Genentech, Inc
Sr Thought Leader Liaison (TLL) - Rare Blood Disorder
Genentech, Inc, Denver, Colorado, United States, 80285
The Opportunity
Rare Blood Disorders (RBD) Senior Thought Leader Liaison (TLL)
We’re passionate about delivering on to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity, and creativity while boldly pursuing answers to the world’s most complex health challenges and transforming society.
The Senior TLL role is integral to successfully delivering the Marketing Vision for the Rare Blood Disorders (RBD) Portfolio, and future line extensions / NMEs. The Senior TLL plays a critical role in garnering insights from customers to shape strategy and execution, and develop advocacy with Therapeutic Area Experts (TAEs) to shape market beliefs and behaviors. The Senior TLL will also leverage their strong relationships with our TAEs to connect them with decision makers across Genentech to support our RBD objectives. We are looking for TLLs with the capability to help translate and execute RBD strategies and Squad priorities to local / regional Customer Engagement opportunities within the ecosystems (local field teams). Qualified candidates should have expertise in bleeding disorders or classical hematology orhave the ability to get up to speed quickly. Strong candidates will have demonstrated the ability to inspire & influence, show leadership and collaboration skills, be strategic, and be able to thrive in a cross-functional matrixed organization.
Key Roles & Responsibilities
Establish and foster effective partnerships with National and Regional Thought Leader HCPs, and occasionally with specialty pharmacy personnel
Develop advocacy among National and Regional TAEs to further advance RBD and brand priorities
Ability to understand, integrate, and synthesize insights across customers, competitors, patient advocacy groups to shape strategic planning and customer impact
Coordinate and communicate with internal stakeholders (e.g., Commercialleadership, customer engagement roles (field), marketing, medical network, HEOR, pricing contracting and distribution, contract operations, compliance, and legal) to ensure a cohesive and compliant understanding of Therapeutic Area (TA) strategy, priorities, and needs
Ensure our TAEs are educated on the most up-to-date data and messages for our brands and markets, and compliantly correcting any misperceptions
Partner with medical team on TAE engagement, especially at conferences
Compliantly manage fee-for-service activities pertaining to TAE activities (i.e. consulting agreements…etc.)
Partner with cross-functional teams in local geographic areas to gather customer insights and develop strategic plans for key customers.
Effectively influence customer perception and advocacy for current and future products
Actively participate on core Marketing and TLL sub-teams such as advisory board planning / execution, insights, congresses, speaker training for HCPs and patient conferences
Work autonomously to make decisions and act, in close alignment with the full product value proposition andcustomer positioning
Accountable for being fully knowledgeable of and compliant with all relevant companypolicies and procedures, and applicable laws and regulations that govern conduct of GNE activities
Business travel, by air or car, is regularly required
This is a field based position and the ideal candidate can live anywhere in the following states : Texas, Louisiana, Arkansas, Oklahoma, Missouri, Illinois, Colorado, Utah, Oregon, Washington, but proximity to a major airport is preferred due to travel requirements. Relocation benefits are not provided for this role.
Demonstrates Proficiency
Customer Understanding - I’m always learning about my customers, what they need, and the world they live in.
Competitive Value Creation - I determine the relevant, competitive, and profitable value story we offer to customers.
Strategy Development - I make smart choices about what efforts will help achieve customers’ goals and our goals.
Execution Readiness - I rally the organization to plan, coordinate, and pull through the strategy together.
Delivery & Optimization Across Channels - I make sure our story is reaching customers in a seamless, memorable experience.
Measurement & Iteration - I evaluate everything we do, and adjust, stop, or start for continuous improvement.
