EY
Financial Services Field Marketing Strategist, Assistant Director
EY, Minneapolis, Minnesota, United States, 55400
Financial Services Field Marketing Strategist, Assistant Director
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Financial Services Field Marketing Strategist, Assistant Director
role at
EY Location: Chicago, Austin, Houston, Dallas, San Antonio, Baton Rouge, Minneapolis, Kansas City, Milwaukee, Nashville, Saint Louis, New Orleans Our Brand, Marketing and Communications (BMC) team directly supports and promotes our brand and reputation. Through events, sponsorships, and campaigns, you’ll provide a wide range of marketing and communications services to internal and external audiences. The opportunity As a Financial Services Field Marketing Strategist, you will strategically position EY’s distinctive brand through integrated marketing programs aimed at driving growth priorities and fostering engagement with clients and prospects within a geographic area. Your Key Responsibilities Develop a regional marketing strategy based on key growth priorities and high-impact marketing programs. Serve as a go-to-market activator. Lead the development, deployment, and execution of multi-channel campaigns across the geo market. Act as a collaborative connector by bringing the power of the EY brand to the local level. Cultivate and maintain strong relationships with internal and external stakeholders. Generate new tactics and fresh client experiences that position EY as a transformative and technology-forward leader. Engage in peer networks with other Field Marketing strategists to share knowledge and collaborate on cross-geo marketing efforts. Track and report on marketing programs' effectiveness through a data-driven lens. Skills And Attributes For Success Understands complex business issues, EY’s solutions, and buyer issues and agenda. Proficiency working in a global, highly matrixed enterprise. Experience managing regional events, sponsorships, and marketing programs. A solid understanding of the go-to-market and sales processes in a complex organization. Intellectual curiosity about the work EY does and the market factors affecting the firm and its clients. Understanding of advanced marketing and communication principles. Ability to analyze market trends and campaign metrics to shape strategy and measure ROI. To qualify for the role, you must have Bachelor's degree, preferably with a marketing or communications major. An MBA is a plus. A minimum of 7-8 years of marketing and communications experience, with financial services industry and/or professional services experience preferred. What We Offer You We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. Join us in our team-led and leader-enabled hybrid model. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances.
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Join to apply for the
Financial Services Field Marketing Strategist, Assistant Director
role at
EY Location: Chicago, Austin, Houston, Dallas, San Antonio, Baton Rouge, Minneapolis, Kansas City, Milwaukee, Nashville, Saint Louis, New Orleans Our Brand, Marketing and Communications (BMC) team directly supports and promotes our brand and reputation. Through events, sponsorships, and campaigns, you’ll provide a wide range of marketing and communications services to internal and external audiences. The opportunity As a Financial Services Field Marketing Strategist, you will strategically position EY’s distinctive brand through integrated marketing programs aimed at driving growth priorities and fostering engagement with clients and prospects within a geographic area. Your Key Responsibilities Develop a regional marketing strategy based on key growth priorities and high-impact marketing programs. Serve as a go-to-market activator. Lead the development, deployment, and execution of multi-channel campaigns across the geo market. Act as a collaborative connector by bringing the power of the EY brand to the local level. Cultivate and maintain strong relationships with internal and external stakeholders. Generate new tactics and fresh client experiences that position EY as a transformative and technology-forward leader. Engage in peer networks with other Field Marketing strategists to share knowledge and collaborate on cross-geo marketing efforts. Track and report on marketing programs' effectiveness through a data-driven lens. Skills And Attributes For Success Understands complex business issues, EY’s solutions, and buyer issues and agenda. Proficiency working in a global, highly matrixed enterprise. Experience managing regional events, sponsorships, and marketing programs. A solid understanding of the go-to-market and sales processes in a complex organization. Intellectual curiosity about the work EY does and the market factors affecting the firm and its clients. Understanding of advanced marketing and communication principles. Ability to analyze market trends and campaign metrics to shape strategy and measure ROI. To qualify for the role, you must have Bachelor's degree, preferably with a marketing or communications major. An MBA is a plus. A minimum of 7-8 years of marketing and communications experience, with financial services industry and/or professional services experience preferred. What We Offer You We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. Join us in our team-led and leader-enabled hybrid model. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances.
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