General Manager - The Surfrider Malibu

Know what to take seriously, when. The rest, keep it light! We aspire to deliver perfection, but also like to have fun, and we believe that the energy that we put out is the energy that we will get back, both as a team and as individuals. Key aspects of the role include: Thinking big and small, blending creative entrepreneurialism, emotional intelligence, and healthy competition with strategy and streamlined systems. Aspiring to be the best in the industry, setting standards, and being an example for other boutique hotels. Continuously reinventing to stay relevant, leading change and innovation in the industry and at The Surfrider. Conceptualizing, strategizing, innovating, executing, and owning projects, using data and real-time examples to consistently adapt and evolve. Standing behind the brand and product, believing in it, and speaking of and treating it with passion and authenticity. Understanding guest motives, delivering above and beyond expectations, and anticipating needs and concerns. Building a sense of community, curating an experience that caters to the basic human need to be part of something bigger than oneself. Using physical space, brand, and people to support other brands and build a sense of community. Hiring people smarter than ourselves and teaching the team the how and why, holding them accountable for their jobs. Developing a team of brand ambassadors who are passionate and invested in The Surfrider. Responsibilities Directing all hotel operations, including Front Desk, Housekeeping, Food & Beverage, Maintenance, Sales, and Financials. Ensuring full compliance with operating standards, SOPs, health and safety regulations, and service benchmarks. Leading capital projects, refurbishment initiatives, and property improvement planning. Engaging with guests throughout their stay to ensure an exceptional experience. Recruiting, onboarding, and training high-performing staff members and department heads. Promoting a collaborative work environment through mentorship, coaching, and recognition. Conducting team meetings and department briefings to ensure alignment and communication. Monitoring scheduling and labor to ensure efficient operations and compliance with California Wage and Hour laws. Processing and overseeing bi-weekly payroll, ensuring accurate timekeeping and HR administration. Partnering with ownership to develop and implement hotel strategy. Preparing, presenting, and managing the annual Operating Budget, Sales & Marketing Plan, and Capital Expenditure Budget. Tracking daily financials, monitoring revenue streams, controlling expenses, and delivering monthly forecasts. Analyzing P&L statements to identify trends and implement revenue-maximizing, cost-saving initiatives. Ensuring financial targets are achieved and reporting performance to ownership and stakeholders. Leading local sales and marketing efforts to drive occupancy and average daily rate (ADR). Maintaining and building strong partnerships with local vendors, community leaders, tourism boards, and hospitality peers. Serving as a brand ambassador for the hotel, fostering local goodwill and representing the property at community and industry events. Resolving guest issues swiftly and thoughtfully, overseeing service recovery with a focus on satisfaction and loyalty. Maintaining a high level of service across all departments, driving a guest-centric culture through hands-on leadership. Qualifications Preferred General Manager experience. Minimum 4 years of senior hotel leadership experience, preferably in a boutique or luxury environment. Strong operational knowledge across all hotel departments. Advanced understanding of financial management, including budgets, forecasts, payroll, and P&L analysis. Exceptional interpersonal, communication, and leadership skills. Proven ability to deliver results in guest satisfaction, revenue growth, and operational efficiency. Proficient in hotel and restaurant systems and accounting software. Deep understanding of California hospitality labor laws and wage compliance. Benefits Competitive salary + performance-based bonuses. 401k with company match. Health, vision, and dental insurance. Quarterly wellness credit. Extensive paid holiday program & vacation. Discounts at Casetta hotels (rooms & dining). Maternity and paternity leave. Leadership development & growth within the company.

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