Knowledge / Skills
Extensive experience building relationships and advocacy with National and Regional Hemophilia A TAEs, but other therapeutic area experience will also be considered
Ability to educate and challenge Therapeutic Area Experts (HCPs)
Ability to articulate business problems and identify solutions
Direct experiences with interpreting and applying market, customer, product or competitor data and utilizing data effectively for making decisions
Ability to utilize computer programs to build and share presentations, utilize spreadsheets to decipher important insights, and host virtual meetings with internal stakeholders / customers
Ability to successfully manage cross-functional projects in collaboration with other internal stakeholders and vendors
Ability to think with an enterprise mindset
Ability to influence and inspire individuals and teams across the commercial and medical network, from front-line employees to the executive level
Ability to flex and thrive in a cross-functional matrix environment
Embraces change, embodies a continuous improvement mindset, and exemplifies agile principles in day-to-day activities
Who You Are
You hold a Bachelor’s Degree
You hold a minimum of 5 years cross-functional industry experience in life sciences (pharma or biotechnology) or related industry (e.g., payers, health systems), is required
Additional Desired Qualifications
Graduate Level degree
Extensive experience influencing customers in a Thought Leader Liaison role and / or Account Manager role
Bleeding disorders or classical hematology experience preferred, but not required
Direct or indirect experience shaping or influencing marketing strategies, plans, and tactics
Proven and thorough knowledge of Commercial issues associated with a highly competitive therapeutic area
Proven track record of consistent achievement or overachievement in assigned responsibilities, goals, objectives, and any other relevant metrics
Previous experience building, implementing, and seamlessly executing action plans, programs, and related activities
Location
This is a field based position and the ideal candidate can live anywhere in the following states : Texas, Louisiana, Arkansas, Oklahoma, Missouri, Illinois, Colorado, Utah, Oregon, Washington, but proximity to a major airport is preferred due to travel requirements
Relocation benefits are not provided for this role
Approximate travel : 50-60%+ overnight travel (including weekends)
This position requires significant driving of a company-provided vehicle as well as prolonged periods of sitting, both of which are part of the essential duties and responsibilities of the role. As a result, Genentech, Inc. (Company) from time to time will check your motor vehicle record for purposes of determining your eligibility for driving a Company vehicle or driving any vehicle on Company business.
The expected salary range for this position based on the primary location of TX, LA, AR, OK, MO, IL, CO, UT, OR, or WA is $209,900.00 – $389,900.00. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. This position is eligible to earn incentive compensation that is calculated and paid in accordance with the applicable Incentive Compensation Plan for the role. This position also qualifies for the benefits detailed at the link provided below.
Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.
If you have a disability and need an accommodation in relation to the online application process, please contact us by completing this form .
#J-18808-Ljbffr
We’re passionate about delivering on to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity, and creativity while boldly pursuing answers to the world’s most complex health challenges and transforming society.
The Senior TLL role is integral to successfully delivering the Marketing Vision for the Rare Blood Disorders (RBD) Portfolio, and future line extensions / NMEs. The Senior TLL plays a critical role in garnering insights from customers to shape strategy and execution, and develop advocacy with Therapeutic Area Experts (TAEs) to shape market beliefs and behaviors. The Senior TLL will also leverage their strong relationships with our TAEs to connect them with decision makers across Genentech to support our RBD objectives. We are looking for TLLs with the capability to help translate and execute RBD strategies and Squad priorities to local / regional Customer Engagement opportunities within the ecosystems (local field teams). Qualified candidates should have expertise in bleeding disorders or classical hematology orhave the ability to get up to speed quickly. Strong candidates will have demonstrated the ability to inspire & influence, show leadership and collaboration skills, be strategic, and be able to thrive in a cross-functional matrixed organization.
Key Roles & Responsibilities
Establish and foster effective partnerships with National and Regional Thought Leader HCPs, and occasionally with specialty pharmacy personnel
Develop advocacy among National and Regional TAEs to further advance RBD and brand priorities
Ability to understand, integrate, and synthesize insights across customers, competitors, patient advocacy groups to shape strategic planning and customer impact
Coordinate and communicate with internal stakeholders (e.g., Commercialleadership, customer engagement roles (field), marketing, medical network, HEOR, pricing contracting and distribution, contract operations, compliance, and legal) to ensure a cohesive and compliant understanding of Therapeutic Area (TA) strategy, priorities, and needs
Ensure our TAEs are educated on the most up-to-date data and messages for our brands and markets, and compliantly correcting any misperceptions
Partner with medical team on TAE engagement, especially at conferences
Compliantly manage fee-for-service activities pertaining to TAE activities (i.e. consulting agreements…etc.)
