Astrix
Vice President Ecommerce - DTC Supplements
Astrix, Los Angeles, California, United States, 90079
Vice President Ecommerce - DTC Supplements
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This range is provided by Astrix. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Compensation Base pay range : $185,000.00/yr - $250,000.00/yr
Salary : $185-250k (DOE) + Bonus potential and stock options.
Position Details Title : Vice President, E-commerce
Department : Marketing & Digital Commerce
Minimum Education : Bachelor's degree from accredited university
Position Overview We are seeking a strategic Vice President of Digital Commerce & Growth Marketing to spearhead our digital commerce transformation and drive exponential growth. This executive will architect and execute comprehensive digital marketing strategies focused on customer acquisition, retention, and brand development across multiple channels. This senior leadership position is ideal for a results-oriented marketing executive with extensive experience scaling direct-to-consumer brands in regulated industries.
The candidate should combine strategic vision with hands-on execution capabilities and thrive in fast-paced, data-driven environments.
Key Responsibilities
Develop and execute comprehensive direct-to-consumer growth strategies across proprietary e-commerce platforms and emerging digital channels.
Identify and capitalize on new revenue streams, subscription offerings, and international expansion opportunities.
Design and implement sophisticated marketing funnels encompassing brand awareness, customer acquisition, conversion optimization, and retention strategies.
Establish comprehensive KPI frameworks and executive-level reporting dashboards to track marketing performance and business impact.
Leverage advanced analytics and consumer research to inform strategic decisions and present actionable insights to senior leadership.
Build and mentor a world-class team spanning e-commerce operations, digital marketing, creative development, and data analytics.
Foster cross-functional collaboration and ensure alignment with broader organizational objectives.
Required Qualifications
10+ years of progressive leadership experience in direct-to-consumer e-commerce and growth marketing, with preference for candidates from health, wellness, or regulated consumer products industries.
Demonstrated success managing and scaling e-commerce P&L with strong financial discipline and LTV/CAC optimization expertise.
Proven track record scaling digital revenue from early-stage through significant growth milestones.
Advanced proficiency with major e-commerce platforms and marketplace management (Shopify, Amazon, etc.).
Exceptional strategic planning and cross-functional project management skills.
Understanding of regulatory considerations in health and wellness marketing.
Note: This job description is not exhaustive and is intended to describe the typical responsibilities and qualifications for this role.
Seniority & Employment
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Business Development
Industries: Pharmaceutical Manufacturing
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This range is provided by Astrix. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Compensation Base pay range : $185,000.00/yr - $250,000.00/yr
Salary : $185-250k (DOE) + Bonus potential and stock options.
Position Details Title : Vice President, E-commerce
Department : Marketing & Digital Commerce
Minimum Education : Bachelor's degree from accredited university
Position Overview We are seeking a strategic Vice President of Digital Commerce & Growth Marketing to spearhead our digital commerce transformation and drive exponential growth. This executive will architect and execute comprehensive digital marketing strategies focused on customer acquisition, retention, and brand development across multiple channels. This senior leadership position is ideal for a results-oriented marketing executive with extensive experience scaling direct-to-consumer brands in regulated industries.
The candidate should combine strategic vision with hands-on execution capabilities and thrive in fast-paced, data-driven environments.
Key Responsibilities
Develop and execute comprehensive direct-to-consumer growth strategies across proprietary e-commerce platforms and emerging digital channels.
Identify and capitalize on new revenue streams, subscription offerings, and international expansion opportunities.
Design and implement sophisticated marketing funnels encompassing brand awareness, customer acquisition, conversion optimization, and retention strategies.
Establish comprehensive KPI frameworks and executive-level reporting dashboards to track marketing performance and business impact.
Leverage advanced analytics and consumer research to inform strategic decisions and present actionable insights to senior leadership.
Build and mentor a world-class team spanning e-commerce operations, digital marketing, creative development, and data analytics.
Foster cross-functional collaboration and ensure alignment with broader organizational objectives.
Required Qualifications
10+ years of progressive leadership experience in direct-to-consumer e-commerce and growth marketing, with preference for candidates from health, wellness, or regulated consumer products industries.
Demonstrated success managing and scaling e-commerce P&L with strong financial discipline and LTV/CAC optimization expertise.
Proven track record scaling digital revenue from early-stage through significant growth milestones.
Advanced proficiency with major e-commerce platforms and marketplace management (Shopify, Amazon, etc.).
Exceptional strategic planning and cross-functional project management skills.
Understanding of regulatory considerations in health and wellness marketing.
Note: This job description is not exhaustive and is intended to describe the typical responsibilities and qualifications for this role.
Seniority & Employment
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Business Development
Industries: Pharmaceutical Manufacturing
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr