The Travel Corporation
Trade Marketing Specialist
The Travel Corporation, Costa Mesa, California, United States, 92626
About Us
Our philosophy at The Travel Corporation (TTC) is simple, we create enriching experiences for travellers by combining an unbeatable mix of exceptional service and quality at great value. As a global business with over 100 years of experience in the travel industry, our ethos of being ‘Driven by Service’, ensures we keep our values of passion, people and purpose at the heart of everything we do - designing and running immersive, innovative and responsible travel experiences for our guests across 70 countries. Our Values
Driven by service An inherent passion for travel Commitment to our customers and to our people Commitment to social responsibility and our 5-year sustainability strategy Position Summary
The
Trade Marketing Specialist
is responsible for supporting the execution of TTC Tour Brands’ trade marketing initiatives, with a focus on delivering compelling content, effective campaigns, and exceptional execution across channels that engage the travel advisor community. This role supports the
Trade Marketing Manager
and works cross-functionally with Partner Marketing, Sales, and Creative teams to ensure campaigns are timely, on-brand, and aligned to commercial goals. Key Responsibilities
Campaign Execution & Coordination : Support execution of paid, owned, and earned trade marketing campaigns across email, digital, print, and event channels. Content Creation & Copywriting : Write and edit trade-facing content for emails, print and digital ads, webinar invites, promotional blurbs, and partner toolkits. Email Marketing & CRM Support : Assist with the setup and QA of trade emails in Salesforce Marketing Cloud (or equivalent platform). Event & Sponsorship Support : Support the marketing components of trade shows, webinars, and advisor-facing events, including copy, signage, promotional items, and pre/post communications. Performance Monitoring & Reporting : Track and organize campaign metrics, media placements, and co-op results in collaboration with the Trade Marketing Manager. Role Success Criteria
Timely and accurate execution of trade campaigns and content deliverables Increased engagement on trade emails and promotional content Positive feedback from Sales and Partner Marketing on campaign quality High-quality copy aligned with brand tone, goals, and advisor needs Improved campaign performance through optimized messaging and execution Key Individual Traits
Adaptability: Demonstrates the ability to adjust effectively to changing environment, priorities, and challenges. Attention to Detail: Carefully reviews work to ensure accuracy, quality, and completeness. Collaborative: Builds strong relationships and works cross-functionally with a consultative, co-creative approach to influence and align others in a fast-paced environment. Your Experience and Expertise
2–4 years of experience in marketing, communications, or content development (B2B or travel industry preferred) Previous experience supporting trade or partner-facing marketing initiatives Strong writing portfolio that includes email, ad, or promotional content Experience working with tourism boards or media agencies is a plus Strong Writing Skills : Clear, compelling B2B marketing copy with attention to brand voice Detail-Oriented : Meticulous in proofreading, content accuracy, and campaign delivery Project Coordination : Able to manage multiple timelines, tasks, and stakeholder needs Creative Collaboration : Works well with designers and marketers to bring content to life Adaptable & Proactive : Comfortable in a fast-paced, multi-brand environment with shifting priorities Travel & Other Requirements
Work Location: Hybrid (office & remote) - details to be agreed with line manager Travel: To be discussed further. Occasional travel for trade events or marketing team meetings (up to 10%)
#J-18808-Ljbffr
Our philosophy at The Travel Corporation (TTC) is simple, we create enriching experiences for travellers by combining an unbeatable mix of exceptional service and quality at great value. As a global business with over 100 years of experience in the travel industry, our ethos of being ‘Driven by Service’, ensures we keep our values of passion, people and purpose at the heart of everything we do - designing and running immersive, innovative and responsible travel experiences for our guests across 70 countries. Our Values
Driven by service An inherent passion for travel Commitment to our customers and to our people Commitment to social responsibility and our 5-year sustainability strategy Position Summary
The
Trade Marketing Specialist
is responsible for supporting the execution of TTC Tour Brands’ trade marketing initiatives, with a focus on delivering compelling content, effective campaigns, and exceptional execution across channels that engage the travel advisor community. This role supports the
Trade Marketing Manager
and works cross-functionally with Partner Marketing, Sales, and Creative teams to ensure campaigns are timely, on-brand, and aligned to commercial goals. Key Responsibilities
Campaign Execution & Coordination : Support execution of paid, owned, and earned trade marketing campaigns across email, digital, print, and event channels. Content Creation & Copywriting : Write and edit trade-facing content for emails, print and digital ads, webinar invites, promotional blurbs, and partner toolkits. Email Marketing & CRM Support : Assist with the setup and QA of trade emails in Salesforce Marketing Cloud (or equivalent platform). Event & Sponsorship Support : Support the marketing components of trade shows, webinars, and advisor-facing events, including copy, signage, promotional items, and pre/post communications. Performance Monitoring & Reporting : Track and organize campaign metrics, media placements, and co-op results in collaboration with the Trade Marketing Manager. Role Success Criteria
Timely and accurate execution of trade campaigns and content deliverables Increased engagement on trade emails and promotional content Positive feedback from Sales and Partner Marketing on campaign quality High-quality copy aligned with brand tone, goals, and advisor needs Improved campaign performance through optimized messaging and execution Key Individual Traits
Adaptability: Demonstrates the ability to adjust effectively to changing environment, priorities, and challenges. Attention to Detail: Carefully reviews work to ensure accuracy, quality, and completeness. Collaborative: Builds strong relationships and works cross-functionally with a consultative, co-creative approach to influence and align others in a fast-paced environment. Your Experience and Expertise
2–4 years of experience in marketing, communications, or content development (B2B or travel industry preferred) Previous experience supporting trade or partner-facing marketing initiatives Strong writing portfolio that includes email, ad, or promotional content Experience working with tourism boards or media agencies is a plus Strong Writing Skills : Clear, compelling B2B marketing copy with attention to brand voice Detail-Oriented : Meticulous in proofreading, content accuracy, and campaign delivery Project Coordination : Able to manage multiple timelines, tasks, and stakeholder needs Creative Collaboration : Works well with designers and marketers to bring content to life Adaptable & Proactive : Comfortable in a fast-paced, multi-brand environment with shifting priorities Travel & Other Requirements
Work Location: Hybrid (office & remote) - details to be agreed with line manager Travel: To be discussed further. Occasional travel for trade events or marketing team meetings (up to 10%)
#J-18808-Ljbffr