Royal Caribbean Group
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Manager, Land Programs
role at
Royal Caribbean Group .
Position Overview The Manager, Land Programs plays a critical role in shaping and executing Silversea’s premium pre‑ and post‑cruise land offerings. This position is responsible for the strategic development, operational oversight, and financial performance of over 100 global land and city stay programs, contributing significantly to guest satisfaction, brand differentiation, and revenue growth.
Strategic Leadership & Product Development
Define and execute the long‑term vision for pre/post land programs and bespoke experiences, ensuring alignment with brand positioning.
Lead the creation of product plans and development concepts, managing an annual portfolio exceeding $20M in revenue.
Continuously optimize the product mix based on guest feedback, market trends, and performance data to enhance satisfaction.
Operational Excellence
Oversee global operations of all land programs, ensuring seamless execution, cost efficiency, and high service standards.
Maintain and manage the land programs database and inventory, ensuring alignment with open deployment.
Coordinate allocation sheets and voyage‑specific details with tour operators to secure inventory and finalize pricing.
Vendor Management
Conduct periodic bids and negotiate contracts with local operators to secure premium experiences.
Analyze tiered net pricing structures and select optimal pricing based on historical trends and economic factors.
Cross‑Functional Collaboration
Serve as primary liaison for Global Trade and Direct Sales Teams, responding to inquiries and shaping product narratives.
Partner with internal stakeholders to influence guest communications and pre‑cruise materials.
Data‑Driven Decision Making
Monitor KPIs and implement strategies to drive revenue, control costs, and elevate the guest experience.
Qualifications And Education
Education: 4‑year degree or equivalent work experience (preferable).
3+ years in Destination Management and/or Product Development experience in tourism or the luxury cruise segment.
Essential Qualifications And Skills
Excellent verbal communication skills.
Able to communicate with clients and internal management.
Computer skills including Excel, Word, Outlook and Windows‑based programs.
Capable of conducting travel.
Problem‑solving / analytical skills.
Prepare presentations using MS PowerPoint.
Project completion.
Financial Quantitative Responsibilities
Contributes to overseeing an annual budget of $20M+.
Working Conditions
Work environment includes office location, or moving inside/outside the office. Traveling between numerous offices. Potential high noise level at shipboard or offsite locations.
Equal Employment Opportunity Statement The company ensures equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.
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Manager, Land Programs
role at
Royal Caribbean Group .
Position Overview The Manager, Land Programs plays a critical role in shaping and executing Silversea’s premium pre‑ and post‑cruise land offerings. This position is responsible for the strategic development, operational oversight, and financial performance of over 100 global land and city stay programs, contributing significantly to guest satisfaction, brand differentiation, and revenue growth.
Strategic Leadership & Product Development
Define and execute the long‑term vision for pre/post land programs and bespoke experiences, ensuring alignment with brand positioning.
Lead the creation of product plans and development concepts, managing an annual portfolio exceeding $20M in revenue.
Continuously optimize the product mix based on guest feedback, market trends, and performance data to enhance satisfaction.
Operational Excellence
Oversee global operations of all land programs, ensuring seamless execution, cost efficiency, and high service standards.
Maintain and manage the land programs database and inventory, ensuring alignment with open deployment.
Coordinate allocation sheets and voyage‑specific details with tour operators to secure inventory and finalize pricing.
Vendor Management
Conduct periodic bids and negotiate contracts with local operators to secure premium experiences.
Analyze tiered net pricing structures and select optimal pricing based on historical trends and economic factors.
Cross‑Functional Collaboration
Serve as primary liaison for Global Trade and Direct Sales Teams, responding to inquiries and shaping product narratives.
Partner with internal stakeholders to influence guest communications and pre‑cruise materials.
Data‑Driven Decision Making
Monitor KPIs and implement strategies to drive revenue, control costs, and elevate the guest experience.
Qualifications And Education
Education: 4‑year degree or equivalent work experience (preferable).
3+ years in Destination Management and/or Product Development experience in tourism or the luxury cruise segment.
Essential Qualifications And Skills
Excellent verbal communication skills.
Able to communicate with clients and internal management.
Computer skills including Excel, Word, Outlook and Windows‑based programs.
Capable of conducting travel.
Problem‑solving / analytical skills.
Prepare presentations using MS PowerPoint.
Project completion.
Financial Quantitative Responsibilities
Contributes to overseeing an annual budget of $20M+.
Working Conditions
Work environment includes office location, or moving inside/outside the office. Traveling between numerous offices. Potential high noise level at shipboard or offsite locations.
Equal Employment Opportunity Statement The company ensures equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.
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