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Highwire

Highwire is hiring: Senior Account Executive, Cybersecurity in Sacramento

Highwire, Sacramento, CA, United States, 95828

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Overview

Senior Account Executive, Cybersecurity role at Highwire. This range is provided by Highwire. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$72,000.00/yr - $90,000.00/yr

About Highwire

Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. We foster an inclusive environment where everyone can feel safe, celebrated and worthy.

Our people-first culture is driven by four core values: Team Empowerment, Growth Mindset, Inclusion Always, Fierce Distinction. We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life.

At Highwire, Senior Account Executives are trusted advisors, skilled storytellers, and sharp strategists. On the Cybersecurity team, you’ll partner with leading-edge brands at the forefront of global security innovation—working across threat intelligence, cloud security, incident response, identity, and beyond. You bring 3–5 years of public relations experience in an agency environment, with direct experience in the cybersecurity industry.

What You’ll Do

  • Media & Influencer Relations: Lead media strategy and execution for cybersecurity clients, with strong existing relationships across 10+ business, trade, and cybersecurity reporters
  • Craft and deliver proactive pitches that generate high-quality media coverage and thought leadership
  • Identify new media trends, outlets, and journalists relevant to the security space and share insights across the agency
  • Drive and support influencer engagement, content campaigns, and amplification strategies across digital and social platforms
  • Use social channels to boost client visibility and executive voice while supporting broader narrative efforts
  • Measure and communicate the ROI of PR programs, using analytics to optimize ongoing initiatives
  • Coach junior staff on cybersecurity-specific media strategies and relationship building
  • Client Service & Program Management: Own tactical execution of cybersecurity-focused PR program elements, including media relations, analyst engagement, thought leadership, speaking, and content
  • Lead weekly client calls, provide strategic counsel, and serve as a trusted point of contact—even during sensitive or reactive news cycles
  • Manage projects from kickoff through execution—keeping deliverables on track and aligned to broader strategic goals
  • Develop quarterly cybersecurity campaign plans, incorporating industry trends, breaking news, and creative angles
  • Monitor the threat landscape, competitors, and relevant regulatory developments to identify timely commentary opportunities
  • Support client media training, including message development and session follow-up
  • Help develop budgets and allocate team resources based on evolving client needs
  • Writing & Content Development: Write and edit high-impact cybersecurity-focused content, such as thought leadership articles, press releases, contributed pieces, speaking abstracts, award nominations, analyst briefings, media pitches, briefing books, backgrounders, and internal client materials
  • Ensure content reflects technical accuracy, industry nuance, and journalistic relevance
  • Create timely, engaging narratives that make technical topics relatable to media and business audiences
  • Insights, Analytics & Integration: Lead results reporting and campaign measurement, leverage insights to refine cybersecurity campaign strategies, and collaborate across teams to ensure integrated service delivery
  • Identify and adopt AI tools that support campaign precision, speed, and efficiency
  • Mentorship & Collaboration: Mentor and support junior staff, fostering an inclusive, high-performing team culture
  • Agency Engagement & Operations: Contribute to new business initiatives and engage with agency social channels to share cybersecurity insights
  • Professional Growth & Self-Development: Set and track quarterly goals, prioritize tasks, and demonstrate independence in driving projects forward

What You Bring

  • 3–5 years of PR/communications experience in an agency setting (required)
  • Direct experience with cybersecurity clients or within the security industry
  • Strong media relationships across tech, business, and security trades
  • Ability to translate complex cybersecurity topics into compelling media narratives
  • Excellent writing, editing, and content development skills
  • Experience managing client communications, priorities, and deliverables
  • Confidence using analytics tools and reporting on performance metrics
  • A collaborative, curious, and client-first mindset

Success at Highwire Looks Like

  • Client Confidence: Trusted point of contact delivering consistently excellent work
  • Media Strategy: Proactively drives media wins and adapts quickly to security news cycles
  • Tactical Execution: Leads cybersecurity programs from planning to delivery with minimal oversight
  • Strategic Thinking: Anticipates client risks and opportunities and responds with smart solutions
  • Revenue Growth: Demonstrates measurable ROI and identifies ways to expand client success
  • Industry Expertise: Deepens cybersecurity knowledge to inform content and strategy
  • Quality of Work: Produces clean, on-brand, technically accurate materials
  • Mentorship: Supports junior teammates through knowledge sharing
  • Collaboration: Works cross-functionally with a team-first approach
  • Growth Mindset: Adapts and improves to get things done

Why Highwire?

  • We redefine tech PR and empower teams to build a safer digital future

Highwire Perks

  • Competitive salary
  • Merit-based bonuses and promotions
  • Hybrid work model
  • Extensive vacation policy
  • 401K Match
  • Medical and dental benefits
  • Paid Parental Leave
  • Home office equipment stipend
  • Growth Mindset Stipend and tech reimbursements
  • Wellness benefit and donation match
  • Mentorship and recognition programs

Note: The duties delineated above may vary by account. We are actively building a pipeline for future opportunities and invite interested candidates to apply.

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