8020rei
About Us
At
8020REI , you’ll shape the future of data and growth in real estate investment. You’ll lead the brand and architect a repeatable, data-driven demand engine—partnering across Sales, Product, and CS to turn insight into measurable pipeline and revenue. Core Values at 8020REI
Lead with Innovation: We optimize everything, consistently pushing for innovation. If there’s an opportunity to improve, that’s how we roll. We’ve Got Your Back:
We lighten the load, do more with less, and inspire long-term partnerships with an unbeatable “wow” factor. Our Word is Our Bond:
We honor our promises, hold ourselves accountable, and do the right thing even when nobody’s looking. We Are Limitless:
On an individual level, we are intrinsically motivated, take ownership of our performance, and never stop striving for growth. Bring Your A-Game:
We prioritize self-care and putting family first, which ensures we can consistently show up as All-stars for our team and clients. Role Overview
We’re seeking a
results-driven, strategic leader
to
own the brand and build a repeatable demand engine
across content, paid media, lifecycle, and partnerships. You’ll design the strategy, create the operating system (cadences, KPIs, budgets), and lead execution with a player-coach mindset. You’ll collaborate closely with Sales (SDRs sit in Sales; Marketing drives strategy, messaging, and feedback loops), Product, and CS to ensure our story resonates and converts. What You’ll Own
Brand Strategy
Strategic Experience:
Bring proven experience creating brand strategies that win in competitive SaaS markets—differentiated positioning with measurable business impact. Vision Alignment:
Align identity, voice, and creative “taste” with company vision and leadership preferences; raise the bar on landing pages, scripts, ads, and creative angles. Keep It Current:
Audit, refine, and scale the brand system as we grow; ensure consistency across all touchpoints. Cross-Functional Alignment:
Partner with
Sales
and
Product
to define/refine
ICP , segmentation, GTM, and
Fit criteria . Keep messaging anchored in customer reality. Process Creation & Planning (Data-Driven Systems)
Own the
annual/quarterly marketing plan ,
budget , and
KPI tree ; turn strategy into systems (briefs, cadences, QA checklists). Establish a clear
measurement framework (pipeline, CAC, MQL volume/quality, channel ROI) and report it to leadership. Build, coach, and lead a
high-performing marketing team , with the documentation, standards, and rhythms to scale. Design strategies that
improve cost efficiency
while hitting monthly/quarterly volume targets. Marketing Execution
Content Engine:
Drive high-impact content— case studies, landing pages, scripts, email campaigns, video ads —with rigorous
A/B testing
across creative and copy. Paid Media:
Scale and optimize
Google & Meta
(currently
$35k+/mo ) while piloting new channels with ROI discipline. Nurturing Leads:
Collaborate closely with SDRs
(in Sales) to lift
booking
and
attendance
rates—closed feedback loop on messaging and targeting. Lifecycle & Outreach:
Own lifecycle playbooks (email/SMS) and
direct mail/guides
to improve activation, upsell, and lead quality. Partnerships & Affiliates:
Manage the partnerships ecosystem end-to-end (tiering, onboarding, enablement) to deliver material, trackable revenue. Ideal Candidate Profile
We’re looking for a builder who thrives in fast-paced, high-growth SaaS and
takes full ownership
of outcomes. Extreme Ownership:
You don’t blame the market or the tools—you deliver. Proven Scaler:
You’ve helped take
B2B SaaS from ~$5M to ~$20M ARR
and know how to unlock the next level. Player-Coach:
You set VP-level strategy and roll up your sleeves to ship. Data Storyteller:
You turn performance data into decisions (SQL/BI a plus) and defend strategy and budget with
ROI models . Partnerships Builder:
You’ve built and scaled affiliate/channel programs that convert. What We Offer
Competitive Base Compensation Performance Bonus Flex PTO (up to
26
days/year) Home Office Upgrade Bonus Health Bonus Full-time Remote Work (US-based) Significant growth and team-building opportunity Ongoing support & budget for skill development Join Us and Build the Engine
If you’re a growth-minded marketing leader who wants to
own the brand and the demand system end-to-end , we’d love to hear from you.
Apply now
and help us redefine how real estate investors grow with data.
