Rose International
Product Marketing Manager Job at Rose International in San Francisco
Rose International, San Francisco, CA, US, 94199
Overview Join to apply for the Product Marketing Manager role at Rose International .
Date Posted: 09/24/2025
Job Title: Product Marketing Manager
Job Location: San Francisco, CA, USA, 94105
Work Model: Hybrid (3 days onsite per week)
Employment Type: Temporary
FT/PT: Full-Time
Estimated Duration (In months): 11
Salary: Min $70.00 / Max $80.00 per hour
Responsibilities Map and optimize the high-value customer journey, identifying key touchpoints for marketing intervention and sales enablement
Drive personalization strategies across marketing channels, including direct mail, to deliver highly relevant and impactful communications to high-value customers
Develop and maintain a suite of marketing materials, including collateral, presentations, ROI calculators, claims, messaging, and sales tools that articulate the benefits of lending products
Collaborate with sales to develop playbooks, scripts, and objection handling for high-value customer needs and direct mail follow-up
Provide ongoing training and support to the sales force on new product features, messaging, and competitive differentiators
Develop and execute targeted direct mail campaigns for high-value segments with list segmentation, creative development, and ROI analysis
Analyze marketing campaigns (e.g., ABM, paid media, webinars, content syndication) and measure against pipeline and revenue goals
Support channel optimization with data-driven reports for strategic pivots and budget optimization
Partner with cross-functional teams to develop product positioning, messaging, and claims; analyze target markets and ICP to identify growth opportunities
Own data gathering and analysis for competitive intelligence and messaging improvements
Other duties as assigned within the scope of the role
Qualifications 5-8+ years of experience in product marketing strategy and cross-functional execution
Proficiency in CRM platforms (e.g., Salesforce) and sales enablement tools
Strong background in product marketing; experience supporting marketing in complex sales cycles (B2B/SMB financial services)
Excellent analytical skills with a creative mindset; ability to analyze ROI and derive growth insights
Detail-oriented with a process-oriented mindset for executing campaigns
Proven track record of driving growth through innovative marketing strategies
Ownership, initiative, and ability to work collaboratively with leadership; results-driven
Strong verbal and written communication skills
BA/BS required; MBA preferred
Must be located near San Francisco, CA area due to onsite requirements
Education Bachelor’s Degree required; Master’s Degree preferred
Legal & Compliance Only those lawfully authorized to work in the designated country associated with the position will be considered
Position start dates and duration are estimates and may change based on client needs
California Pay Equity information available via state resources
Benefits For information on employment benefits, please visit the employer’s site. For questions, contact HR via the secure website.
Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or other protected characteristics. Some positions in CA may be governed by local ordinances.
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