Safe Life AB
Overview
Director of E-Commerce role at Safe Life AB. Coro Medical LLC, a Safe Life US company, is seeking a strategic and results-driven Director of E-Commerce to join our growing team. Safe Life is a leading group of companies specializing in AEDs and related products & services. We are committed to making a difference and building a safer world through life-saving devices. What you’ll do
Own the ecommerce strategy and execution across a portfolio of AED-focused brands and websites. Lead and build a team of specialists to drive growth and optimize the user experience. Oversee all storefronts including UX/UI, performance optimization, apps/integrations, and CRO. Collaborate with marketing teams on SEO, paid media, email automation, affiliate campaigns, and content strategy. Monitor and analyze key ecommerce metrics (revenue, traffic, AOV, CVR, ROAS, bounce rate) to drive continual improvement. Manage product merchandising, pricing strategy, and promotions across multiple storefronts. Identify and implement new tools, technologies, and best practices to enhance ecommerce performance. Ensure technical stability and security of all ecommerce platforms. Work closely with operations, logistics, and customer service to deliver a seamless post-purchase experience. Lead A/B testing and data-driven decision-making across the ecommerce ecosystem. Partner with leadership to plan and scale growth across new markets and product lines. What we're looking for
Minimum Qualifications
10+ years of experience in ecommerce, including 3+ years in a senior leadership role Strong proficiency in Shopify and Shopify Plus across multiple stores or brands Experience managing high-performing ecommerce teams and cross-functional stakeholders Analytical mindset with deep knowledge of ecommerce KPIs, attribution models, and analytics tools (GA4, Looker, etc.) Demonstrated success scaling ecommerce revenue, improving site performance, and enhancing user experience Strong project management skills and ability to thrive in a fast-paced, multi-brand environment Excellent communication, leadership, and organizational abilities Familiarity with HubSpot platforms Preferred Qualifications
Experience in B2B and B2C ecommerce environments Working knowledge of Meta/Google, Bing ad platforms, and Shopify backend integrations Prior experience with ecommerce expansion What you’ll get
Competitive salary and performance-based bonus Health, dental, and vision insurance 401k Flexible remote/work-from-anywhere options Opportunities for growth within a rapidly expanding Global AED distribution and training ecosystem Additional job details
Seniority level: Director Employment type: Full-time Job function: Management and Manufacturing Industries: Medical Equipment Manufacturing Note: This description reflects the responsibilities and requirements of the role and is not a guarantee of employment. Eligible candidates will be contacted for next steps.
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Director of E-Commerce role at Safe Life AB. Coro Medical LLC, a Safe Life US company, is seeking a strategic and results-driven Director of E-Commerce to join our growing team. Safe Life is a leading group of companies specializing in AEDs and related products & services. We are committed to making a difference and building a safer world through life-saving devices. What you’ll do
Own the ecommerce strategy and execution across a portfolio of AED-focused brands and websites. Lead and build a team of specialists to drive growth and optimize the user experience. Oversee all storefronts including UX/UI, performance optimization, apps/integrations, and CRO. Collaborate with marketing teams on SEO, paid media, email automation, affiliate campaigns, and content strategy. Monitor and analyze key ecommerce metrics (revenue, traffic, AOV, CVR, ROAS, bounce rate) to drive continual improvement. Manage product merchandising, pricing strategy, and promotions across multiple storefronts. Identify and implement new tools, technologies, and best practices to enhance ecommerce performance. Ensure technical stability and security of all ecommerce platforms. Work closely with operations, logistics, and customer service to deliver a seamless post-purchase experience. Lead A/B testing and data-driven decision-making across the ecommerce ecosystem. Partner with leadership to plan and scale growth across new markets and product lines. What we're looking for
Minimum Qualifications
10+ years of experience in ecommerce, including 3+ years in a senior leadership role Strong proficiency in Shopify and Shopify Plus across multiple stores or brands Experience managing high-performing ecommerce teams and cross-functional stakeholders Analytical mindset with deep knowledge of ecommerce KPIs, attribution models, and analytics tools (GA4, Looker, etc.) Demonstrated success scaling ecommerce revenue, improving site performance, and enhancing user experience Strong project management skills and ability to thrive in a fast-paced, multi-brand environment Excellent communication, leadership, and organizational abilities Familiarity with HubSpot platforms Preferred Qualifications
Experience in B2B and B2C ecommerce environments Working knowledge of Meta/Google, Bing ad platforms, and Shopify backend integrations Prior experience with ecommerce expansion What you’ll get
Competitive salary and performance-based bonus Health, dental, and vision insurance 401k Flexible remote/work-from-anywhere options Opportunities for growth within a rapidly expanding Global AED distribution and training ecosystem Additional job details
Seniority level: Director Employment type: Full-time Job function: Management and Manufacturing Industries: Medical Equipment Manufacturing Note: This description reflects the responsibilities and requirements of the role and is not a guarantee of employment. Eligible candidates will be contacted for next steps.
#J-18808-Ljbffr