#J-18808-Ljbffr
At
8020REI , you’ll shape the future of data and growth in real estate investment. You’ll lead the brand and architect a repeatable, data-driven demand engine—partnering across Sales, Product, and CS to turn insight into measurable pipeline and revenue. Core Values at 8020REI
Lead with Innovation: We optimize everything, consistently pushing for innovation. If there’s an opportunity to improve, that’s how we roll. We’ve Got Your Back:
We lighten the load, do more with less, and inspire long-term partnerships with an unbeatable “wow” factor. Our Word is Our Bond:
We honor our promises, hold ourselves accountable, and do the right thing even when nobody’s looking. We Are Limitless:
On an individual level, we are intrinsically motivated, take ownership of our performance, and never stop striving for growth. Bring Your A-Game:
We prioritize self-care and putting family first, which ensures we can consistently show up as All-stars for our team and clients. Role Overview
We’re seeking a
results-driven, strategic leader
to
own the brand and build a repeatable demand engine
across content, paid media, lifecycle, and partnerships. You’ll design the strategy, create the operating system (cadences, KPIs, budgets), and lead execution with a player-coach mindset. You’ll collaborate closely with Sales (SDRs sit in Sales; Marketing drives strategy, messaging, and feedback loops), Product, and CS to ensure our story resonates and converts. What You’ll Own
Brand Strategy
Strategic Experience:
Bring proven experience creating brand strategies that win in competitive SaaS markets—differentiated positioning with measurable business impact. Vision Alignment:
Align identity, voice, and creative “taste” with company vision and leadership preferences; raise the bar on landing pages, scripts, ads, and creative angles. Keep It Current:
Audit, refine, and scale the brand system as we grow; ensure consistency across all touchpoints. Cross-Functional Alignment:
Partner with
Sales
and
Product
to define/refine
ICP , segmentation, GTM, and
Fit criteria . Keep messaging anchored in customer reality. Process Creation & Planning (Data-Driven Systems)
Own the
annual/quarterly marketing plan ,
budget , and
KPI tree ; turn strategy into systems (briefs, cadences, QA checklists). Establish a clear
measurement framework (pipeline, CAC, MQL volume/quality, channel ROI) and report it to leadership. Build, coach, and lead a
high-performing marketing team , with the documentation, standards, and rhythms to scale. Design strategies that
improve cost efficiency
while hitting monthly/quarterly volume targets. Marketing Execution
Content Engine:
Drive high-impact content— case studies, landing pages, scripts, email campaigns, video ads —with rigorous
A/B testing
across creative and copy. Paid Media:
Scale and optimize
Google & Meta
(currently
$35k+/mo ) while piloting new channels with ROI discipline. Nurturing Leads:
Collaborate closely with SDRs
(in Sales) to lift
booking
and
attendance
rates—closed feedback loop on messaging and targeting. Lifecycle & Outreach:
Own lifecycle playbooks (email/SMS) and
direct mail/guides
to improve activation, upsell, and lead quality. Partnerships & Affiliates:
Manage the partnerships ecosystem end-to-end (tiering, onboarding, enablement) to deliver material, trackable revenue. Ideal Candidate Profile
We’re looking for a builder who thrives in fast-paced, high-growth SaaS and
takes full ownership
of outcomes. Extreme Ownership:
You don’t blame the market or the tools—you deliver. Proven Scaler:
You’ve helped take
B2B SaaS from ~$5M to ~$20M ARR
and know how to unlock the next level. Player-Coach:
You set VP-level strategy and roll up your sleeves to ship. Data Storyteller:
You turn performance data into decisions (SQL/BI a plus) and defend strategy and budget with
ROI models . Partnerships Builder:
You’ve built and scaled affiliate/channel programs that convert. What We Offer
Competitive Base Compensation Performance Bonus Flex PTO (up to
26
days/year) Home Office Upgrade Bonus Health Bonus Full-time Remote Work (US-based) Significant growth and team-building opportunity Ongoing support & budget for skill development Join Us and Build the Engine
If you’re a growth-minded marketing leader who wants to
own the brand and the demand system end-to-end , we’d love to hear from you.
Apply now
and help us redefine how real estate investors grow with data.
#J-18808-Ljbffr