Innovasea
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Product Marketing Manager
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Innovasea Join to apply for the
Product Marketing Manager
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Innovasea Get AI-powered advice on this job and more exclusive features. Product Marketing Manager | Hybrid based in Boston, MA or Halifax, NS Innovasea | Aquatic Solutions Built for Life Ready to join a passionate team committed to a more sustainable future? Innovasea (pronounced In-no-va-see) is at the forefront of revolutionizing aquaculture solutions and advancing the science of fish tracking. We provide complete end-to-end solutions to improve sustainable fish farming and better understand and preserve our marine and freshwater habitats. When you work at Innovasea, you join a group of over 275 employees committed to our values of authenticity, collaboration, commitment, innovation and stewardship. As a member of the team, you’ll have the opportunity to be part of an organization relentlessly committed to building a better tomorrow. Roles and Responsibilities Are you a strategic thinker that wants to lead go-to-market projects that drive business results? Do you enjoy working with global teams to create positioning and messaging that create demand and enable sales? Do you want to use your analytical skills to create growth in a sustainable industry? If this sounds like you, please join us as our Product Marketing Manager. In this role, you will nurture and build demand for our fish tracking and aquaculture solutions and partner with sales to drive adoption of our products and services. This is an individual contributor role that is both strategic and executional. Key Responsibilities Develop competitive positioning and messaging in collaboration with science, engineering, sales and marketing teams Oversee, elevate and maintain a competitive analysis resource center Craft value propositions that clearly articulate how we solve our customers’ problems and create value Lead product launches and GTM plans for key products and solutions Define and track KPIs for market strategies and product launches Contribute to full funnel marketing initiatives for our products and services including heavy sales enablement Leverage customer/market data to identify customer needs and collaborate with product teams on product roadmaps What We’re Looking For 3+ years of product and/or growth marketing experience delivering highly successful demand generation and engagement strategies within B2B markets Ability to think strategically and creatively Collaborative team player with passion and knack to drive alignment internally Strong storyteller with exceptional verbal and written communication skills Talented at deriving insights from customer/market research Skilled at managing multiple projects simultaneously Thrive in a fast-paced, multidisciplinary environment Experience with Jira/Confluence, Crayon, Canva, 365 Office, SharePoint, and Salesforce or other CRM B.A. in Marketing or Communications Pragmatic Marketing Certification preferred Some domestic and international travel may be required Our full-time employees enjoy a range of benefits that support work-life balance, health, and long-term success. This includes: Paid time off and holidays Comprehensive medical, dental, and vision coverage Paid parental leave 401(k) plan with company match Employee Assistance Program Employer-paid life and disability Innovasea is an equal-opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Customer Service Industries Fisheries Referrals increase your chances of interviewing at Innovasea by 2x Sign in to set job alerts for “Product Marketing Manager” roles.
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Product Marketing Manager
role at
Innovasea Join to apply for the
Product Marketing Manager
role at
Innovasea Get AI-powered advice on this job and more exclusive features. Product Marketing Manager | Hybrid based in Boston, MA or Halifax, NS Innovasea | Aquatic Solutions Built for Life Ready to join a passionate team committed to a more sustainable future? Innovasea (pronounced In-no-va-see) is at the forefront of revolutionizing aquaculture solutions and advancing the science of fish tracking. We provide complete end-to-end solutions to improve sustainable fish farming and better understand and preserve our marine and freshwater habitats. When you work at Innovasea, you join a group of over 275 employees committed to our values of authenticity, collaboration, commitment, innovation and stewardship. As a member of the team, you’ll have the opportunity to be part of an organization relentlessly committed to building a better tomorrow. Roles and Responsibilities Are you a strategic thinker that wants to lead go-to-market projects that drive business results? Do you enjoy working with global teams to create positioning and messaging that create demand and enable sales? Do you want to use your analytical skills to create growth in a sustainable industry? If this sounds like you, please join us as our Product Marketing Manager. In this role, you will nurture and build demand for our fish tracking and aquaculture solutions and partner with sales to drive adoption of our products and services. This is an individual contributor role that is both strategic and executional. Key Responsibilities Develop competitive positioning and messaging in collaboration with science, engineering, sales and marketing teams Oversee, elevate and maintain a competitive analysis resource center Craft value propositions that clearly articulate how we solve our customers’ problems and create value Lead product launches and GTM plans for key products and solutions Define and track KPIs for market strategies and product launches Contribute to full funnel marketing initiatives for our products and services including heavy sales enablement Leverage customer/market data to identify customer needs and collaborate with product teams on product roadmaps What We’re Looking For 3+ years of product and/or growth marketing experience delivering highly successful demand generation and engagement strategies within B2B markets Ability to think strategically and creatively Collaborative team player with passion and knack to drive alignment internally Strong storyteller with exceptional verbal and written communication skills Talented at deriving insights from customer/market research Skilled at managing multiple projects simultaneously Thrive in a fast-paced, multidisciplinary environment Experience with Jira/Confluence, Crayon, Canva, 365 Office, SharePoint, and Salesforce or other CRM B.A. in Marketing or Communications Pragmatic Marketing Certification preferred Some domestic and international travel may be required Our full-time employees enjoy a range of benefits that support work-life balance, health, and long-term success. This includes: Paid time off and holidays Comprehensive medical, dental, and vision coverage Paid parental leave 401(k) plan with company match Employee Assistance Program Employer-paid life and disability Innovasea is an equal-opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Customer Service Industries Fisheries Referrals increase your chances of interviewing at Innovasea by 2x Sign in to set job alerts for “Product Marketing Manager” roles.
Boston, MA $60,000.00-$70,000.00 3 weeks ago Country Marketing Manager, North America
Social Media & Content Marketing Manager
Marketing Manager - Paid Media & O&O channels, Amazon Key
North Reading, MA $108,400.00-$185,000.00 16 hours ago Senior Manager, Paid Social Media Activation
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Boston, MA $85,000.00-$100,000.00 2 weeks ago Waltham, MA $171,000.00-$235,000.00 1 day ago Boston, MA $110,000.00-$130,000.00 3 weeks ago Boston, MA $115,000.00-$170,000.00 2 weeks ago Boston, MA $160,000.00-$215,000.00 5 months ago Boston, MA $65,000.00-$80,000.00 11 hours ago Westwood, MA $165,000.00-$180,000.00 2 days ago Cambridge, MA $176,000.00-$282,000.00 1 week ago Marketing Manager, Global Industry Marketing - Public & Social Sector
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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