Texas A&M University
* Lead and mentor a team of social media professionals, including full-time staff, student employees, and interns.* Define priorities, assign responsibilities, and establish accountability systems to ensure quality and consistency across all outputs.* Promote a collaborative, creative, and inclusive team environment that values innovation, transparency, and continuous improvement.* Partner with leadership and Human Resources to identify growth opportunities and align team capacity with evolving institutional needs.* Bachelor’s degree in Marketing, Communications, Digital Media, or a related field, or an equivalent combination of education and experience.* Ten years of progressively responsible experience in social media management, digital communications, or marketing; including:
+ Three years in a supervisory capacity.
+ Expertise in social media analytics, paid campaign management, and social listening platforms (e.g., Sprout Social).
+ Proven experience executing cross-channel marketing or brand campaigns.
+ Experience managing social media for a large, complex organization.
+ Experience leading cross-functional teams or managing agency partnerships to deliver high-impact digital campaigns.* Familiarity with reputation and crisis management in digital environments.* Experience integrating social media operations with broader marketing automation, CRM, or digital advertising systems.* Knowledge of higher education communications and an understanding of university culture, governance, and audiences.* Strong understanding of digital accessibility, inclusive design, and ADA compliance in social media and multimedia content.* Advanced knowledge of content performance analytics, SEO, and paid media optimization.* Master’s degree in Marketing, Communications, or a related field.* Deep understanding of social media management, content production, and community engagement across major and emerging platforms (e.g., YouTube, TikTok, X, Instagram, LinkedIn).* Exceptional written and verbal communication skills, with the ability to adapt tone and style for diverse audiences.* Strong leadership, collaboration, and interpersonal skills.* Ability to analyze data, interpret insights, and translate findings into actionable recommendations.* Commitment to accessibility, inclusion, and ethical digital communication.* Ability to multitask, manage complex projects, and meet deadlines in a fast-paced environment.Howdy and thank you for your interest in a career with Texas A&M University. As the flagship campus of The Texas A&M University System, we are located in College Station, Texas with a student population of more than 74,000 and nearly 14,000 faculty and staff.
The Spirit of Aggieland is unmistakable. We are a unique American institution, fostering a culture of friendliness, compassion and respect for one another. Our unique history and rich traditions make Texas A&M special.
From our benefits package and professional development opportunities to our retirement programs, Texas A&M is a great place to work. Your path to a great career starts here!
Equal Opportunity/Veterans/Disability Employer. #J-18808-Ljbffr
+ Three years in a supervisory capacity.
+ Expertise in social media analytics, paid campaign management, and social listening platforms (e.g., Sprout Social).
+ Proven experience executing cross-channel marketing or brand campaigns.
+ Experience managing social media for a large, complex organization.
+ Experience leading cross-functional teams or managing agency partnerships to deliver high-impact digital campaigns.* Familiarity with reputation and crisis management in digital environments.* Experience integrating social media operations with broader marketing automation, CRM, or digital advertising systems.* Knowledge of higher education communications and an understanding of university culture, governance, and audiences.* Strong understanding of digital accessibility, inclusive design, and ADA compliance in social media and multimedia content.* Advanced knowledge of content performance analytics, SEO, and paid media optimization.* Master’s degree in Marketing, Communications, or a related field.* Deep understanding of social media management, content production, and community engagement across major and emerging platforms (e.g., YouTube, TikTok, X, Instagram, LinkedIn).* Exceptional written and verbal communication skills, with the ability to adapt tone and style for diverse audiences.* Strong leadership, collaboration, and interpersonal skills.* Ability to analyze data, interpret insights, and translate findings into actionable recommendations.* Commitment to accessibility, inclusion, and ethical digital communication.* Ability to multitask, manage complex projects, and meet deadlines in a fast-paced environment.Howdy and thank you for your interest in a career with Texas A&M University. As the flagship campus of The Texas A&M University System, we are located in College Station, Texas with a student population of more than 74,000 and nearly 14,000 faculty and staff.
The Spirit of Aggieland is unmistakable. We are a unique American institution, fostering a culture of friendliness, compassion and respect for one another. Our unique history and rich traditions make Texas A&M special.
From our benefits package and professional development opportunities to our retirement programs, Texas A&M is a great place to work. Your path to a great career starts here!
Equal Opportunity/Veterans/Disability Employer. #J-18808-Ljbffr