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Bridgetree

Vice President Operations

Bridgetree, Mooresville, North Carolina, United States, 28115

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Vice President of Operations – Bridgetree

Bridgetree is seeking a

Vice President of Operations

to lead the operational strategy, scalability, and efficiency of our

technology-enabled marketing and data services . Unlike traditional agencies, Bridgetree’s work is rooted in

data, analytics, custom applications, integrations, and AI-driven solutions

— all designed to connect brands with their consumers in more

personalized and relevant ways . Simply put, We Make Marketing Work Better. This role sits at the intersection of

agency operations discipline

(utilization, profitability, delivery frameworks) and

technology-enabled service delivery

(data pipelines, system integrations, software builds, AI, and customer engagement campaigns). The VP of Operations will ensure our services are delivered with operational excellence, profitability, and measurable client impact. As a member of the executive team, this leader will oversee day-to-day operational performance while building the infrastructure to support Bridgetree’s next phase of growth. The VP will partner closely with our VP of Architecture/R&D /R&D to operationalize solution design into scalable delivery. Key Responsibilities

Operational Leadership Design and implement scalable operational frameworks to deliver Bridgetree’s

data, technology, analytics, and customer engagement services

– on time, on spec, on budget. Optimize workflows across account management, sales, and functional delivery teams (data management, analytics/reporting, application development, campaigns, client success). Establish

standard operating procedures (SOPs)

to improve delivery consistency and efficiency. Resource & Capacity Management Oversee resourcing models (FTEs, contractors, freelancers) to balance

billable utilization

with client demand. Lead workforce planning to ensure the right talent is in place to support the delivery of

technology and engagement services . Partner with HR to drive onboarding, training, and professional development for operations teams. Financial & Commercial Management Partner with Sales and Finance to

forecast revenue, manage margins, and track project/client profitability . Monitor and mitigate scope creep, implementing effective change management practices. Own operational KPIs, including

utilization %, delivery health, on-time performance, client profitability, and campaign effectiveness . Technology & Systems Enablement Partner with R&D/Architecture to

operationalize custom data integrations, software builds, AI deployments, and campaign delivery systems . Ensure

governance for data quality, integration reliability, and AI adoption

across services. Drive evaluation and implementation of tools that improve scalability, efficiency, and campaign impact. Collaborate with technical leads to translate solution designs into efficient delivery models. Data, Analytics, AI & Engagement Service Operations Build operational frameworks for the delivery of

data pipelines, system integrations, custom applications, and customer engagement campaigns . Ensure

AI and analytics are embedded into campaign operations , enabling personalization at scale. Define KPIs for

data accuracy, system uptime, AI adoption, campaign relevance, and delivery velocity

alongside profitability/utilization. Client Delivery Support Partner with client leadership to ensure smooth onboarding, consistent service delivery, and measurable client impact. Serve as an escalation point for operational challenges in

data, software, and campaign delivery . Align operations with

clients and client teams to deliver client outcomes . Strategic Leadership Provide

executive dashboards

on revenue, utilization, profitability, and client health. Collaborate with the CEO and leadership team on

long-term planning, org design, and growth strategies . Champion a culture of

accountability, innovation, and continuous improvement

across all teams. Qualifications 10–15 years

in operations leadership, with at least

5 years in agency, consulting, or technology-enabled services . Proven ability to scale operational frameworks in a

data, analytics, or software services environment . Strong understanding of

data management, integrations, software delivery workflows, campaign activation, and AI operationalization . Experience operationalizing

customer engagement services

with measurable impact. Familiarity with tools such as

Salesforce, HubSpot, Marketo, Pardot, Eloqua, Workfront, Asana, Tableau, Power BI, and modern data/AI platforms . Deep knowledge of

financial/service org metrics : utilization, project margins, forecasting. Track record of building high-performing teams in fast-paced, client-service environments. Success in This Role Looks Like Clients experience

seamless delivery and measurable business impact . Bridgetree operates with

predictable, scalable processes

across all delivery teams. Utilization, profitability, and client delivery KPIs are consistently achieved. Customer engagement campaigns deliver personalized, relevant consumer connections

powered by data and AI. Technology systems are integrated and optimized to support

data-driven decision making . Teams feel

empowered, clear on expectations, and supported by strong operational frameworks .

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