Medium
Overview
Brevo is a global marketing technology company that offers a full customer engagement platform. Our mission is to equip businesses of all sizes with the essential tools to foster stronger customer relationships and drive sustainable growth. With a team of 900 people around the world, we’re seeking a
Head of Product Marketing
to build from scratch the function that will sharpen our story, ignite our up-market motion and accelerate global revenue across every segment. As the Head of Product Marketing, you will
architect Brevo’s positioning, messaging and competitive intelligence engine.
Reporting to the VP Growth and partnering closely with the CRO and CPO, you’ll ensure every prospect instantly gets our value and every customer moves seamlessly through the customer journey. You will be responsible for leading a team of product marketers to assist you with these goals.
Responsibilities
Market Intelligence:
Establish a continuous loop of competitor insights, win/loss analysis and category trends; own battlecards and TAM/SAM/SOM sizing.
Messaging Framework:
Craft and maintain a modular narrative for each ICP, segment and product line; pressure-test with prospects and customers.
Revenue Enablement:
Translate product value into crisp website copy, sales decks, demo narratives, ROI calculators and objection-handling guides.
Team & Process Build-out:
Coach and inspire a small but mighty PMM squad (2 ICs in Year 1); set up scalable processes and OKRs.
What Will Help You Succeed
Product Marketing Mastery : 8+ years in B2B SaaS PMM, including 3+ years leading or building the function.
Up-Market Experience : Proven track record positioning multi-product platforms and selling into mid-market / enterprise.
Storytelling & Analysis : Balance narrative craft with data rigour; fluent in ARR, pipeline velocity, feature adoption metrics.
Competitive Instincts : Skilled at turning market intel into actionable positioning and sales tactics.
Executive Presence : Confident communicator in English (French a plus) who can influence C-level stakeholders.
Scale-Up Mindset : Thrive in fast-moving environments, embracing experimentation and rapid iteration.
What We Offer
A unique opportunity to join an international and collaborative scale-up environment in a hyper-growth context
Meal vouchers - Swile (12,5 € per day)
Excellent private health care, of which 70% is covered by the company
RTT
Inter-office trips
Work's council benefits (Leeto)
Social and green committees to take care of environmental and social matters
Several services related to prevention, health and personal and professional well-being on Welii platform
Very competitive referral program
Second parent leave: 1 month of fully paid leave
Kids leave: additional time off if your children are sick and need you
English classes, and over 155000 courses available on Udemy
Budget to support your workspace at home
A modern office in a central location with free fruits, drinks & lots of fun activities
Relocation package for international talent
Sustainable Mobility Package if you choose to commute to work on a mechanical or electric bike
...and more!
#J-18808-Ljbffr
Brevo is a global marketing technology company that offers a full customer engagement platform. Our mission is to equip businesses of all sizes with the essential tools to foster stronger customer relationships and drive sustainable growth. With a team of 900 people around the world, we’re seeking a
Head of Product Marketing
to build from scratch the function that will sharpen our story, ignite our up-market motion and accelerate global revenue across every segment. As the Head of Product Marketing, you will
architect Brevo’s positioning, messaging and competitive intelligence engine.
Reporting to the VP Growth and partnering closely with the CRO and CPO, you’ll ensure every prospect instantly gets our value and every customer moves seamlessly through the customer journey. You will be responsible for leading a team of product marketers to assist you with these goals.
Responsibilities
Market Intelligence:
Establish a continuous loop of competitor insights, win/loss analysis and category trends; own battlecards and TAM/SAM/SOM sizing.
Messaging Framework:
Craft and maintain a modular narrative for each ICP, segment and product line; pressure-test with prospects and customers.
Revenue Enablement:
Translate product value into crisp website copy, sales decks, demo narratives, ROI calculators and objection-handling guides.
Team & Process Build-out:
Coach and inspire a small but mighty PMM squad (2 ICs in Year 1); set up scalable processes and OKRs.
What Will Help You Succeed
Product Marketing Mastery : 8+ years in B2B SaaS PMM, including 3+ years leading or building the function.
Up-Market Experience : Proven track record positioning multi-product platforms and selling into mid-market / enterprise.
Storytelling & Analysis : Balance narrative craft with data rigour; fluent in ARR, pipeline velocity, feature adoption metrics.
Competitive Instincts : Skilled at turning market intel into actionable positioning and sales tactics.
Executive Presence : Confident communicator in English (French a plus) who can influence C-level stakeholders.
Scale-Up Mindset : Thrive in fast-moving environments, embracing experimentation and rapid iteration.
What We Offer
A unique opportunity to join an international and collaborative scale-up environment in a hyper-growth context
Meal vouchers - Swile (12,5 € per day)
Excellent private health care, of which 70% is covered by the company
RTT
Inter-office trips
Work's council benefits (Leeto)
Social and green committees to take care of environmental and social matters
Several services related to prevention, health and personal and professional well-being on Welii platform
Very competitive referral program
Second parent leave: 1 month of fully paid leave
Kids leave: additional time off if your children are sick and need you
English classes, and over 155000 courses available on Udemy
Budget to support your workspace at home
A modern office in a central location with free fruits, drinks & lots of fun activities
Relocation package for international talent
Sustainable Mobility Package if you choose to commute to work on a mechanical or electric bike
...and more!
#J-18808-Ljbffr