BARCO is hiring: Sales Representative in Rancho Cordova

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Date: Jul 8, 2025

Company: Barco

Do you want to become part of a truly international team that is entrenched with the leading actors in the entertainment industry? You want to enter a learning journey with Barco fueled by long-standing customer relationships and world-class engineers. Become part of the growth story of our Immersive Experience Business Unit (IX BU). Our IX BU’s purpose is “creating moments, enriching lives”. We unlock the creative power of technology to deliver immersive experiences, from Live Events to Themed Entertainment, from Simulation to Projection Mapping – enabled by Projection, Virtual Reality, and Image Processing.

The key areas of responsibility of the Sales Representative - IX Americas West Coast are to develop and grow existing accounts with a substantial and potentially multi-national footprint. Exploring and developing new accounts while assisting end users and consultants in the territory to introduce our channel and distribution partners is also part of this role.

Responsibilities:

• Manage territory(s) to develop additional opportunities, customer relationships, demo products, and generate sales.
• Manage processes for creating quotes, managing sales cycles in CRM, developing and negotiating proposals and commercial agreements. Track business opportunities and sales funnel performance, and provide regular forecasting, market intelligence, and competitive analysis to Sales Management, Segment Marketing, and Product Management.
• Define and onboard new resellers for Barco in the market. Act as SPOC for these new partners, co-develop a business plan including performance targets and investment plans, and review performance during QBRs.
• Onboard and activate existing Barco resellers as per target plan and collaborate with the existing sales team.
• Support Channel Partners and Distributors with technical and sales expertise on Barco's range, aiding product specification.
• Manage lead distribution processes to Channel Partners.
• Market the company to ensure positive exposure and enhance brand image in the region.
• Keep all sales opportunities up-to-date in the company's CRM system.

Education:

• Bachelor’s or master’s degree (business, marketing, engineering) or equivalent experience.

Experience:

• At least 2 years of relevant experience preferred.
• Proven sales affinity in related industry/technologies.
• Strong communication and presentation skills to gain credibility with clients.
• Ability to work effectively across organizational and national boundaries.
• Eager to pursue new end customers and contacts at different levels of targeted accounts.
• High-level sales negotiation skills and outstanding relationship-building abilities.

D&I Statement

At Barco, innovation drives everything we do. We believe that diversity fuels creativity, bringing us closer to our colleagues and customers. Inclusion and equity are core capabilities that propel us toward our shared goals and mission.

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