Collectly
ABM/Campaign Operations Manager (Marketing)
Collectly, San Francisco, California, United States, 94199
ABM/Campaign Operations Manager (Marketing)
We’re looking for an ABM / Campaigns Operations Manager to build and scale Collectly’s ABM/ABX engine. In this role, you’ll design, orchestrate, and operationalize multichannel, multithreaded campaigns that engage entire buying committees — across inbound, outbound, events, and partner motions. This is a hybrid role combining strategic ABM thinking with hands-on campaign execution and ops rigor. You’ll collaborate closely with Sales, SDRs, Growth, and Product Marketing to ensure Collectly’s campaigns are aligned, measurable, and driving real pipeline impact. What You'll Do
ABM/ABX ownership: Develop and operationalize account-based marketing strategies for Collectly’s ICP accounts. Campaign orchestration: Run integrated plays across ads, outbound, events, direct mail, and content — ensuring they connect into cohesive account journeys. Multi-threaded engagement: Build campaigns that target multiple personas across buying committees, enabling sales to engage at multiple levels. Operational excellence: Own campaign workflows, tooling, targeting lists, and reporting processes to make ABM/ABX repeatable and scalable. Sales alignment: Partner with SDRs and AEs on campaign execution, account insights, and enablement resources to maximize conversion. Performance measurement: Build dashboards, track campaign influence on pipeline, and provide insights that guide optimizations. Experimentation: Continuously test tactics, cadences, and channel mixes to refine Collectly’s ABM/ABX playbook. Who You Are
4+ years in B2B demand generation, campaigns, or ABM/ABX roles (SaaS or healthcare tech preferred). Proven success operationalizing account-based programs that influenced pipeline and revenue. Strong understanding of multi-channel orchestration (digital, outbound, events, content) and how to connect them into unified campaigns. Highly analytical and data-driven, with proficiency in Salesforce, HubSpot, 6sense, or equivalent tools. Excellent communicator, skilled at collaborating with Sales and SDRs. Comfortable in a fast-moving, startup environment with shifting priorities. Located in the San Francisco Bay Area as this is a hybrid role with a 3 day in office requirement. Why You'll Love It Here
Unlimited PTO: We believe in work-life balance and encourage you to recharge when you need it. Comprehensive Health Coverage: Fully paid medical, dental, and vision insurance for you and your dependents, because your well-being matters to us. Equity Opportunities: Share in our success with stock options - your hard work will drive our growth. Retirement Planning Made Easy: Enjoy a 401(k) with a generous company match to secure your future. Student Loan Support: We help lighten the load with contributions toward your student loans. Compensation: $100,000 - $160,000 per year
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We’re looking for an ABM / Campaigns Operations Manager to build and scale Collectly’s ABM/ABX engine. In this role, you’ll design, orchestrate, and operationalize multichannel, multithreaded campaigns that engage entire buying committees — across inbound, outbound, events, and partner motions. This is a hybrid role combining strategic ABM thinking with hands-on campaign execution and ops rigor. You’ll collaborate closely with Sales, SDRs, Growth, and Product Marketing to ensure Collectly’s campaigns are aligned, measurable, and driving real pipeline impact. What You'll Do
ABM/ABX ownership: Develop and operationalize account-based marketing strategies for Collectly’s ICP accounts. Campaign orchestration: Run integrated plays across ads, outbound, events, direct mail, and content — ensuring they connect into cohesive account journeys. Multi-threaded engagement: Build campaigns that target multiple personas across buying committees, enabling sales to engage at multiple levels. Operational excellence: Own campaign workflows, tooling, targeting lists, and reporting processes to make ABM/ABX repeatable and scalable. Sales alignment: Partner with SDRs and AEs on campaign execution, account insights, and enablement resources to maximize conversion. Performance measurement: Build dashboards, track campaign influence on pipeline, and provide insights that guide optimizations. Experimentation: Continuously test tactics, cadences, and channel mixes to refine Collectly’s ABM/ABX playbook. Who You Are
4+ years in B2B demand generation, campaigns, or ABM/ABX roles (SaaS or healthcare tech preferred). Proven success operationalizing account-based programs that influenced pipeline and revenue. Strong understanding of multi-channel orchestration (digital, outbound, events, content) and how to connect them into unified campaigns. Highly analytical and data-driven, with proficiency in Salesforce, HubSpot, 6sense, or equivalent tools. Excellent communicator, skilled at collaborating with Sales and SDRs. Comfortable in a fast-moving, startup environment with shifting priorities. Located in the San Francisco Bay Area as this is a hybrid role with a 3 day in office requirement. Why You'll Love It Here
Unlimited PTO: We believe in work-life balance and encourage you to recharge when you need it. Comprehensive Health Coverage: Fully paid medical, dental, and vision insurance for you and your dependents, because your well-being matters to us. Equity Opportunities: Share in our success with stock options - your hard work will drive our growth. Retirement Planning Made Easy: Enjoy a 401(k) with a generous company match to secure your future. Student Loan Support: We help lighten the load with contributions toward your student loans. Compensation: $100,000 - $160,000 per year
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