oilandgasjobsearch.com
About the Position
You are a Manager of Demand Generation & Campaigns to drive pipeline and revenue growth across our enterprise and mid-market segments. You'll lead integrated, multi-channel campaigns that blend Account-Based Marketing (ABM), digital demand generation, and SEO-driven programs. This role is equal parts strategic and hands-on — ideal for a metrics-obsessed marketer who thrives in a fast-paced, high-impact environment. A Day in Your Life
Campaign Strategy & Execution
Develop and execute full-funnel demand generation programs that drive awareness, acquisition, and acceleration across both named accounts and broader segments. Lead integrated campaigns using a mix of channels: paid media, SEO, email, content syndication, display, social, webinars, events, partners, and direct mail. Align messaging and strategy across top-down (executive) and bottom-up (user/SDR-driven) motions, supporting both land and expand plays. Responsible for all organic social media channels and growth metrics. ABM & Personalization
Design and manage account-based programs using platforms like 6sense, Demandbase, to prioritize accounts and personalize engagement. Collaborate with content and creative teams to build persona and account-specific assets (e.g., landing pages, case studies, nurture streams). Website Management, SEO & Organic Growth
Full ownership of the company website and digital engagement tools, including chatbots, minisites, and landing pages, ensuring they are optimized for performance, personalization, and conversion across the buyer journey. Use tools like Google Search Console, SEMrush, or Ahrefs to inform content strategy and track performance. Sales & Cross-Functional Alignment
Partner with Sales, SDRs, Product Marketing, and RevOps to ensure tight alignment on target audiences, messaging, and campaign goals. Provide sales enablement support (e.g., talking points, ABM outreach materials) to maximize conversion. Reporting & Optimization
Define and track KPIs (e.g., MQLs, account engagement, pipeline contribution, CAC) using dashboards and reports to measure and improve performance. Continuously A/B test campaigns and optimize tactics across channels to improve ROI. Tech Stack & Process
Use tools such as Salesforce, Marketo, 6sense/Demandbase, WordPress, and Canva to plan, launch, and scale campaigns efficiently. Leverage GenAI and marketing automation to increase throughput and personalization at scale. What You'll Bring
8+ years of experience in B2B demand generation, growth, or ABM marketing, ideally in a high-growth SaaS environment Proven ability to run integrated, ROI-positive campaigns across digital and offline channels Hands-on experience with ABM tools (6sense, Demandbase), marketing automation (Marketo), and CRM (Salesforce) Strong understanding of website tools, CRO, SEO and its role in organic acquisition strategy Analytical mindset with expertise in campaign reporting, funnel metrics, and performance dashboards Collaborative, proactive communicator who works well cross-functionally Tech-forward and resourceful — comfortable using GenAI, WordPress, and Canva to self-execute when needed We offer several perks that include flexible PTO, medical/dental/vision insurance, 401(k) match, stock options, paid parental leave, and WFH and phone stipend. The pay range for this position is $160,000 - $190,000. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. The pay offered may vary depending on several factors including, but not limited to, relevant education, qualifications, certifications, and experience. #LI-LM1 Augury is a people-first organization. We believe in fostering an inclusive environment in which employees feel encouraged to share their unique perspectives, leverage their strengths, and act authentically. We know that diverse teams are strong teams, and we welcome those from all backgrounds and varying experiences. We are committed to providing employees with a work environment free of discrimination and harassment. We believe that diversity is more than just good intentions, and we are committed to creating an inclusive environment for all employees. Augury is a proud equal opportunity employer, we strive to create a work environment in which everyone, all applicants, employees, customers, guests, and vendors feel safe and comfortable. We commit to maintain a workplace that is free of any type of harassment and does not tolerate anyone intimidating, humiliating, or hurting others. We prohibit willful discrimination based on age, gender, ethnicity, race, color, religion, political opinions, sexual orientation, sexual identity or expression, military or veteran status, disability or any other characteristic protected by law.
