Dairy Farmers of America
The Brand Manager, Cheese will help drive demand for Borden Cheese and Cache Valley Creamery Cheese by creating consumer and customer demand. They brand manager will develop, create, and execute marketing plans in support of long-term strategies. Accountable for helping to deliver the overall business goals, this position supports the cross-functional team across communications, innovation, packaging, and long-term strategy development.
Responsibilities
Develop and execute marketing initiatives in support of long-term strategies that create consumer and customer demand
Lead internal team and agencies from brief writing and timeline development through execution and reporting for media, creative, social media, shopper marketing and other projects
Support overarching strategic planning and communication across business
Support innovation pipeline creation from research through product commercialization and support
Manage marketing budget from recommendation through tracking
Provide regular analysis and recommendations to guide business priorities and marketing recommendations across various KPIs
Coach, develop, and motivate team
About Dairy Farmers of America Dairy Farmers of America is a global organization and the largest dairy cooperative in the United States, employing approximately 18,000 people, around the world. Through our brands and diverse product portfolio, including national brands like Borden Cheese and Plugra Premium European Style Butter and regional brands such as Kemps, our mission is to deliver top-quality products and excellent service to our customers and consumers, and value back to the farmer families who own the cooperative. Our Chicago office is a small, diverse team, managing our consumer brands within the cheese & butter portfolio and includes team members in brand management & innovation, supply chain, product information management and more. For the Chicago office, we manage consumer brands with product lines that encompass butter, cheese and cultured products.
Qualifications
Undergraduate degree in marketing or related curriculum (or equivalent combination of experience and education)
6+ years of experience (3+ in CPG marketing, brand management preferred)
Prior management experience
Ability to influence management, lead and support cross-functional teams, and handle multiple projects and brands
Outstanding verbal, written, and interpersonal skills
Excellent organizational and project management skills
Able to think creatively and strategically
Able to problem solve, multi-task, prioritize work activities, and meet deadlines
Able to organize time, energy, and resources effectively to achieve goals (i.e., organizational skills)
Must be able to read, write and speak English
An Equal Opportunity Employer including Disabled/Veterans
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Responsibilities
Develop and execute marketing initiatives in support of long-term strategies that create consumer and customer demand
Lead internal team and agencies from brief writing and timeline development through execution and reporting for media, creative, social media, shopper marketing and other projects
Support overarching strategic planning and communication across business
Support innovation pipeline creation from research through product commercialization and support
Manage marketing budget from recommendation through tracking
Provide regular analysis and recommendations to guide business priorities and marketing recommendations across various KPIs
Coach, develop, and motivate team
About Dairy Farmers of America Dairy Farmers of America is a global organization and the largest dairy cooperative in the United States, employing approximately 18,000 people, around the world. Through our brands and diverse product portfolio, including national brands like Borden Cheese and Plugra Premium European Style Butter and regional brands such as Kemps, our mission is to deliver top-quality products and excellent service to our customers and consumers, and value back to the farmer families who own the cooperative. Our Chicago office is a small, diverse team, managing our consumer brands within the cheese & butter portfolio and includes team members in brand management & innovation, supply chain, product information management and more. For the Chicago office, we manage consumer brands with product lines that encompass butter, cheese and cultured products.
Qualifications
Undergraduate degree in marketing or related curriculum (or equivalent combination of experience and education)
6+ years of experience (3+ in CPG marketing, brand management preferred)
Prior management experience
Ability to influence management, lead and support cross-functional teams, and handle multiple projects and brands
Outstanding verbal, written, and interpersonal skills
Excellent organizational and project management skills
Able to think creatively and strategically
Able to problem solve, multi-task, prioritize work activities, and meet deadlines
Able to organize time, energy, and resources effectively to achieve goals (i.e., organizational skills)
Must be able to read, write and speak English
An Equal Opportunity Employer including Disabled/Veterans
#J-18808-Ljbffr