EY
Financial Services Field Marketing Strategist, Assistant Director
EY, Saint Louis, Missouri, United States, 63146
Financial Services Field Marketing Strategist, Assistant Director
Join to apply for the
Financial Services Field Marketing Strategist, Assistant Director
role at
EY Location: Chicago, Austin, Houston, Dallas, San Antonio, Baton Rouge, Minneapolis, Kansas City, Milwaukee, Nashville, Saint Louis, New Orleans At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. Join our Brand, Marketing and Communications (BMC) team and you’ll directly support and promote our brand and reputation. Through events, sponsorships and campaigns, you’ll provide a wide range of marketing and communications services to internal and external audiences. The opportunity As a Financial Services Field Marketing Strategist, you will strategically position EY’s distinctive brand through a range of integrated marketing programs aimed at driving growth priorities and fostering engagement with clients and prospects within a geographic area. Success in this role will be the effective alignment of business priorities with regional strategic marketing programs targeting c-suite and senior executive audiences through events, sponsorships and campaigns. Your Key Responsibilities
Develop a regional marketing strategy based on key growth priorities and high impact marketing programs. Serve as a go-to-market activator. Lead the development, deployment and execution of multi-channel campaigns across the geo market. Act as a collaborative connector by bringing the power of the EY brand to the local level. Cultivate and maintain strong relationships with internal and external stakeholders. Generate new tactics and fresh client experiences that position EY as a transformative and technology forward leader. Engage in peer networks with other Field Marketing strategists to share knowledge and collaborate on cross-geo marketing efforts. Track and report on marketing programs effectiveness through a data-driven lens. Skills And Attributes For Success
Understands complex business issues, EY’s solutions, and buyer issues and agenda. Proficiency working in a global, highly matrixed enterprise. Experience managing regional events, sponsorships and marketing programs. A solid understanding of the go-to-market and sales processes in a complex organization. Intellectual curiosity about the work EY does, how we help our clients and the market factors affecting the firm and our clients. Understanding of advanced marketing and communication principles. Ability to analyze market trends and campaign metrics to shape strategy and measure ROI. To qualify for the role, you must have
Bachelor's degree, preferably with a marketing or communications major. An MBA is a plus. A minimum of 7-8 years of marketing and communications experience, with the financial services industry and/or professional services experience preferred. What We Offer You We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis.
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Join to apply for the
Financial Services Field Marketing Strategist, Assistant Director
role at
EY Location: Chicago, Austin, Houston, Dallas, San Antonio, Baton Rouge, Minneapolis, Kansas City, Milwaukee, Nashville, Saint Louis, New Orleans At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. Join our Brand, Marketing and Communications (BMC) team and you’ll directly support and promote our brand and reputation. Through events, sponsorships and campaigns, you’ll provide a wide range of marketing and communications services to internal and external audiences. The opportunity As a Financial Services Field Marketing Strategist, you will strategically position EY’s distinctive brand through a range of integrated marketing programs aimed at driving growth priorities and fostering engagement with clients and prospects within a geographic area. Success in this role will be the effective alignment of business priorities with regional strategic marketing programs targeting c-suite and senior executive audiences through events, sponsorships and campaigns. Your Key Responsibilities
Develop a regional marketing strategy based on key growth priorities and high impact marketing programs. Serve as a go-to-market activator. Lead the development, deployment and execution of multi-channel campaigns across the geo market. Act as a collaborative connector by bringing the power of the EY brand to the local level. Cultivate and maintain strong relationships with internal and external stakeholders. Generate new tactics and fresh client experiences that position EY as a transformative and technology forward leader. Engage in peer networks with other Field Marketing strategists to share knowledge and collaborate on cross-geo marketing efforts. Track and report on marketing programs effectiveness through a data-driven lens. Skills And Attributes For Success
Understands complex business issues, EY’s solutions, and buyer issues and agenda. Proficiency working in a global, highly matrixed enterprise. Experience managing regional events, sponsorships and marketing programs. A solid understanding of the go-to-market and sales processes in a complex organization. Intellectual curiosity about the work EY does, how we help our clients and the market factors affecting the firm and our clients. Understanding of advanced marketing and communication principles. Ability to analyze market trends and campaign metrics to shape strategy and measure ROI. To qualify for the role, you must have
Bachelor's degree, preferably with a marketing or communications major. An MBA is a plus. A minimum of 7-8 years of marketing and communications experience, with the financial services industry and/or professional services experience preferred. What We Offer You We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis.
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