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Timeless Patents

Fractional Head of Retention

Timeless Patents, New York, New York, us, 10261

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Fractional Head of Retention

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Fractional Head of Retention

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Timeless Patents Get AI-powered advice on this job and more exclusive features. Commitment: Part-time (2025 hours/week) with opportunity to join full-time Start Date: Immediate About Us Timeless Patents is a fast-growing eCommerce brand offering beautiful framed and unframed patent artwork. We've scaled rapidly and are now seeking a fractional Head of Retention to own and elevate our lifecycle marketing program from strategic planning to creative execution. The Role Were looking for someone who can own retention marketing end-to-end combining lifecycle strategy, email design, and performance monitoring. You'll be responsible for: Flows & Lifecycle Strategy: Audit and fully rebuild all core Klaviyo flows (welcome, browse abandonment, cart abandonment, post-purchase, winback, etc). This will be a standalone onboarding project with additional pay Create new and update existing behavior- or segment-based flows as needed Continuously monitor and optimize flow performance, identifying opportunities to improve open rates, clicks, conversions, and unsubscribes Campaign Planning & Execution: Design and send 45 segmented email campaigns per week, including ideation, copywriting support, layout, and scheduling Build campaigns around seasonal trends, gifting opportunities, product launches, and customer behavior (e.g., first-time vs. repeat purchasers, gifting vs. personal use) Maintain a proactive content calendar with testing opportunities Creative & Design: Design all emails directly in Figma, using our branding and product photography Make strategic decisions about layout, hierarchy, typography, and CTA placement Work collaboratively with our team to evolve and elevate the visual identity across retention touchpoints Performance & Optimization: Own weekly reporting on key email metrics Develop insights and test hypotheses based on data Work with the founder and creative team to prioritize high-leverage improvements You're A Fit If You Have 35+ years of experience in retention or lifecycle marketing for a DTC brand (ideally in home decor, gifting, or consumer goods) Are fluent in Klaviyo including flow logic, dynamic content blocks, advanced segmentation, and analytics Have scaled email to 3040% of total revenue Have strong design skills and experience building branded emails you dont need a separate designer to execute Think like a strategist but work like a builder this is a hands-on role Are comfortable juggling both recurring campaigns and long-term lifecycle work Care about clear communication and the small details that make retention feel brand-building, not just revenue-driven Seniority level

Seniority level

Mid-Senior level Employment type

Employment type

Contract Job function

Job function

Marketing and Sales Industries

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