Vice President of Generative AI Marketing Strategy

Vice President of Generative AI Marketing Strategy About the Company Diverse financial services firm & investment bank offering a wide range of financial solutions. Industry Financial Services Type Public Company Founded 2000 Employees 10,001+ Categories Financial Services Finance Banking Wealth Management Banking & Mortgages Asset Management Investment Banking Investment Management Venture Capital Consulting & Professional Services B2B Business Corporations JPMorgan Chase Currencies Economics Insurance Credit Specialties Consumer & Community Banking Corporate and Investment Banking Asset Management Private Banking Commercial Banking About the Role We are seeking a dynamic and innovative Vice President of Generative AI Marketing Strategy to lead the charge in revolutionizing our marketing approach. In this influential role, you will drive the integration of Generative AI into our marketing initiatives, working closely with product, data, technology, and AI teams to create a holistic marketing transformation strategy. Your key responsibilities will include developing and implementing a comprehensive GenAI roadmap, aligning with diverse stakeholders, and facilitating collaboration across various teams. You will have the chance to define strategic objectives, enhance marketing workflows, foster personalization, and improve audience engagement through the power of AI. To qualify for this role, you should possess at least 5 years of experience in martech, product, or AI-driven marketing transformation, as well as a Bachelor's degree in a relevant field. A deep knowledge of product operations, marketing operations, and AI capabilities is essential, alongside a proven track record of successfully leading transformation roadmaps and cross-functional teams. This role requires exceptional influencing skills, the ability to drive collaboration, and experience engaging with senior leadership. Strong communication, organizational skills, and a proactive approach are vital for success. Experience in consulting, change management, and large-scale user adoption is preferred, with an MBA or equivalent highly regarded. Hiring Manager Title Head of Content & AI Transformation Travel Percent Less than 10% Functions Marketing