Snap Inc.
Senior Manager, Product Marketing - SMC
Snap Inc., Palo Alto, California, United States, 94306
Company Overview
Interested in this role You can find all the relevant information in the description below. Snap Inc. is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are a visual messaging app that enhances your relationships with friends, family, and the world; an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses.
Product Marketing Team The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.
Position Summary We’re looking for a Senior Manager, Product Marketing to join our Ads Product team at Snap Inc!
What you’ll do Lead Product Marketing for Snapchat’s Interfaces & SMC focused advertising solutions.
Manage a team of Product Marketing Managers who focus on the full suite of Snapchat’s advertising products for Interfaces & SMC.
Lead Snapchat’s Interfaces & SMC revenue growth strategy working closely with XFN partners across sales, product, marketing science, business operations and planning.
Lead the PMM team in collecting, synthesizing, and sharing advertiser feedback on new feature requests and on the performance of existing features, directly influencing the product strategy and roadmap.
Meet regularly with Sales, Advertisers, Marketing Science, Solution Engineers, and Customer Support to share product updates and insights and to identify challenges and opportunities to improve our products and processes.
Deliver revenue via internal and external marketing efforts planned and executed to a very high standard by the PMM team.
Knowledge, Skills & Abilities Cross‑functional leader who works with various stakeholder groups (Sales, Product, etc), both within Snapchat and across partner organizations to align on GTM strategy and influence product strategy.
Effective at building and leading high performing PMM teams.
Strong understanding of the digital marketing industry dynamics, especially Brand Advertising as it pertains to video and Performance Marketing with direct response.
Excellent verbal and written communication skills, with high attention to detail.
Strong public speaking skills and comfortable presenting to groups of 100 - 500+.
Minimum Qualifications Bachelor’s degree or equivalent years of experience.
12+ years of experience in product marketing or other relevant digital marketing or sales work.
2+ years managing a team.
Preferred Qualifications Solid track record in launching products & driving global adoption.
Advanced Degree (e.g., MBA).
At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams.
Product Marketing experience at a consumer technology company or digital ads platform.
Compensation In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job‑related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.
The base salary range for this position is $251,000-$377,000 annually.
The base salary range for this position is $238,000-$358,000 annually.
The base salary range for this position is $213,000-$320,000 annually.
This position is eligible for equity in the form of RSUs.
Benefits Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long‑term success!
EEO and Equal Opportunity Statement Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability / vets.
EEO and Criminal History Considerations We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
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Interested in this role You can find all the relevant information in the description below. Snap Inc. is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are a visual messaging app that enhances your relationships with friends, family, and the world; an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses.
Product Marketing Team The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.
Position Summary We’re looking for a Senior Manager, Product Marketing to join our Ads Product team at Snap Inc!
What you’ll do Lead Product Marketing for Snapchat’s Interfaces & SMC focused advertising solutions.
Manage a team of Product Marketing Managers who focus on the full suite of Snapchat’s advertising products for Interfaces & SMC.
Lead Snapchat’s Interfaces & SMC revenue growth strategy working closely with XFN partners across sales, product, marketing science, business operations and planning.
Lead the PMM team in collecting, synthesizing, and sharing advertiser feedback on new feature requests and on the performance of existing features, directly influencing the product strategy and roadmap.
Meet regularly with Sales, Advertisers, Marketing Science, Solution Engineers, and Customer Support to share product updates and insights and to identify challenges and opportunities to improve our products and processes.
Deliver revenue via internal and external marketing efforts planned and executed to a very high standard by the PMM team.
Knowledge, Skills & Abilities Cross‑functional leader who works with various stakeholder groups (Sales, Product, etc), both within Snapchat and across partner organizations to align on GTM strategy and influence product strategy.
Effective at building and leading high performing PMM teams.
Strong understanding of the digital marketing industry dynamics, especially Brand Advertising as it pertains to video and Performance Marketing with direct response.
Excellent verbal and written communication skills, with high attention to detail.
Strong public speaking skills and comfortable presenting to groups of 100 - 500+.
Minimum Qualifications Bachelor’s degree or equivalent years of experience.
12+ years of experience in product marketing or other relevant digital marketing or sales work.
2+ years managing a team.
Preferred Qualifications Solid track record in launching products & driving global adoption.
Advanced Degree (e.g., MBA).
At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams.
Product Marketing experience at a consumer technology company or digital ads platform.
Compensation In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job‑related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.
The base salary range for this position is $251,000-$377,000 annually.
The base salary range for this position is $238,000-$358,000 annually.
The base salary range for this position is $213,000-$320,000 annually.
This position is eligible for equity in the form of RSUs.
Benefits Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long‑term success!
EEO and Equal Opportunity Statement Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability / vets.
EEO and Criminal History Considerations We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
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