Johnson & Johnson
Director, Global Business Product Owner (BPO) – CXM Transformation, Marketing Ex
Johnson & Johnson, New Brunswick, New Jersey, us, 08933
Director, Global Business Product Owner (BPO) – CXM Transformation, Marketing Experience
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for humanity.
Purpose:
The Director, Global Business Product Owner (BPO) – CXM Transformation, Marketing Experience will serve as the strategic leader responsible for defining, prioritizing, and managing the business requirements and features of the CRM platform for the marketing experience area within a large-scale transformation initiative. Acting as the voice of the business, this role ensures that the CRM solution aligns with global business objectives, drives customer engagement, and delivers measurable value.
You will be responsible for:
Develop and maintain the global product vision, roadmap, and backlog for CRM capabilities, ensuring alignment with business goals and delivery of measurable value through incremental revenue and cost avoidance.
Translate strategic business needs into detailed requirements, user stories, and acceptance criteria.
Prioritize features and/or enhancements based on business value, technical feasibility, and stakeholder input.
Act as the primary liaison between Global Business Units, Regional Leadership, IT, and the Program team.
Lead collaboration with cross‑functional teams, including Sales, Marketing, Customer Service, Service & Repair, Professional Relations & Operations.
Manage expectations, communicate progress, and gather feedback from executive sponsors and key stakeholders.
Act as an empowered decision‑maker regarding prioritization, removing roadblocks and driving timely decisions.
Gather, analyze, and document business requirements, ensuring clarity and completeness.
Drive process optimization to ensure CRM functionalities support efficient and scalable business operations.
Lead workshops and sessions to elicit detailed requirements and validate solutions.
Collaborate within an Agile team framework to ensure timely delivery of capabilities in alignment with SME feedback.
Review and accept deliverables, ensuring they meet acceptance criteria and quality standards.
Continuously refine the product backlog based on evolving business needs and feedback.
Support change management initiatives to maximize user adoption and value realization.
Develop training, communication, and support strategies for end‑users.
Collaborate with leaders and team members to ensure successful market launch and continuous improvement across the product lifecycle.
Define KPIs and success metrics for CRM initiatives.
Monitor product performance and drive continuous improvement efforts.
Ensure that CRM capabilities deliver tangible business benefits and ROI.
Qualifications & Experience:
Bachelor’s degree in Business, Information Technology, or related field; Master’s preferred.
10+ years of experience in Commercial Operations, CRM product management, Marketing, Business Analytics, Service & Repair or related roles.
Proven track record of leading complex global initiatives and managing complex product portfolios.
Experience in executing global transformations is highly desired.
Strong understanding of CRM platforms (e.g., Salesforce, Microsoft Dynamics, SAP CRM) and digital channels.
Expertise in agile methodologies, product lifecycle management, and stakeholder management, including strong proficiency with financial management and project management practices, tools, and methodologies.
Excellent analytical skills with ability to be detail‑oriented and also communicate top‑down at the senior executive level.
Experience as a Portfolio Manager on a cross‑functional agile team preferred.
Foundational skills in Data Engineering, Cybersecurity, Intelligent Automation and Emerging Technology are desirable.
Exceptional communication, leadership, and stakeholder engagement skills.
Approximately 25% travel expected.
Core Competencies:
Strategic Thinking & Visionary Leadership
Customer‑Centric Mindset
Agile & Scrum Methodologies (fall‑fast mindset & measurable outcomes)
Product Management discipline
Cross‑Functional Collaboration
Leader, collaborator, team player, and individual contributor
Data‑Driven Decision Making
Problem solver
Trusted partner
Change Management & Influence
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers.
Base pay range:
$120,000 to $207,000
Additional Description For Pay Transparency: Subject to the terms of their respective plans, employees and/or eligible dependents are eligible to participate in the following Company‑sponsored employee benefit programs: medical, dental, vision, life insurance, short‑ and long‑term disability, business accident insurance, and group legal insurance. Employees are eligible to participate in the Company’s consolidated retirement plan (401(k)) and long‑term incentive program. Eligible employees may also receive vacation, sick time, holiday pay, parental leave, and other time‑off benefits as outlined in the company policy.
