T-Mobile
Senior Commercial Marketing Manager - Switcher Programs & Insights
T-Mobile, Bellevue, Washington, us, 98009
Overview
At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That’s how we’re UNSTOPPABLE for our employees!
This is not a remote position. T-Mobile is a hybrid work environment requiring work in the office three (3) days per week. The successful candidate will be located in the greater Seattle, Washington area.
Job Overview The Sr. Commercial Marketing Manager – Switcher Programs & Insights at T-Mobile plays a critical role in developing and executing marketing strategies that drive customer acquisition and business performance within the Postpaid portfolio. This role requires a proactive self-starter with expertise in acquisition marketing, customer insights, data analytics, business and financial acumen, and cross-functional leadership. The successful candidate will own the switcher program strategy, including owning in-quarter performance & insights, key stakeholder in future customer experience, contingency planning, and cross-functional coordination. This position requires a strategic thinker capable of influencing cross functional partners, leadership, managing multiple complex projects, and driving measurable outcomes in a fast-paced, competitive environment.
Responsibilities
Develop, execute, and manage programs & offers that drive prospect switching for consumer postpaid acquisition.
Own the postpaid switcher strategy, build forecasts, track in-quarter performance, and lead revisions based on performance & market dynamics.
Collaborate with cross-functional teams including Postpaid Acquisition Planning, Supply Chain, Finance, Media, Brand Marketing, Product, Consumer Insights, Digital, Credit, and Pricing to align on shared business objectives.
Analyze performance, drive meaningful insights, build reporting, leverage customer insights, and competitive data to identify opportunities and provide strategic recommendations.
Leverage unit economics and performance data to build business cases for new ideas/initiatives, offers, marketing messages, and value propositions tailored to switchers and drive senior-level decision-making.
Continuously evaluate multiple strategic options using a structured, critical thinking framework to guide recommendations.
Anticipate business & competitive challenges and develop proactive solutions and mitigation strategies.
Guide and influence internal stakeholders through effective communication and leadership, ensuring alignment and executional excellence.
Create and present weekly materials and performance updates to senior leadership, telling a compelling, data-driven, customer-focused story.
Contingency planning, and business iteration based on results and shifting conditions.
Education
Bachelor's Degree, required, Masters Degree preferred
Experience
Marketing experience in one or more of the following categories: software/hardware, digital marketing, telecommunications, acquisition marketing strategy, preferably in a fast-paced, consumer-focused industry.
5+ years or equivalent experience working cross-functionally with teams such as Finance, Product, Technology, Supply Chain, Digital, and Brand/Media.
Proven track record of leading large-scale marketing initiatives and driving business outcomes.
Proficient in identifying, implementing, and optimizing artificial intelligence (AI) solutions to enhance business operations, decision-making, and productivity.
Strong strategic thinking and business judgment; able to connect the dots between financial, operational, and customer experience factors.
Microsoft PowerPoint - Ability to distill complex and multi-faceted strategies and articulate narratives into slide format
Microsoft Excel - Ability to source, manipulate, and derive insights from complex data sets, including using pivot tables and V-lookups.
Knowledge, Skills & Abilities
Excellent analytical and problem-solving skills; able to derive insights from data, anticipate challenges, and develop actionable strategies.
Strong communication skills with the ability to influence stakeholders, including leadership
Proactive self-starter with a bias for action; comfortable owning strategy, execution, and results.
Demonstrated ability to manage multiple priorities and projects in a high-pressure, fast-paced environment.
Proven ability to lead through ambiguity in fast-paced, high-growth environments
Travel: Travel Required (Yes/No): Yes
DOT Regulated: DOT Regulated Position (Yes/No): No
Safety Sensitive Position (Yes/No): No
Base Pay Range: $109,300 - $197,200
Corporate Bonus Target: 20%
The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, please visit paylookup.t-mobile.com/paylookup?reqID=REQ327220&dox=1
Benefits: At T-Mobile, our benefits exemplify the spirit of One Team, Together. Full- and part-time employees have access to the same benefits when eligible, including medical, dental and vision insurance, flexible spending accounts, 401(k), employee stock grants, employee stock purchase plan, paid time off and holidays, parental and family leave, family building benefits, back-up care, childcare subsidy, tuition assistance, coaching, disability and life insurance options, mobile service and home internet discounts, pet insurance, and commuter programs. To learn about T-Mobile’s benefits, please visit www.t-mobilebenefits.com.
Never stop growing! We are an Equal Opportunity Employer. All decisions concerning employment are made without regard to protected characteristics, in compliance with applicable laws. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please email ApplicantAccommodation@t-mobile.com or call 1-844-873-9500.
