Roman Catholic Diocese of Rochester
Advertising Sales Representative The Catholic Courier
Roman Catholic Diocese of Rochester, Rochester, New York, United States
TITLE:
Outside Advertising Sales Representative Wage Range:
$17.00 – $20.00 per hour CLASSIFICATION:
Part-time, hourly (non-exempt) WORK SCHEDULE:
15 hours per week, roughly one-third in office and remainder working in the field with clients and prospective clients. PRIMARY FUNCTION:
Prospecting, qualifying, selling and customer service for advertising clients of the Catholic Courier, El Mensajero Católico, the Diocesan Directory and other publications of the Rochester Catholic Press Association, Inc. Specific Duties: Quickly grasps marketing information — local media environment and the status (both real and perceived) in that environment of RCPA publications; RCPA’s market-leading circulation, readership, affordable rates and other strengths; reader demographics; competitors’ strengths and weaknesses — and uses it to sell ads. Continuously prospects for and qualifies — in light of RCPA competitive strengths, reader demographics, distribution and pricing — potential new advertisers for the Catholic Courier’s digital and print editions, as well as other RCPA publications, Contacts likely ad prospects, preferably in-person, supplemented by telephone and email. Assesses clients’ needs to tailor ad packages for them; makes compelling sales presentations; answers objections; follows up and asks for the sale. Tracks via CRM prospects’ movement through the sales funnel. Provides top-notch, timely customer service to existing and prospective clients, including requests for ad proofs and changes. Obtains clients’ completed credit applications in a timely fashion. Submits all other required paperwork to the office by established deadlines. Other duties as required. Qualifications: Strong basic math and communications skills, both written and oral. Ability to grasp and use key marketing information — comparative circulation/distribution, demographics, cost per thousand reached, etc. — to persuade perspective clients of the value of advertising with RCPA publications. Excellent organization and time management; solid follow-through on all duties. Engaging, effective presentation skills; motivation, perseverance and teamwork. Computer literacy with specific knowledge of Microsoft Word and Excel, and ability to master advertising-specific software. Candidates must submit a resume to Kim.Woodams@catholiccourier.com
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Outside Advertising Sales Representative Wage Range:
$17.00 – $20.00 per hour CLASSIFICATION:
Part-time, hourly (non-exempt) WORK SCHEDULE:
15 hours per week, roughly one-third in office and remainder working in the field with clients and prospective clients. PRIMARY FUNCTION:
Prospecting, qualifying, selling and customer service for advertising clients of the Catholic Courier, El Mensajero Católico, the Diocesan Directory and other publications of the Rochester Catholic Press Association, Inc. Specific Duties: Quickly grasps marketing information — local media environment and the status (both real and perceived) in that environment of RCPA publications; RCPA’s market-leading circulation, readership, affordable rates and other strengths; reader demographics; competitors’ strengths and weaknesses — and uses it to sell ads. Continuously prospects for and qualifies — in light of RCPA competitive strengths, reader demographics, distribution and pricing — potential new advertisers for the Catholic Courier’s digital and print editions, as well as other RCPA publications, Contacts likely ad prospects, preferably in-person, supplemented by telephone and email. Assesses clients’ needs to tailor ad packages for them; makes compelling sales presentations; answers objections; follows up and asks for the sale. Tracks via CRM prospects’ movement through the sales funnel. Provides top-notch, timely customer service to existing and prospective clients, including requests for ad proofs and changes. Obtains clients’ completed credit applications in a timely fashion. Submits all other required paperwork to the office by established deadlines. Other duties as required. Qualifications: Strong basic math and communications skills, both written and oral. Ability to grasp and use key marketing information — comparative circulation/distribution, demographics, cost per thousand reached, etc. — to persuade perspective clients of the value of advertising with RCPA publications. Excellent organization and time management; solid follow-through on all duties. Engaging, effective presentation skills; motivation, perseverance and teamwork. Computer literacy with specific knowledge of Microsoft Word and Excel, and ability to master advertising-specific software. Candidates must submit a resume to Kim.Woodams@catholiccourier.com
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