Partner with cross-functional teams in local geographic areas to gather customer insights and develop strategic plans for key customers.
Effectively influence customer perception and advocacy for current and future products
Actively participate on core Marketing and TLL sub-teams such as advisory board planning / execution, insights, congresses, speaker training for HCPs and patient conferences
Work autonomously to make decisions and act, in close alignment with the full product value proposition andcustomer positioning
Accountable for being fully knowledgeable of and compliant with all relevant companypolicies and procedures, and applicable laws and regulations that govern conduct of GNE activities
Business travel, by air or car, is regularly required
This is a field based position and the ideal candidate can live anywhere in the following states : Texas, Louisiana, Arkansas, Oklahoma, Missouri, Illinois, Colorado, Utah, Oregon, Washington, but proximity to a major airport is preferred due to travel requirements. Relocation benefits are not provided for this role.
Demonstrates Proficiency
Customer Understanding - I’m always learning about my customers, what they need, and the world they live in.
Competitive Value Creation - I determine the relevant, competitive, and profitable value story we offer to customers.
Strategy Development - I make smart choices about what efforts will help achieve customers’ goals and our goals.
Execution Readiness - I rally the organization to plan, coordinate, and pull through the strategy together.
Delivery & Optimization Across Channels - I make sure our story is reaching customers in a seamless, memorable experience.
Measurement & Iteration - I evaluate everything we do, and adjust, stop, or start for continuous improvement.
Knowledge / Skills
Extensive experience building relationships and advocacy with National and Regional Hemophilia A TAEs, but other therapeutic area experience will also be considered
Ability to educate and challenge Therapeutic Area Experts (HCPs)
Ability to articulate business problems and identify solutions
Direct experiences with interpreting and applying market, customer, product or competitor data and utilizing data effectively for making decisions
Ability to utilize computer programs to build and share presentations, utilize spreadsheets to decipher important insights, and host virtual meetings with internal stakeholders / customers
Ability to successfully manage cross-functional projects in collaboration with other internal stakeholders and vendors
Ability to think with an enterprise mindset
Ability to influence and inspire individuals and teams across the commercial and medical network, from front-line employees to the executive level
Ability to flex and thrive in a cross-functional matrix environment
Embraces change, embodies a continuous improvement mindset, and exemplifies agile principles in day-to-day activities
Who You Are
You hold a Bachelor’s Degree
You hold a minimum of 5 years cross-functional industry experience in life sciences (pharma or biotechnology) or related industry (e.g., payers, health systems), is required
Additional Desired Qualifications
Graduate Level degree
Extensive experience influencing customers in a Thought Leader Liaison role and / or Account Manager role
Bleeding disorders or classical hematology experience preferred, but not required
Direct or indirect experience shaping or influencing marketing strategies, plans, and tactics
Proven and thorough knowledge of Commercial issues associated with a highly competitive therapeutic area
Proven track record of consistent achievement or overachievement in assigned responsibilities, goals, objectives, and any other relevant metrics
Previous experience building, implementing, and seamlessly executing action plans, programs, and related activities
Location
This is a field based position and the ideal candidate can live anywhere in the following states : Texas, Louisiana, Arkansas, Oklahoma, Missouri, Illinois, Colorado, Utah, Oregon, Washington, but proximity to a major airport is preferred due to travel requirements
Relocation benefits are not provided for this role
Approximate travel : 50-60%+ overnight travel (including weekends)
This position requires significant driving of a company-provided vehicle as well as prolonged periods of sitting, both of which are part of the essential duties and responsibilities of the role. As a result, Genentech, Inc. (Company) from time to time will check your motor vehicle record for purposes of determining your eligibility for driving a Company vehicle or driving any vehicle on Company business.
The expected salary range for this position based on the primary location of TX, LA, AR, OK, MO, IL, CO, UT, OR, or WA is $209,900.00 – $389,900.00. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. This position is eligible to earn incentive compensation that is calculated and paid in accordance with the applicable Incentive Compensation Plan for the role. This position also qualifies for the benefits detailed at the link provided below.
Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.
If you have a disability and need an accommodation in relation to the online application process, please contact us by completing this form .
#J-18808-Ljbffr