Cvent
Senior Manager/Manager, Customer Marketing, Hospitality Cloud
Cvent, Mc Lean, Virginia, us, 22107
Senior Manager/Manager, Customer Marketing, Hospitality Cloud
Cvent is a leading meetings, events, and hospitality technology provider with more than 4,800 employees and ~22,000 customers worldwide, including 53% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship - a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to take action, embrace risk, and make decisions as if they had founded the company themselves. At Cvent, we value the diverse perspectives that each individual brings. Cvent Hospitality Cloud is seeking a highly strategic and customer-obsessed Senior Manager/Manager, Customer Marketing, to champion customer advocacy and insights across our global ecosystem. This role is pivotal in driving stronger customer engagement, influencing product innovation, and shaping market perception by amplifying the authentic voice of our customers. In This Role, You Will Lead the design, execution, and continuous improvement of Customer Advisory Meetings with top hospitality clients to capture strategic insights and strengthen executive relationships. Drive impactful Product Advisory Meetings to align customer needs with product roadmaps, ensuring Cvent remains the trusted innovation partner in the hospitality industry. Own the Customer Satisfaction (CSAT) program across Hospitality Cloud, delivering actionable insights and leading initiatives to improve customer experience, adoption, and retention. Develop and implement a best-in-class strategy for monitoring, responding to, and leveraging online reviews to strengthen Cvent’s brand reputation globally. Synthesize customer insights into executive-level reporting, highlighting key trends, risks, and opportunities that directly influence business strategy and decision-making. Partner cross-functionally with Sales, Customer Success, Product, and Marketing leaders to ensure customer feedback drives measurable outcomes across the business. Champion a culture of customer centricity by institutionalizing customer insights into every stage of the customer journey. Here's What You Need 7+ years of experience in customer marketing, customer experience, or related roles within SaaS, hospitality, or B2B technology industries. Proven track record of managing executive-level customer engagement programs such as advisory boards, councils, or forums. Strong analytical skills with experience in customer satisfaction metrics (CSAT, NPS, CES) and ability to translate data into actionable strategies. Experience in online reputation management and ability to develop proactive review strategies that influence brand perception. Exceptional communication and executive presence with the ability to engage senior stakeholders internally and externally. Demonstrated success in driving cross-functional collaboration and influencing without authority. Bachelor’s degree in Business, Marketing, Communications, or related field; MBA preferred. Strategic Impact of the Role Cvent is an equal opportunities employer and welcomes applications from all qualified candidates.
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Cvent is a leading meetings, events, and hospitality technology provider with more than 4,800 employees and ~22,000 customers worldwide, including 53% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship - a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to take action, embrace risk, and make decisions as if they had founded the company themselves. At Cvent, we value the diverse perspectives that each individual brings. Cvent Hospitality Cloud is seeking a highly strategic and customer-obsessed Senior Manager/Manager, Customer Marketing, to champion customer advocacy and insights across our global ecosystem. This role is pivotal in driving stronger customer engagement, influencing product innovation, and shaping market perception by amplifying the authentic voice of our customers. In This Role, You Will Lead the design, execution, and continuous improvement of Customer Advisory Meetings with top hospitality clients to capture strategic insights and strengthen executive relationships. Drive impactful Product Advisory Meetings to align customer needs with product roadmaps, ensuring Cvent remains the trusted innovation partner in the hospitality industry. Own the Customer Satisfaction (CSAT) program across Hospitality Cloud, delivering actionable insights and leading initiatives to improve customer experience, adoption, and retention. Develop and implement a best-in-class strategy for monitoring, responding to, and leveraging online reviews to strengthen Cvent’s brand reputation globally. Synthesize customer insights into executive-level reporting, highlighting key trends, risks, and opportunities that directly influence business strategy and decision-making. Partner cross-functionally with Sales, Customer Success, Product, and Marketing leaders to ensure customer feedback drives measurable outcomes across the business. Champion a culture of customer centricity by institutionalizing customer insights into every stage of the customer journey. Here's What You Need 7+ years of experience in customer marketing, customer experience, or related roles within SaaS, hospitality, or B2B technology industries. Proven track record of managing executive-level customer engagement programs such as advisory boards, councils, or forums. Strong analytical skills with experience in customer satisfaction metrics (CSAT, NPS, CES) and ability to translate data into actionable strategies. Experience in online reputation management and ability to develop proactive review strategies that influence brand perception. Exceptional communication and executive presence with the ability to engage senior stakeholders internally and externally. Demonstrated success in driving cross-functional collaboration and influencing without authority. Bachelor’s degree in Business, Marketing, Communications, or related field; MBA preferred. Strategic Impact of the Role Cvent is an equal opportunities employer and welcomes applications from all qualified candidates.
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