Staples
Onsite Advertising Operations Specialist
Join to apply for the Onsite Advertising Operations Specialist role at Staples
What you’ll be doing
Support all aspects of campaign production for onsite media offerings, including ad unit development, campaign creation, trafficking tags & creative, targeting implementation, and campaign QC.
Lead ongoing campaign pacing discussions with the client services team, identify optimization strategies to drive campaign KPIs, and ensure campaigns deliver in full.
Create process mapping and support development of operational roadmaps, documenting considerations for solution integrations and technology deployments.
Work closely with Product teams and technical providers to ensure flawless execution and delivery of campaigns.
Serve as the escalation point for all operational issues, supporting troubleshooting and reconciliation.
Monitor advertising operations performance metrics and produce regular reporting to identify optimization opportunities.
Collaborate with the Billing Manager to ensure Ad Operations processes and reporting enable accurate invoicing, reconciliation, and reporting for onsite ads.
Partner with the Media Planning Team to ensure campaign creative needs are fulfilled on time and projects are delivered to vendor and Staples specifications.
Ensure campaigns meet and exceed performance expectations.
Execute special projects as directed by the Lead Advertising Operations Manager.
What you bring to the table
Growth mindset and ability to thrive in a fast-paced, transformative environment.
Natural curiosity and an eagerness to stay current on MarTech/AdTech, digital marketing trends, and the retail media landscape.
Versatility and willingness to tackle complex technical problems and drive efficiency.
Strong understanding of retail media: programmatic, managed service, onsite advertising operations, and technology.
Hands-on experience with Google Ad Manager, Placements Order Management Systems, or related ad serving/OMS platforms.
Familiarity with display/search/social advertising, DSPs, and onsite advertising.
Ability to manage deadlines and milestones across simultaneous projects and vendors.
Strong interpersonal and presentation skills, with demonstrated experience in fact-based analysis and persuasive presentation of insights and recommendations.
Proficient experience using Excel or similar tools (e.g., pivot tables, VLOOKUP, charts).
Strategic approach to execution, including process improvement identification.
Excellent written and verbal communication skills.
Collaborative mindset, able to triage needs across multiple stakeholders and teams.
Experience producing regular reporting and identifying optimization opportunities.
What’s needed - Basic Qualifications
Bachelor’s Degree (BA/BS) in Business, Finance, Economics, Marketing, or a related field; or equivalent work experience.
2+ years of experience in digital media and/or retail media, preferably with a product or operations background.
What’s needed - Preferred Qualifications
Master’s degree in business/technical field is a plus.
Experience in digital media channels, operations, and online advertising preferred.
Background in managing campaign setup within internal platforms and supporting QC/deployment reviews.
Ability to work closely with client services, sales, merchandising, finance, marketing, and technology teams.
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Retail Office Equipment
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What you’ll be doing
Support all aspects of campaign production for onsite media offerings, including ad unit development, campaign creation, trafficking tags & creative, targeting implementation, and campaign QC.
Lead ongoing campaign pacing discussions with the client services team, identify optimization strategies to drive campaign KPIs, and ensure campaigns deliver in full.
Create process mapping and support development of operational roadmaps, documenting considerations for solution integrations and technology deployments.
Work closely with Product teams and technical providers to ensure flawless execution and delivery of campaigns.
Serve as the escalation point for all operational issues, supporting troubleshooting and reconciliation.
Monitor advertising operations performance metrics and produce regular reporting to identify optimization opportunities.
Collaborate with the Billing Manager to ensure Ad Operations processes and reporting enable accurate invoicing, reconciliation, and reporting for onsite ads.
Partner with the Media Planning Team to ensure campaign creative needs are fulfilled on time and projects are delivered to vendor and Staples specifications.
Ensure campaigns meet and exceed performance expectations.
Execute special projects as directed by the Lead Advertising Operations Manager.
What you bring to the table
Growth mindset and ability to thrive in a fast-paced, transformative environment.
Natural curiosity and an eagerness to stay current on MarTech/AdTech, digital marketing trends, and the retail media landscape.
Versatility and willingness to tackle complex technical problems and drive efficiency.
Strong understanding of retail media: programmatic, managed service, onsite advertising operations, and technology.
Hands-on experience with Google Ad Manager, Placements Order Management Systems, or related ad serving/OMS platforms.
Familiarity with display/search/social advertising, DSPs, and onsite advertising.
Ability to manage deadlines and milestones across simultaneous projects and vendors.
Strong interpersonal and presentation skills, with demonstrated experience in fact-based analysis and persuasive presentation of insights and recommendations.
Proficient experience using Excel or similar tools (e.g., pivot tables, VLOOKUP, charts).
Strategic approach to execution, including process improvement identification.
Excellent written and verbal communication skills.
Collaborative mindset, able to triage needs across multiple stakeholders and teams.
Experience producing regular reporting and identifying optimization opportunities.
What’s needed - Basic Qualifications
Bachelor’s Degree (BA/BS) in Business, Finance, Economics, Marketing, or a related field; or equivalent work experience.
2+ years of experience in digital media and/or retail media, preferably with a product or operations background.
What’s needed - Preferred Qualifications
Master’s degree in business/technical field is a plus.
Experience in digital media channels, operations, and online advertising preferred.
Background in managing campaign setup within internal platforms and supporting QC/deployment reviews.
Ability to work closely with client services, sales, merchandising, finance, marketing, and technology teams.
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Retail Office Equipment
#J-18808-Ljbffr