Sr Ancillary Product Consultant

Job Summary: The Ancillary Product Sr. Consultant plays a critical leadership role in shaping the vision, strategy, and performance of Southwest Airlines’ ancillary product portfolio, including bags, boarding products, seats, and offerings such as unaccompanied minors and pets. The culture of Southwest Airlines means we value the camaraderie, collaboration, and innovation that occurs when we come together and interact face-to-face at our vibrant Corporate Campus. U.S. citizenship or current authorization to work in the U.S. required and no current or future work authorization sponsorship available. Responsibilities: Serve as the senior product owner, accountable for the strategic direction, design, performance, and cross-functional execution of a critical subset of ancillary products. Define and drive long-term product strategies independently, ensuring alignment with company priorities and proactively leading key initiatives from conception through execution and measurement. Own competitive intelligence efforts by conducting in-depth market research and rigorous benchmarking to assess industry trends, anticipate shifts, and identify white space opportunities. Lead cross-functional planning and decision-making efforts with key stakeholders from Revenue Management, Finance, Operations, Digital, Marketing, and Customer Experience. Translate complex data into compelling business cases and strategic recommendations for product innovation, monetization, and lifecycle management. Guide the development of robust forecasting, reporting, and analytical frameworks in collaboration with Finance and Data Science teams. Champion end-to-end go-to-market strategies, including product positioning, pricing, messaging, and launch readiness. Serve as a trusted advisor and lead point of contact for ancillary product strategy across multiple departments. Drive a test-and-learn approach, proactively identifying and evaluating opportunities for product evolution through experimentation, A/B testing, and performance tracking. Represent the Ancillary Products team in strategic forums and senior-level discussions, advocating for product opportunities and alignment with Customer and business needs. Mentor junior team members and contribute to team capability-building by sharing expertise, best practices, and thought leadership. Knowledge, Skills, and Abilities: Demonstrated ability to lead complex, cross-functional initiatives independently, with minimal guidance. Understanding of airline economics, product strategy, and revenue management principles. Advanced analytical and problem-solving capabilities; comfortable synthesizing large datasets into strategic insights. Strong executive communication and influencing skills, with a track record of shaping direction across departments and up to senior leadership. High proficiency in data visualization and performance management tools. Deep knowledge of product management methodologies, including customer discovery, feature prioritization, and go-to-market strategy. Proactive, self-motivated, and resourceful, with a demonstrated ability to operate effectively in fast-paced, ambiguous environments. Education and Experience: Required: High School Diploma or GED. Expert level experience in product management, revenue optimization, or strategic business roles. Conducting market research and competitive analysis. Project management and cross-functional collaboration. Data visualization and performance tracking. Compensation and Benefits: Competitive market salary from $128,350 per year to $142,600 per year, depending on qualifications and experience. Benefits include medical insurance, vision insurance, 401(k), paid maternity and paternity leave, disability insurance, and more. Southwest Airlines is an Equal Opportunity Employer.

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