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Description We're looking for a Senior Growth Marketing Manager to own the strategy, execution, and optimization of our multi-channel marketing programs that drive measurable business growth. This is a high-impact role for a data-driven marketer who thrives at the intersection of creativity and analytics. You’ll be responsible for the entire funnel—from generating awareness and demand to optimizing conversion and retention. What You'll Do
Develop and Execute Growth Strategy: Own and execute a holistic growth plan across paid, organic, and partnership channels to meet pipeline and revenue targets. Manage Paid Acquisition: Oversee and optimize campaigns on platforms like Google Ads and LinkedIn, focusing on key metrics such as customer acquisition cost (CAC), return on ad spend (ROAS), and lead quality. Automate Marketing Programs: Design, build, and deploy cold outreach and nurture flows using tools like HubSpot, Clay, and Smartlead to move prospects efficiently through the funnel. Lead Conversion Experiments: Collaborate with engineering and product teams to design and test landing pages, calls-to-action (CTAs), and lead capture flows to maximize conversion rates. Analyze and Optimize Performance: Track key performance indicators (KPIs), generate actionable insights, and iterate quickly to continuously improve campaign performance. Partner Cross-Functionally: Work closely with product marketing, field marketing, and sales to ensure campaigns are fully aligned with business priorities and goals. What You'll Bring
Experience: 4–6 years of experience in growth, demand generation, or performance marketing, preferably within a B2B SaaS or fintech environment. Skills: Proficiency with paid media platforms, SEO best practices, marketing automation, and analytics tools (e.g., Google Analytics, SQL, HubSpot). Mindset: A data-driven decision-maker with a strong bias for action, a test-and-learn mentality, and sharp creative instincts. Track Record: Proven ability to drive measurable growth and improve conversion metrics across the entire marketing funnel.
Note: If you feel strongly that you have what it takes for this role but don’t check 100% of the boxes—that’s okay—we encourage you to apply anyway and highlight what you can bring to the table.
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Develop and Execute Growth Strategy: Own and execute a holistic growth plan across paid, organic, and partnership channels to meet pipeline and revenue targets. Manage Paid Acquisition: Oversee and optimize campaigns on platforms like Google Ads and LinkedIn, focusing on key metrics such as customer acquisition cost (CAC), return on ad spend (ROAS), and lead quality. Automate Marketing Programs: Design, build, and deploy cold outreach and nurture flows using tools like HubSpot, Clay, and Smartlead to move prospects efficiently through the funnel. Lead Conversion Experiments: Collaborate with engineering and product teams to design and test landing pages, calls-to-action (CTAs), and lead capture flows to maximize conversion rates. Analyze and Optimize Performance: Track key performance indicators (KPIs), generate actionable insights, and iterate quickly to continuously improve campaign performance. Partner Cross-Functionally: Work closely with product marketing, field marketing, and sales to ensure campaigns are fully aligned with business priorities and goals. What You'll Bring
Experience: 4–6 years of experience in growth, demand generation, or performance marketing, preferably within a B2B SaaS or fintech environment. Skills: Proficiency with paid media platforms, SEO best practices, marketing automation, and analytics tools (e.g., Google Analytics, SQL, HubSpot). Mindset: A data-driven decision-maker with a strong bias for action, a test-and-learn mentality, and sharp creative instincts. Track Record: Proven ability to drive measurable growth and improve conversion metrics across the entire marketing funnel.
Note: If you feel strongly that you have what it takes for this role but don’t check 100% of the boxes—that’s okay—we encourage you to apply anyway and highlight what you can bring to the table.
#J-18808-Ljbffr