#J-18808-Ljbffr
This is not a remote position. T-Mobile is a hybrid work environment requiring work in the office three (3) days per week. The successful candidate will be located in the greater Seattle, Washington area.
Job Overview The Sr. Commercial Marketing Manager – Switcher Programs & Insights at T-Mobile plays a critical role in developing and executing marketing strategies that drive customer acquisition and business performance within the Postpaid portfolio. This role requires a proactive self-starter with expertise in acquisition marketing, customer insights, data analytics, business and financial acumen, and cross-functional leadership. The successful candidate will own the switcher program strategy, including owning in-quarter performance & insights, key stakeholder in future customer experience, contingency planning, and cross-functional coordination. This position requires a strategic thinker capable of influencing cross functional partners, leadership, managing multiple complex projects, and driving measurable outcomes in a fast-paced, competitive environment.
Responsibilities
Develop, execute, and manage programs & offers that drive prospect switching for consumer postpaid acquisition.
Own the postpaid switcher strategy, build forecasts, track in-quarter performance, and lead revisions based on performance & market dynamics.
Collaborate with cross-functional teams including Postpaid Acquisition Planning, Supply Chain, Finance, Media, Brand Marketing, Product, Consumer Insights, Digital, Credit, and Pricing to align on shared business objectives.
Analyze performance, drive meaningful insights, build reporting, leverage customer insights, and competitive data to identify opportunities and provide strategic recommendations.
Leverage unit economics and performance data to build business cases for new ideas/initiatives, offers, marketing messages, and value propositions tailored to switchers and drive senior-level decision-making.
Continuously evaluate multiple strategic options using a structured, critical thinking framework to guide recommendations.
Anticipate business & competitive challenges and develop proactive solutions and mitigation strategies.
Guide and influence internal stakeholders through effective communication and leadership, ensuring alignment and executional excellence.
Create and present weekly materials and performance updates to senior leadership, telling a compelling, data-driven, customer-focused story.
Contingency planning, and business iteration based on results and shifting conditions.
Education
Bachelor's Degree, required, Masters Degree preferred
Experience
Marketing experience in one or more of the following categories: software/hardware, digital marketing, telecommunications, acquisition marketing strategy, preferably in a fast-paced, consumer-focused industry.
5+ years or equivalent experience working cross-functionally with teams such as Finance, Product, Technology, Supply Chain, Digital, and Brand/Media.
Proven track record of leading large-scale marketing initiatives and driving business outcomes.
Proficient in identifying, implementing, and optimizing artificial intelligence (AI) solutions to enhance business operations, decision-making, and productivity.
Strong strategic thinking and business judgment; able to connect the dots between financial, operational, and customer experience factors.
Microsoft PowerPoint - Ability to distill complex and multi-faceted strategies and articulate narratives into slide format
Microsoft Excel - Ability to source, manipulate, and derive insights from complex data sets, including using pivot tables and V-lookups.
Knowledge, Skills & Abilities
Excellent analytical and problem-solving skills; able to derive insights from data, anticipate challenges, and develop actionable strategies.
Strong communication skills with the ability to influence stakeholders, including leadership
Proactive self-starter with a bias for action; comfortable owning strategy, execution, and results.
Demonstrated ability to manage multiple priorities and projects in a high-pressure, fast-paced environment.
Proven ability to lead through ambiguity in fast-paced, high-growth environments
Travel: Travel Required (Yes/No): Yes
DOT Regulated: DOT Regulated Position (Yes/No): No
Safety Sensitive Position (Yes/No): No
Base Pay Range: $109,300 - $197,200
Corporate Bonus Target: 20%
The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, please visit paylookup.t-mobile.com/paylookup?reqID=REQ327220&dox=1
Benefits: At T-Mobile, our benefits exemplify the spirit of One Team, Together. Full- and part-time employees have access to the same benefits when eligible, including medical, dental and vision insurance, flexible spending accounts, 401(k), employee stock grants, employee stock purchase plan, paid time off and holidays, parental and family leave, family building benefits, back-up care, childcare subsidy, tuition assistance, coaching, disability and life insurance options, mobile service and home internet discounts, pet insurance, and commuter programs. To learn about T-Mobile’s benefits, please visit www.t-mobilebenefits.com.
Never stop growing! We are an Equal Opportunity Employer. All decisions concerning employment are made without regard to protected characteristics, in compliance with applicable laws. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please email ApplicantAccommodation@t-mobile.com or call 1-844-873-9500.
#J-18808-Ljbffr