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Senior Analyst, Digital Analytics

, Atlanta, Georgia, United States, 39901

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Genuine Parts Company seeks Senior Analysts, Digital Analytics in Atlanta, GA.

Regularly generate insights and reporting to develop, launch and optimize digital channel KPIs, and drive the overall success of omnichannel business. Capture, review, and analyze data combining web analytics, customer behavior, offline data sources, and related metrics. Guide development of business cases and product roadmaps, and eventual successful development, launch and adoption of digital products, using advanced data analysis, statistical analysis, and experimentation.

Must have a Bachelor's degree (or its foreign equivalent) in Computer Science, Information Systems, Statistics, or a related technology-driven field. Must have 2+ years of broad B2B or B2C digital analytics experience in an eCommerce & Retail enterprise. Experience must include working with Google/Adobe Analytics; Adobe (Audience Manager, Test and Target); Optimizely; Tableau; SQL, Python, advanced data mining, statistical analysis to extract insights from large and complex data sets.

This role is offered with a Hybrid Telecommuting Option, with onsite work at the Atlanta, GA HQ office as required by manager, and remote work otherwise permitted.

Email resume to Genuine Parts Co: (Must REF: Job Title in subject line).