Mammoth Brands
Senior Brand Manager, Lume Deodorant
Apply to lead brand performance for Lume Deodorant at
Mammoth Brands , a modern CPG company behind brands Harry’s, Flamingo, Lume, and Mando.
About Mammoth Brands Mammoth Brands was founded in 2013 and has grown into the largest CPG company built in the last 20 years. Our mission is to “Create Things People Like More,” guiding our product experiences, workplace culture, and community impact. We prioritize entrepreneurship, inclusive culture, and sustainable growth.
About the Role We are seeking a visionary Senior Brand Manager for Lume Deodorant to drive brand performance and growth on a high‑growth product. In this role, you will own P&L performance, deliver growth through strategic decisions on pricing, promotion, innovation, margin, and distribution, analyze market trends, contribute to new product development, and manage the brand budget.
What You Will Accomplish
Lead brand strategies rooted in deep consumer insights and cultural understanding. Develop and execute integrated marketing plans across media, content, innovation, and retail, driving both long‑term brand equity and short‑term demand.
Own P&L performance and deliver growth through strategic choices across pricing, promotion, innovation, margin, and distribution.
Leverage data tools and consumer insights to develop a firm understanding of category and consumer dynamics. Monitor brand performance and proactively recommend optimizations informed by an in‑depth understanding of the brand positioning, consumer target, category and competitive set.
Collaborate with the Brand Director to contribute to bringing new products to life, from project brief development to launch, using the Stage Gate process.
Develop and maintain an omni‑channel calendar of key brand moments (product launches, deal periods, in‑store marketing activity, big marketing activations, etc.) that’s widely shared.
Analyze market trends and competitor activity to identify opportunities for growth.
Manage brand budget to include invoicing, PO creation, and reconciliation.
Qualifications
Bachelor’s degree required, preferably in Marketing, Communications, or a related field. MBA is preferred.
7+ years of progressive experience in brand management for consumer products, with a track record of executing marketing strategies and impactful omni‑channel campaigns.
Prior experience in beauty, personal care or lifestyle brands is preferred.
Proven experience leading cross‑functional teams and managing a business in a matrixed environment.
Experience developing project briefs and creative briefs.
Strong commercial and strategic acumen, with experience in P&L and budget management.
Experience defining an innovation roadmap and navigating the product development process to commercialize and launch new items.
Ability to lead through ambiguity and operate with independence.
Organized and able to see through projects from start to finish: knows how to drive high‑level strategy but can also steer projects to completion.
Curious and analytical—you dig into the data, connect the dots, and bring forward clear, actionable insights.
Proactive and resourceful—comfortable working through ambiguity and solving problems independently.
Benefits and Perks
Medical, dental, and vision coverage
401k match
Equity in Mammoth Brands
Flexible time off and working hours
Wellness and L&D stipends
4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
Free products from all of our brands
Equal Opportunity Employer Mammoth Brands is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.
Mammoth Brands is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws.
Mammoth Brands' commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.
We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.
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Mammoth Brands , a modern CPG company behind brands Harry’s, Flamingo, Lume, and Mando.
About Mammoth Brands Mammoth Brands was founded in 2013 and has grown into the largest CPG company built in the last 20 years. Our mission is to “Create Things People Like More,” guiding our product experiences, workplace culture, and community impact. We prioritize entrepreneurship, inclusive culture, and sustainable growth.
About the Role We are seeking a visionary Senior Brand Manager for Lume Deodorant to drive brand performance and growth on a high‑growth product. In this role, you will own P&L performance, deliver growth through strategic decisions on pricing, promotion, innovation, margin, and distribution, analyze market trends, contribute to new product development, and manage the brand budget.
What You Will Accomplish
Lead brand strategies rooted in deep consumer insights and cultural understanding. Develop and execute integrated marketing plans across media, content, innovation, and retail, driving both long‑term brand equity and short‑term demand.
Own P&L performance and deliver growth through strategic choices across pricing, promotion, innovation, margin, and distribution.
Leverage data tools and consumer insights to develop a firm understanding of category and consumer dynamics. Monitor brand performance and proactively recommend optimizations informed by an in‑depth understanding of the brand positioning, consumer target, category and competitive set.
Collaborate with the Brand Director to contribute to bringing new products to life, from project brief development to launch, using the Stage Gate process.
Develop and maintain an omni‑channel calendar of key brand moments (product launches, deal periods, in‑store marketing activity, big marketing activations, etc.) that’s widely shared.
Analyze market trends and competitor activity to identify opportunities for growth.
Manage brand budget to include invoicing, PO creation, and reconciliation.
Qualifications
Bachelor’s degree required, preferably in Marketing, Communications, or a related field. MBA is preferred.
7+ years of progressive experience in brand management for consumer products, with a track record of executing marketing strategies and impactful omni‑channel campaigns.
Prior experience in beauty, personal care or lifestyle brands is preferred.
Proven experience leading cross‑functional teams and managing a business in a matrixed environment.
Experience developing project briefs and creative briefs.
Strong commercial and strategic acumen, with experience in P&L and budget management.
Experience defining an innovation roadmap and navigating the product development process to commercialize and launch new items.
Ability to lead through ambiguity and operate with independence.
Organized and able to see through projects from start to finish: knows how to drive high‑level strategy but can also steer projects to completion.
Curious and analytical—you dig into the data, connect the dots, and bring forward clear, actionable insights.
Proactive and resourceful—comfortable working through ambiguity and solving problems independently.
Benefits and Perks
Medical, dental, and vision coverage
401k match
Equity in Mammoth Brands
Flexible time off and working hours
Wellness and L&D stipends
4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
Free products from all of our brands
Equal Opportunity Employer Mammoth Brands is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.
Mammoth Brands is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws.
Mammoth Brands' commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.
We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.
#J-18808-Ljbffr