Esquire Recruiting, LLC
Marketing Coordinator, Client Engagement
Esquire Recruiting, LLC, New York, New York, us, 10261
Marketing Coordinator-Client Engagement | Global Law Firm | NY, NY
Our prestigious and globally recognized AM LAW 50 law firm client is hiring an experienced legal Marketing Coordinator, Client Engagement to support the client engagement experience in their NY office. The Marketing Coordinator, Client Engagement is a key team member within the Marketing Department. The coordinator supports a range of office, regional and firmwide marketing and client engagement initiatives designed to elevate the Firm’s profile and help lawyers connect with clients. Will take an active role in learning about the service offering, lawyers, and clients of the office/region, and work closely with colleagues across offices and functions to coordinate a range of integrated marketing efforts. The client firm is offering a highly competitive salary, bonus, and benefit package.
Send resume to Amy Altman: amy@esquire-recruiting.com
DUTIES AND RESPONSIBILITIES
Works with lawyers and marketing colleagues to plan and execute Firm sponsored and hosted client events:
Identifies event and sponsorship opportunities aligned with the Firm’s office/regional practices and industries
Develops appropriate invitation lists and seeks relevant approvals
Creates invitations in collaboration with the design team, distributes invitations, and processes registrations
Coordinates the production of event materials
Coordinates pre-event planning and post-event debrief meetings with stakeholders
Defines event metrics to measure ROI
Supports office/regional client entertainment activities, including management of the Firm’s ticket assets and allocation system:
Acts as primary contact for all regional sports and event ticket requests
Works with the BD and Marketing team and office/regional leadership to identify appropriate business development use of firm tickets
Leverages the use of the firm’s ticket database to maintain accurate records of all ticket usage and works with the accounting department to appropriately document ticket expenses
Tracks ticket usage and prepared utilization reportsAssists with drafting and reviewing lawyer biographies for website
Liaises with lawyers to produce and distribute internal and external marketing communications, including new lawyer announcements and newsletters
Drafts regional news announcements and other content for the intranet, website, and social media platforms
Helps identify relevant speaking and other credentialing opportunities for office/regional lawyers and assists in the production of required materials
Assists in the planning and execution of office/regional marketing initiatives and events that further the Firm’s Client Firm Women and Diversity programs
Leverages firm technology such as Salesforce (campaign and project management), InterAction (contact relationship management), and Foundation (experience management) to document and track marketing activity
Collaborate with the Creative team to produce marketing materials related to sponsorships and advertisements
Assists in the selection, procurement, inventory, and distribution of firm promotional items for marketing activities
Performs research and data collection on clients and contacts, industries, and competitors, as requested
Assists in training lawyers and professional staff on InterAction, LinkedIn, and other marketing related tools
Supports special projects as requested by Marketing Department management and regional lawyers
REQUIREMENTS Required
A bachelor’s degree from an accredited university
A minimum of two (2) years of marketing, business development, program planning, and/or other relevant experience
Excellent writing and proofreading skills
Proficiency in Microsoft Office and Outlook
Preferred
Marketing or business development experience in a law firm or other professional services organization
Working knowledge of customer relationships, pipeline, and experience management databases such as InterAction, Salesforce, and/or Foundation
Familiarity with relevant company/market research tools, as well as law firm rankings, awards, and league table publications
Other Skills and Abilities The following will also be required of the successful candidate:
Strong organizational skills
Strong attention to detail
Good judgment
Strong interpersonal communication skills
Superior relationship building skills
Strong analytical and problem-solving skills
Able to work harmoniously and effectively with others
Able to preserve confidentiality and exercise discretion
Able to work under pressure
Able to manage multiple projects with competing deadlines and priorities
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Send resume to Amy Altman: amy@esquire-recruiting.com
DUTIES AND RESPONSIBILITIES
Works with lawyers and marketing colleagues to plan and execute Firm sponsored and hosted client events:
Identifies event and sponsorship opportunities aligned with the Firm’s office/regional practices and industries
Develops appropriate invitation lists and seeks relevant approvals
Creates invitations in collaboration with the design team, distributes invitations, and processes registrations
Coordinates the production of event materials
Coordinates pre-event planning and post-event debrief meetings with stakeholders
Defines event metrics to measure ROI
Supports office/regional client entertainment activities, including management of the Firm’s ticket assets and allocation system:
Acts as primary contact for all regional sports and event ticket requests
Works with the BD and Marketing team and office/regional leadership to identify appropriate business development use of firm tickets
Leverages the use of the firm’s ticket database to maintain accurate records of all ticket usage and works with the accounting department to appropriately document ticket expenses
Tracks ticket usage and prepared utilization reportsAssists with drafting and reviewing lawyer biographies for website
Liaises with lawyers to produce and distribute internal and external marketing communications, including new lawyer announcements and newsletters
Drafts regional news announcements and other content for the intranet, website, and social media platforms
Helps identify relevant speaking and other credentialing opportunities for office/regional lawyers and assists in the production of required materials
Assists in the planning and execution of office/regional marketing initiatives and events that further the Firm’s Client Firm Women and Diversity programs
Leverages firm technology such as Salesforce (campaign and project management), InterAction (contact relationship management), and Foundation (experience management) to document and track marketing activity
Collaborate with the Creative team to produce marketing materials related to sponsorships and advertisements
Assists in the selection, procurement, inventory, and distribution of firm promotional items for marketing activities
Performs research and data collection on clients and contacts, industries, and competitors, as requested
Assists in training lawyers and professional staff on InterAction, LinkedIn, and other marketing related tools
Supports special projects as requested by Marketing Department management and regional lawyers
REQUIREMENTS Required
A bachelor’s degree from an accredited university
A minimum of two (2) years of marketing, business development, program planning, and/or other relevant experience
Excellent writing and proofreading skills
Proficiency in Microsoft Office and Outlook
Preferred
Marketing or business development experience in a law firm or other professional services organization
Working knowledge of customer relationships, pipeline, and experience management databases such as InterAction, Salesforce, and/or Foundation
Familiarity with relevant company/market research tools, as well as law firm rankings, awards, and league table publications
Other Skills and Abilities The following will also be required of the successful candidate:
Strong organizational skills
Strong attention to detail
Good judgment
Strong interpersonal communication skills
Superior relationship building skills
Strong analytical and problem-solving skills
Able to work harmoniously and effectively with others
Able to preserve confidentiality and exercise discretion
Able to work under pressure
Able to manage multiple projects with competing deadlines and priorities
#J-18808-Ljbffr