Home Chef
Overview
Founded in 2013, Home Chef is the leading meal solutions company with both a retail and online presence. Available online at homechef.com and in retail at more than 2,100 Kroger grocery stores, Home Chef is committed to inspiring and enabling more people to cook simple, delicious meals, no matter how busy they are.
In 2023, Home Chef introduced a new brand, Tempo. Tempo features a rotating selection of ready-to-heat meals delivered directly to your door. These meals are better-for-you versions of familiar favorites, designed to save you time and reduce stress while maintaining a healthy lifestyle. Our Tempo menu includes options that are protein-packed, fiber-rich, calorie and carb conscious, keto-friendly, and dietitian-approved.
This role supports the fast paced strategic growth of Home Chef's e-commerce business, with a key focus on supporting growth via new customer acquisition. The Senior Associate, Brand Marketing works closely with the Brand Director and other cross-functional teams internally at Home Chef to bring the brand to life across media channels in a way that drives growth. This includes assisting in the execution of multi-channel (e.g., Facebook, Instagram, YouTube, Direct Mail, Affiliate, Influencer, TikTok, Email) creative requests, including timeline development and communicating with key stakeholders to see projects through to completion. Additionally, this role researches and builds creative strategies for new channels, leads cross-functional campaigns, populates reports and leverages customer feedback to improve acquisition efforts.
Responsibilities
Manage paid creative development for Kits business, including brief development, approvals and communicating with key stakeholders. Projects include managing internal, vendor and partner deliverables across channels. Work closely with the cross-functional team to see projects through to completion.
Bring marketing strategy to life by managing key execution details for the Kits team, including ownership of brand calendar, copy deliverables and merchandising.
Lead competitive and trends reviews, developing insights and applying learnings for the team. Serve as a key strategic partner for the full Kits team.
Qualifications
Completion of a four-year degree program in a related field; Marketing is ideal.
2+ years of experience in a fast-paced environment (digital marketing, brand management, CPG, manufacturing, data analytics, consulting, finance, etc.).
Strong Excel/Google Sheets proficiency.
Professional communication and relationship-building skills.
Previous marketing and project management experience preferred.
Independent self-starter, driven to find solutions with minimal oversight.
Intellectually curious and results-driven.
Perks and Benefits
Medical, dental, vision, life and disability insurance available
Paid holidays, sick time and vacation time
401k program
Flexible spending accounts for qualified medical, dependent care, parking, or transit expenses
Experience Home Chef as a customer with a promotional offer
How We Work Together
We are humble team players and welcome diverse identities, backgrounds, and perspectives.
We seek feedback to improve ourselves and listen respectfully to input.
We are pragmatic next-level thinkers who explore new strategies and ideas.
We take ownership, dive into ambiguous problems, and strive to exceed goals.
Home Chef is committed to the full inclusion of all qualified individuals. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, or to receive other benefits and privileges of employment, please contact our People team at hr@homechef.com.
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In 2023, Home Chef introduced a new brand, Tempo. Tempo features a rotating selection of ready-to-heat meals delivered directly to your door. These meals are better-for-you versions of familiar favorites, designed to save you time and reduce stress while maintaining a healthy lifestyle. Our Tempo menu includes options that are protein-packed, fiber-rich, calorie and carb conscious, keto-friendly, and dietitian-approved.
This role supports the fast paced strategic growth of Home Chef's e-commerce business, with a key focus on supporting growth via new customer acquisition. The Senior Associate, Brand Marketing works closely with the Brand Director and other cross-functional teams internally at Home Chef to bring the brand to life across media channels in a way that drives growth. This includes assisting in the execution of multi-channel (e.g., Facebook, Instagram, YouTube, Direct Mail, Affiliate, Influencer, TikTok, Email) creative requests, including timeline development and communicating with key stakeholders to see projects through to completion. Additionally, this role researches and builds creative strategies for new channels, leads cross-functional campaigns, populates reports and leverages customer feedback to improve acquisition efforts.
Responsibilities
Manage paid creative development for Kits business, including brief development, approvals and communicating with key stakeholders. Projects include managing internal, vendor and partner deliverables across channels. Work closely with the cross-functional team to see projects through to completion.
Bring marketing strategy to life by managing key execution details for the Kits team, including ownership of brand calendar, copy deliverables and merchandising.
Lead competitive and trends reviews, developing insights and applying learnings for the team. Serve as a key strategic partner for the full Kits team.
Qualifications
Completion of a four-year degree program in a related field; Marketing is ideal.
2+ years of experience in a fast-paced environment (digital marketing, brand management, CPG, manufacturing, data analytics, consulting, finance, etc.).
Strong Excel/Google Sheets proficiency.
Professional communication and relationship-building skills.
Previous marketing and project management experience preferred.
Independent self-starter, driven to find solutions with minimal oversight.
Intellectually curious and results-driven.
Perks and Benefits
Medical, dental, vision, life and disability insurance available
Paid holidays, sick time and vacation time
401k program
Flexible spending accounts for qualified medical, dependent care, parking, or transit expenses
Experience Home Chef as a customer with a promotional offer
How We Work Together
We are humble team players and welcome diverse identities, backgrounds, and perspectives.
We seek feedback to improve ourselves and listen respectfully to input.
We are pragmatic next-level thinkers who explore new strategies and ideas.
We take ownership, dive into ambiguous problems, and strive to exceed goals.
Home Chef is committed to the full inclusion of all qualified individuals. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, or to receive other benefits and privileges of employment, please contact our People team at hr@homechef.com.
#J-18808-Ljbffr