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Heinz

Category Analyst

Heinz, Cincinnati, Ohio, United States, 45208

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Overview

Our Company Kraft Heinz seeks to grow its people to grow the business. This role is based in Cincinnati Sales and offers benefits and a competitive total rewards package with eligibility for bonuses and health-related perks upon hire for salaried employees. Category Analyst at a Glance

The Category Analyst will leverage 84.51 Stratum & Market6, Circana, Numerator, PowerBI, and other tools to develop routine reporting and in-depth analytics for the advising team. The goal is to identify trends in purchase frequency, buy rate, shopper demographics, cross-shop, penetration, and category leakage within POS and shopper data, then develop business-growing recommendations. Responsibilities include pulling data from multiple sources, manipulating large data sets in MS Excel, and building presentations in MS PowerPoint. The ideal Category Analyst will be intellectually curious, proficient with heavy technical data management, excel at consumer insights and storytelling, and possess strong time and project management skills. The role requires knowledge of Kraft Heinz categories, Kroger shoppers, insight development, efficient assortment recommendations, and optimal shelf placement. The Category Analyst will support Krogers reset process by providing best-in-class planogram recommendations and conducting assortment analysis, white space discovery, and SKU optimization for the team and customer in preparation for the reset process. Responsibilities

Support a best-in-class reset process for Kroger Aggregate and train on best practices developed across the category leadership team Draw key insights and business recommendations on distribution, assortment, pricing, and promotion by analyzing customer and syndicated data Develop and integrate consumer, shopper, and retailer insights to advise targeted strategies, plans and decisions Integrate data to develop impactful customer-specific selling stories in support of key category business-growing priorities Implement Kraft Heinz shelving principles and standards Support and provide assortment analysis and SKU optimization in preparation for the Kroger reset Qualifications

Applicable experience in the consumer-packaged goods industry (food or beverage ideal) Demonstrated space management software skills (JDA ideal) Experience with retail POS, syndicated and panel data (e.g., 84.51 Stratum, Market6, Circana, Numerator, PowerBI) for in-depth analytics Strong analytical and problem-solving capability Ability to understand and sell space management concepts within category management Strong written, verbal, and interpersonal communication skills Ability to prioritize and meet deadlines within specified time constraints Adaptability in a changing work environment Proficiency with Microsoft Office, especially MS Excel Work Environment & Schedule

This position is in a normal office environment with no anticipated travel to customer locations, stores, or manufacturing facilities. This role is a salaried, exempt position. Physical Requirements

Operate a computer and view screens for ~100% of the work schedule No travel required This job description may not cover all duties or responsibilities and is subject to change without notice. Location

Cincinnati Sales Compensation & Benefits

New Hire Base Salary Range: $77,800.00 - $97,300.00 Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents. The compensation offered will consider internal equity and may vary by geographic region, job-related knowledge, skills, and experience. Benefits:

Coverage for employees and eligible dependents through health, dental, vision, and other plans. Benefits terms and conditions are defined by applicable plan documents. Wellbeing:

We offer programs that support physical, social, emotional, and financial well-being, with programs that may vary by role, country, region, and other employment factors. Benefits may include: Physical Medical, Prescription Drug, Dental, Vision, Screenings Social Paid Time Off, Holidays, Leave, Flexible Work Arrangements, Recognition, Training Emotional Employee Assistance Program, Wellbeing Programs, Family Support Financial 401k, Life, Disability Location(s):

Cincinnati Sales Equal Opportunity:

Kraft Heinz is an Equal Opportunity Employer. Applicants may contact NAZTAOps@kraftheinz.com for accommodation requests during the application process. #J-18808-Ljbffr