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You are a Manager of Demand Generation & Campaigns to drive pipeline and revenue growth across our enterprise and mid-market segments. You'll lead integrated, multi-channel campaigns that blend Account-Based Marketing (ABM), digital demand generation, and SEO-driven programs. This role is equal parts strategic and hands-on — ideal for a metrics-obsessed marketer who thrives in a fast-paced, high-impact environment. A Day in Your Life
Campaign Strategy & Execution
Develop and execute full-funnel demand generation programs that drive awareness, acquisition, and acceleration across both named accounts and broader segments. Lead integrated campaigns using a mix of channels: paid media, SEO, email, content syndication, display, social, webinars, events, partners, and direct mail. Align messaging and strategy across top-down (executive) and bottom-up (user/SDR-driven) motions, supporting both land and expand plays. Responsible for all organic social media channels and growth metrics. ABM & Personalization
Design and manage account-based programs using platforms like 6sense, Demandbase, to prioritize accounts and personalize engagement. Collaborate with content and creative teams to build persona and account-specific assets (e.g., landing pages, case studies, nurture streams). Website Management, SEO & Organic Growth
Full ownership of the company website and digital engagement tools, including chatbots, minisites, and landing pages, ensuring they are optimized for performance, personalization, and conversion across the buyer journey. Use tools like Google Search Console, SEMrush, or Ahrefs to inform content strategy and track performance. Sales & Cross-Functional Alignment
Partner with Sales, SDRs, Product Marketing, and RevOps to ensure tight alignment on target audiences, messaging, and campaign goals. Provide sales enablement support (e.g., talking points, ABM outreach materials) to maximize conversion. Reporting & Optimization
Define and track KPIs (e.g., MQLs, account engagement, pipeline contribution, CAC) using dashboards and reports to measure and improve performance. Continuously A/B test campaigns and optimize tactics across channels to improve ROI. Tech Stack & Process
Use tools such as Salesforce, Marketo, 6sense/Demandbase, WordPress, and Canva to plan, launch, and scale campaigns efficiently. Leverage GenAI and marketing automation to increase throughput and personalization at scale. What You'll Bring
8+ years of experience in B2B demand generation, growth, or ABM marketing, ideally in a high-growth SaaS environment Proven ability to run integrated, ROI-positive campaigns across digital and offline channels Hands-on experience with ABM tools (6sense, Demandbase), marketing automation (Marketo), and CRM (Salesforce) Strong understanding of website tools, CRO, SEO and its role in organic acquisition strategy Analytical mindset with expertise in campaign reporting, funnel metrics, and performance dashboards Collaborative, proactive communicator who works well cross-functionally Tech-forward and resourceful — comfortable using GenAI, WordPress, and Canva to self-execute when needed We offer several perks that include flexible PTO, medical/dental/vision insurance, 401(k) match, stock options, paid parental leave, and WFH and phone stipend. The pay range for this position is $160,000 - $190,000. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. The pay offered may vary depending on several factors including, but not limited to, relevant education, qualifications, certifications, and experience. #LI-LM1 Augury is a people-first organization. We believe in fostering an inclusive environment in which employees feel encouraged to share their unique perspectives, leverage their strengths, and act authentically. We know that diverse teams are strong teams, and we welcome those from all backgrounds and varying experiences. We are committed to providing employees with a work environment free of discrimination and harassment. We believe that diversity is more than just good intentions, and we are committed to creating an inclusive environment for all employees. Augury is a proud equal opportunity employer, we strive to create a work environment in which everyone, all applicants, employees, customers, guests, and vendors feel safe and comfortable. We commit to maintain a workplace that is free of any type of harassment and does not tolerate anyone intimidating, humiliating, or hurting others. We prohibit willful discrimination based on age, gender, ethnicity, race, color, religion, political opinions, sexual orientation, sexual identity or expression, military or veteran status, disability or any other characteristic protected by law.
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