USA Jobs
Senior Product Marketing Manager – Proofpoint Email Security
We are seeking a strong, results‑driven Senior Product Marketing Manager to join the Proofpoint Email Security Product Marketing team. Our team is highly valued across the company and by cross‑functional teams. We are a group of team players and go‑getters dedicated to ensuring our products and solutions are differentiated and lead their markets.
The Senior Product Marketing Manager will drive the go‑to‑market strategy for the Proofpoint Threat Protection solution. You will be the expert on our buyers, competitors, and will lay the foundation for market success. You will partner closely with product management, marketing, and sales to build GTM plans and execute them by creating high‑impact assets and enabling the field to drive business growth. The ideal candidate is a driven self‑starter, a diplomatic collaborator, a strategic thinker who enjoys rolling up their sleeves, and exercises sound judgment on when to push back and when to dive in.
Responsibilities
Positioning and Messaging: Be the expert on our buyers—their identities, buying processes, and criteria. Craft clear and concise messaging aligned with market and competitive trends; emphasize differentiators and business value to develop a narrative that resonates with our target audience.
Content Creation: Create compelling messaging and content (e.g., webinars, blogs, solution briefs, datasheets, presentations) that highlight differentiated business value for our target buyers.
Presentation and Thought Leadership: Present information to internal and external audiences (sales training, customer briefings, webinars, events, analyst briefings). Be the primary thought leader for the supported solutions and services.
Domain Expertise: Establish yourself as a thought leader in the dynamic email security market. Research market trends, customer needs, and the competitive landscape. Translate knowledge into actionable insights for sales, customer success, corporate marketing, product management, and more.
Launch Execution: Lead cross‑functional teams in planning, execution, and launches of new capabilities and releases. Support updates and launches to generate sales, market awareness, and demand.
Sales Enablement: Understand and support direct and indirect sales channels; create and deliver enablement content and tools that help sellers communicate our value.
Dynamic Collaboration: Build strong relationships with product management, corporate marketing, competitive intelligence, and sales to align on release benefits and achieve business goals. Act as a bridge between technical teams and customers.
Customer Advocacy: Identify and leverage customer success stories to strengthen positioning, messaging, and marketing efforts.
What You Bring To The Team
8+ years of experience in product marketing. Email security, cybersecurity, or enterprise IT experience strongly preferred.
BS / BA required, preferably in business or technical concentration; MBA a plus.
Proven experience marketing to enterprise businesses and technical buyers; ability to converse across technical and sales audiences with concise messaging.
Demonstrated expertise in crafting engaging, clear, and compelling content; ability to research, write, and edit high‑quality materials with strong tone, voice, and style aligned with messaging guidelines.
Passion for knowing the market and translating that into actionable GTM plans.
Analytical mindset with the ability to execute tactically; able to work independently and manage multiple priorities and projects.
Demonstrated leadership and interpersonal skills to lead, manage, and inspire a diverse team.
Ability to articulate unique value propositions at both the granular product level and broader solution level.
Proven storyteller with exceptional written, verbal, and presentation skills; able to simplify complex technical concepts for non‑technical audiences. Comfortable presenting to internal and external audiences, including over Zoom and in person.
High energy and enthusiasm with potential to influence other teams.
Willingness to travel to events and meetings, including international locations; travel expected at 10‑15%.
This role can be in a Proofpoint office, hybrid, or remote.
Why Proofpoint Protecting people is at the heart of our award‑winning cybersecurity solutions, and the people who work here are key to our success. We are customer‑focused and driven to win, with leading‑edge products and many exciting reasons to join our team. We believe in hiring the best and cultivating a culture of collaboration and appreciation.
Benefits and Culture
Competitive compensation
Comprehensive benefits
Learning & Development: Programs for leadership and professional development, stretch assignments, and mentoring.
Flexible work environment: Remote options, hybrid schedules, flexible hours.
