Bernard Nickels & Associates
Salesforce Engineer Job Description
Position Summary
Design, build, and optimize Salesforce solutions for sales, commercial operations, and marketing teams.
Combine technical expertise with business acumen to deliver scalable, AI-driven solutions.
Support revenue growth, operational efficiency, and customer engagement through technical implementation.
Collaborate cross-functionally to translate business requirements into technical deliverables and ensure organizational adoption.
Key Responsibilities
Solution Design & Development
Architect, configure, and customize Salesforce applications to align with business goals.
Build scalable solutions using
Apex, Lightning Components (LWC), Visualforce , and integration tools. Design and maintain custom objects, workflows, validation rules, and automation. AI & Innovation Implement and integrate Salesforce AI tools to drive data-driven insights and predictive analytics. Deploy AI-based solutions to enhance lead scoring, pipeline forecasting, campaign effectiveness, and customer journey optimization. Cross-Functional Collaboration Partner with business leaders to gather requirements, design solutions, and deliver measurable business outcomes. Translate business requirements into well-architected solutions leveraging the Salesforce ecosystem. Ensure end-user adoption through documentation, knowledge sharing, and training sessions. Data Management & Integrations Maintain data integrity and quality across Salesforce and integrated systems. Manage integrations between Salesforce and other enterprise applications (e.g., marketing automation, ERP, analytics). Support ongoing
API
development and middleware integrations. Governance & Optimization Uphold Salesforce best practices, coding standards, and security protocols. Monitor system performance and proactively recommend enhancements. Provide tier-3 support for complex Salesforce issues. Qualifications & Experience Education & Certifications Bachelor's degree in Computer Science, Information Systems, Engineering, or related field (preferred). Required Salesforce Certifications : Administrator, Platform App Builder, Platform Developer I. Salesforce Platform Developer II certification (strongly preferred). Professional Experience 5+ years of hands-on Salesforce engineering/development experience. Proven track record of designing and deploying scalable Salesforce solutions in support of commercial teams. Strong experience with
Apex, LWC, Visualforce, SOQL, APIs , and integration tools. Demonstrated ability to implement AI solutions in Salesforce (e.g., predictive modeling) for commercially driven objectives. Experience integrating Salesforce with marketing automation platforms (e.g., Pardot, Marketo, HubSpot). Skills & Competencies Strong problem-solving and analytical skills with attention to detail. Excellent communication skills to interface with both technical and non-technical stakeholders. Ability to work independently and in collaborative, fast-paced environments. Experience delivering via
Agile
development methodologies (Scrum, Kanban) required.
Apex, Lightning Components (LWC), Visualforce , and integration tools. Design and maintain custom objects, workflows, validation rules, and automation. AI & Innovation Implement and integrate Salesforce AI tools to drive data-driven insights and predictive analytics. Deploy AI-based solutions to enhance lead scoring, pipeline forecasting, campaign effectiveness, and customer journey optimization. Cross-Functional Collaboration Partner with business leaders to gather requirements, design solutions, and deliver measurable business outcomes. Translate business requirements into well-architected solutions leveraging the Salesforce ecosystem. Ensure end-user adoption through documentation, knowledge sharing, and training sessions. Data Management & Integrations Maintain data integrity and quality across Salesforce and integrated systems. Manage integrations between Salesforce and other enterprise applications (e.g., marketing automation, ERP, analytics). Support ongoing
API
development and middleware integrations. Governance & Optimization Uphold Salesforce best practices, coding standards, and security protocols. Monitor system performance and proactively recommend enhancements. Provide tier-3 support for complex Salesforce issues. Qualifications & Experience Education & Certifications Bachelor's degree in Computer Science, Information Systems, Engineering, or related field (preferred). Required Salesforce Certifications : Administrator, Platform App Builder, Platform Developer I. Salesforce Platform Developer II certification (strongly preferred). Professional Experience 5+ years of hands-on Salesforce engineering/development experience. Proven track record of designing and deploying scalable Salesforce solutions in support of commercial teams. Strong experience with
Apex, LWC, Visualforce, SOQL, APIs , and integration tools. Demonstrated ability to implement AI solutions in Salesforce (e.g., predictive modeling) for commercially driven objectives. Experience integrating Salesforce with marketing automation platforms (e.g., Pardot, Marketo, HubSpot). Skills & Competencies Strong problem-solving and analytical skills with attention to detail. Excellent communication skills to interface with both technical and non-technical stakeholders. Ability to work independently and in collaborative, fast-paced environments. Experience delivering via
Agile
development methodologies (Scrum, Kanban) required.