impact with a clear call to action. Ensure consistency of messaging across all communication platforms and materials.
Marketing and Branding Plan and manage digital marketing campaigns, including social media (LinkedIn, Facebook, Instagram, and website content. Collaborate with program directors and staff to promote services, events, and initiatives.
Design or oversee the production of promotional materials, newsletters, and annual reports. Write and distribute press releases, op-eds, and media advisories. Coordinate media interviews, speaking opportunities, and public appearances.
Digital Presence & Content Management Manage the organization's website, ensuring it is up to date and user-friendly. Lead content creation for blog posts, videos, impact stories, and donor spotlights. Track and analyze digital metrics to refine communication strategies.
Fundraising Events: Play a key role in supporting the annual impact event and fundraising events – Preparing invitations and outreach materials, creation of run of show, speaker presentations, visuals, vendor booking and communication, oversight of live donor platform.
Donor Communications Work closely with development staff to create donor engagement campaigns and fundraising appeals. Design donor-centric communication materials, including thank-you letters, reports, and campaign updates. Support event promotion and follow-up communications.
Team Collaboration & Capacity Building Coordinate with program directors and staff to gather stories, statistics, and updates for use in communications. Demonstrate attention to detail and possess superior organizational and communication skills and an ability to handle multiple tasks, deadlines and changing priorities. Train staff on brand messaging and media engagement best practices. Manage external consultants, designers, or freelancers as needed. Direct graphic designers, photographers or other media-production specialists if utilized to complete targeted projects. Be available to represent the agency at special events, meetings, and other off-site programs, as needed. Demonstrate attention to detail and possess superior organizational and communication skills and an ability to handle multiple tasks, deadlines and changing priorities. Perform other tasks as assigned. Work proactively, independently, and collaboratively.
Requirements: Bachelor's degree in communications, Marketing, Journalism, Public Relations, or a related field. 3–5 years of experience in communications and/or marketing, preferably in a nonprofit or mission-driven organization. Excellent writing, storytelling, and editing skills with attention to tone and audience. Proficiency with social media platforms. Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus. Strong organizational skills and the ability to manage multiple projects and deadlines.
Other Requirements: Valid Driver's License. Must be able to occasionally lift up to 50lbs.