Annual wellness and community outreach days
Always on recognition for your contributions
Global collaboration and networking opportunities
Our Culture : Our culture is rooted in values that inspire belonging, empower purpose and drive success—every day, for everyone. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com.
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The Senior Product Marketing Manager will drive the go‑to‑market strategy for the Proofpoint Threat Protection solution. You will be the expert on our buyers, competitors, and will lay the foundation for market success. You will partner closely with product management, marketing, and sales to build GTM plans and execute them by creating high‑impact assets and enabling the field to drive business growth. The ideal candidate is a driven self‑starter, a diplomatic collaborator, a strategic thinker who enjoys rolling up their sleeves, and exercises sound judgment on when to push back and when to dive in.
Responsibilities
Positioning and Messaging: Be the expert on our buyers—their identities, buying processes, and criteria. Craft clear and concise messaging aligned with market and competitive trends; emphasize differentiators and business value to develop a narrative that resonates with our target audience.
Content Creation: Create compelling messaging and content (e.g., webinars, blogs, solution briefs, datasheets, presentations) that highlight differentiated business value for our target buyers.
Presentation and Thought Leadership: Present information to internal and external audiences (sales training, customer briefings, webinars, events, analyst briefings). Be the primary thought leader for the supported solutions and services.
Domain Expertise: Establish yourself as a thought leader in the dynamic email security market. Research market trends, customer needs, and the competitive landscape. Translate knowledge into actionable insights for sales, customer success, corporate marketing, product management, and more.
Launch Execution: Lead cross‑functional teams in planning, execution, and launches of new capabilities and releases. Support updates and launches to generate sales, market awareness, and demand.
Sales Enablement: Understand and support direct and indirect sales channels; create and deliver enablement content and tools that help sellers communicate our value.
Dynamic Collaboration: Build strong relationships with product management, corporate marketing, competitive intelligence, and sales to align on release benefits and achieve business goals. Act as a bridge between technical teams and customers.
Customer Advocacy: Identify and leverage customer success stories to strengthen positioning, messaging, and marketing efforts.
What You Bring To The Team
8+ years of experience in product marketing. Email security, cybersecurity, or enterprise IT experience strongly preferred.
BS / BA required, preferably in business or technical concentration; MBA a plus.
Proven experience marketing to enterprise businesses and technical buyers; ability to converse across technical and sales audiences with concise messaging.
Demonstrated expertise in crafting engaging, clear, and compelling content; ability to research, write, and edit high‑quality materials with strong tone, voice, and style aligned with messaging guidelines.
Passion for knowing the market and translating that into actionable GTM plans.
Analytical mindset with the ability to execute tactically; able to work independently and manage multiple priorities and projects.
Demonstrated leadership and interpersonal skills to lead, manage, and inspire a diverse team.
Ability to articulate unique value propositions at both the granular product level and broader solution level.
Proven storyteller with exceptional written, verbal, and presentation skills; able to simplify complex technical concepts for non‑technical audiences. Comfortable presenting to internal and external audiences, including over Zoom and in person.
High energy and enthusiasm with potential to influence other teams.
Willingness to travel to events and meetings, including international locations; travel expected at 10‑15%.
This role can be in a Proofpoint office, hybrid, or remote.
Why Proofpoint Protecting people is at the heart of our award‑winning cybersecurity solutions, and the people who work here are key to our success. We are customer‑focused and driven to win, with leading‑edge products and many exciting reasons to join our team. We believe in hiring the best and cultivating a culture of collaboration and appreciation.
Benefits and Culture
Competitive compensation
Comprehensive benefits
Learning & Development: Programs for leadership and professional development, stretch assignments, and mentoring.
Flexible work environment: Remote options, hybrid schedules, flexible hours.
Annual wellness and community outreach days
Always on recognition for your contributions
Global collaboration and networking opportunities
Our Culture : Our culture is rooted in values that inspire belonging, empower purpose and drive success—every day, for everyone. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com.
#J-18808-Ljbffr