Eliassen Group
Campaign Marketing Manager
We are seeking a dynamic Campaign Marketing Manager to join our enterprise marketing team. In this role, you will be responsible for developing, executing, and managing omni-channel marketing campaigns that drive engagement and growth. You will work closely with cross-functional teams to ensure that our marketing strategies align with business objectives and deliver measurable results. This position is ideal for a marketing professional with a strong background in campaign management and a passion for innovative marketing solutions. Responsibilities: Partner with product owners to translate business objectives into measurable marketing goals. Own the development and execution of the annual marketing plan for assigned programs. Plan, develop, and execute annual multi-channel marketing campaigns, ensuring alignment with program strategy, goals, and timelines. Develop creative briefs, coordinate with internal and external partners, and manage campaign deliverables. Collaborate across internal and external stakeholders to identify and prioritize marketing strategies, messaging, channel mix, and media opportunities, leading multiple initiatives and campaigns simultaneously. Monitor, track, and present insights on key campaign metrics and analytics to measure success and optimize performance. Collaborate with senior marketing managers to provide support on portfolio-wide initiatives and cross-business campaigns. Support marketing operations and shared initiatives that enhance overall portfolio performance. Work closely with stakeholders across regulatory affairs, program management, customer services, corporate communications, legal, and vendor partners to ensure alignment and compliance. Ensure quality assurance and compliance across all outbound marketing, protecting customer data and adhering to best practices. Manage marketing budgets to ensure all marketing initiatives are delivered within established budget parameters. Experience Requirements: Marketing Campaign Development and Management Omni-channel Campaign Planning and Execution Data Analytics and Performance Monitoring Creative Brief Development Project Management Tools and Methodologies Proven ability to partner directly with product owners or other cross-functional stakeholders to develop marketing plans and strategies. Experience developing and executing campaigns across multiple channels. Familiarity with clean energy, renewable energy programs, or residential utility customer offers is a plus. Strong organizational skills and attention to detail. Education Requirements: Bachelor's degree in Marketing, Business Administration, or a related field. Minimum 3 years of experience in developing and executing marketing strategies.
We are seeking a dynamic Campaign Marketing Manager to join our enterprise marketing team. In this role, you will be responsible for developing, executing, and managing omni-channel marketing campaigns that drive engagement and growth. You will work closely with cross-functional teams to ensure that our marketing strategies align with business objectives and deliver measurable results. This position is ideal for a marketing professional with a strong background in campaign management and a passion for innovative marketing solutions. Responsibilities: Partner with product owners to translate business objectives into measurable marketing goals. Own the development and execution of the annual marketing plan for assigned programs. Plan, develop, and execute annual multi-channel marketing campaigns, ensuring alignment with program strategy, goals, and timelines. Develop creative briefs, coordinate with internal and external partners, and manage campaign deliverables. Collaborate across internal and external stakeholders to identify and prioritize marketing strategies, messaging, channel mix, and media opportunities, leading multiple initiatives and campaigns simultaneously. Monitor, track, and present insights on key campaign metrics and analytics to measure success and optimize performance. Collaborate with senior marketing managers to provide support on portfolio-wide initiatives and cross-business campaigns. Support marketing operations and shared initiatives that enhance overall portfolio performance. Work closely with stakeholders across regulatory affairs, program management, customer services, corporate communications, legal, and vendor partners to ensure alignment and compliance. Ensure quality assurance and compliance across all outbound marketing, protecting customer data and adhering to best practices. Manage marketing budgets to ensure all marketing initiatives are delivered within established budget parameters. Experience Requirements: Marketing Campaign Development and Management Omni-channel Campaign Planning and Execution Data Analytics and Performance Monitoring Creative Brief Development Project Management Tools and Methodologies Proven ability to partner directly with product owners or other cross-functional stakeholders to develop marketing plans and strategies. Experience developing and executing campaigns across multiple channels. Familiarity with clean energy, renewable energy programs, or residential utility customer offers is a plus. Strong organizational skills and attention to detail. Education Requirements: Bachelor's degree in Marketing, Business Administration, or a related field. Minimum 3 years of experience in developing and executing marketing strategies.