Zeta Global
Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently.
Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.
THE ROLE
We are seeking a Paid Search Associate Director who can confidently lead client relationships while also rolling up their sleeves to execute campaigns. This role requires a balance of strategic vision and hands-on management. You’ll be responsible for guiding client strategy, overseeing performance, and ensuring flawless execution of paid search campaigns from end to end. Responsibilities
Client Strategy & Leadership Serve as the primary client contact for paid search strategy and performance discussions. Develop and present strategic roadmaps, testing plans, and growth opportunities tailored to client goals. Proactively identify areas for optimization and innovation across accounts. Campaign Management & Execution Oversee end-to-end execution of paid search campaigns, including account setup, budget pacing, optimization, and reporting. Actively manage campaigns using Google Ads, Google Ads Editor, SA360, and Google Analytics. Monitor performance across Google Ads, Microsoft Advertising, and other search platforms to ensure KPIs are met. Translate insights into actionable next steps that drive measurable client impact. Team Collaboration & Mentorship Collaborate with internal teams to ensure campaign execution aligns with client objectives. Provide mentorship and guidance to junior team members, ensuring best practices are consistently applied. Analysis & Reporting Deliver clear, data-driven performance reports and insights to clients. Recommend testing strategies, budget allocation shifts, and bid strategy adjustments based on performance trends. Ensure accuracy, consistency, and timeliness of reporting. Requirements
3+ years of relevant paid search experience. Hands-on experience in managing monthly campaign budgets of $500k+. Experience with Google Ads, Google Ads Editor, SA360, and Google Analytics. Google Ads certification a plus. Benefits & Perks
Unlimited PTO Excellent medical, dental, and vision coverage Employee Equity Employee Discounts, Virtual Wellness Classes, and Pet Insurance SALARY RANGE
The salary range for this role is $80,000 - $120,000, depending on location and experience. PEOPLE & CULTURE AT ZETA
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work.
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We are seeking a Paid Search Associate Director who can confidently lead client relationships while also rolling up their sleeves to execute campaigns. This role requires a balance of strategic vision and hands-on management. You’ll be responsible for guiding client strategy, overseeing performance, and ensuring flawless execution of paid search campaigns from end to end. Responsibilities
Client Strategy & Leadership Serve as the primary client contact for paid search strategy and performance discussions. Develop and present strategic roadmaps, testing plans, and growth opportunities tailored to client goals. Proactively identify areas for optimization and innovation across accounts. Campaign Management & Execution Oversee end-to-end execution of paid search campaigns, including account setup, budget pacing, optimization, and reporting. Actively manage campaigns using Google Ads, Google Ads Editor, SA360, and Google Analytics. Monitor performance across Google Ads, Microsoft Advertising, and other search platforms to ensure KPIs are met. Translate insights into actionable next steps that drive measurable client impact. Team Collaboration & Mentorship Collaborate with internal teams to ensure campaign execution aligns with client objectives. Provide mentorship and guidance to junior team members, ensuring best practices are consistently applied. Analysis & Reporting Deliver clear, data-driven performance reports and insights to clients. Recommend testing strategies, budget allocation shifts, and bid strategy adjustments based on performance trends. Ensure accuracy, consistency, and timeliness of reporting. Requirements
3+ years of relevant paid search experience. Hands-on experience in managing monthly campaign budgets of $500k+. Experience with Google Ads, Google Ads Editor, SA360, and Google Analytics. Google Ads certification a plus. Benefits & Perks
Unlimited PTO Excellent medical, dental, and vision coverage Employee Equity Employee Discounts, Virtual Wellness Classes, and Pet Insurance SALARY RANGE
The salary range for this role is $80,000 - $120,000, depending on location and experience. PEOPLE & CULTURE AT ZETA
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work.
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