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Purpose:
The Director, Global Business Product Owner (BPO) – CXM Transformation, Marketing Experience will serve as the strategic leader responsible for defining, prioritizing, and managing the business requirements and features of the CRM platform for the marketing experience area within a large-scale transformation initiative. Acting as the voice of the business, this role ensures that the CRM solution aligns with global business objectives, drives customer engagement, and delivers measurable value.
You will be responsible for:
Develop and maintain the global product vision, roadmap, and backlog for CRM capabilities, ensuring alignment with business goals and delivery of measurable value through incremental revenue and cost avoidance.
Translate strategic business needs into detailed requirements, user stories, and acceptance criteria.
Prioritize features and/or enhancements based on business value, technical feasibility, and stakeholder input.
Act as the primary liaison between Global Business Units, Regional Leadership, IT, and the Program team.
Lead collaboration with cross‑functional teams, including Sales, Marketing, Customer Service, Service & Repair, Professional Relations & Operations.
Manage expectations, communicate progress, and gather feedback from executive sponsors and key stakeholders.
Act as an empowered decision‑maker regarding prioritization, removing roadblocks and driving timely decisions.
Gather, analyze, and document business requirements, ensuring clarity and completeness.
Drive process optimization to ensure CRM functionalities support efficient and scalable business operations.
Lead workshops and sessions to elicit detailed requirements and validate solutions.
Collaborate within an Agile team framework to ensure timely delivery of capabilities in alignment with SME feedback.
Review and accept deliverables, ensuring they meet acceptance criteria and quality standards.
Continuously refine the product backlog based on evolving business needs and feedback.
Support change management initiatives to maximize user adoption and value realization.
Develop training, communication, and support strategies for end‑users.
Collaborate with leaders and team members to ensure successful market launch and continuous improvement across the product lifecycle.
Define KPIs and success metrics for CRM initiatives.
Monitor product performance and drive continuous improvement efforts.
Ensure that CRM capabilities deliver tangible business benefits and ROI.
Qualifications & Experience:
Bachelor’s degree in Business, Information Technology, or related field; Master’s preferred.
10+ years of experience in Commercial Operations, CRM product management, Marketing, Business Analytics, Service & Repair or related roles.
Proven track record of leading complex global initiatives and managing complex product portfolios.
Experience in executing global transformations is highly desired.
Strong understanding of CRM platforms (e.g., Salesforce, Microsoft Dynamics, SAP CRM) and digital channels.
Expertise in agile methodologies, product lifecycle management, and stakeholder management, including strong proficiency with financial management and project management practices, tools, and methodologies.
Excellent analytical skills with ability to be detail‑oriented and also communicate top‑down at the senior executive level.
Experience as a Portfolio Manager on a cross‑functional agile team preferred.
Foundational skills in Data Engineering, Cybersecurity, Intelligent Automation and Emerging Technology are desirable.
Exceptional communication, leadership, and stakeholder engagement skills.
Approximately 25% travel expected.
Core Competencies:
Strategic Thinking & Visionary Leadership
Customer‑Centric Mindset
Agile & Scrum Methodologies (fall‑fast mindset & measurable outcomes)
Product Management discipline
Cross‑Functional Collaboration
Leader, collaborator, team player, and individual contributor
Data‑Driven Decision Making
Problem solver
Trusted partner
Change Management & Influence
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers.
Base pay range:
$120,000 to $207,000
Additional Description For Pay Transparency: Subject to the terms of their respective plans, employees and/or eligible dependents are eligible to participate in the following Company‑sponsored employee benefit programs: medical, dental, vision, life insurance, short‑ and long‑term disability, business accident insurance, and group legal insurance. Employees are eligible to participate in the Company’s consolidated retirement plan (401(k)) and long‑term incentive program. Eligible employees may also receive vacation, sick time, holiday pay, parental leave, and other time‑off benefits as outlined in the company policy.
#J-18808-Ljbffr