Logo
Integrity

Marketing Director

Integrity, Addison, Texas, United States, 75001

Save Job

Join to apply for the

Marketing Director

role at

Integrity

About PHP Agency PHP is a life insurance field marketing organization, founded in 2009 by visionary entrepreneur Patrick Bet David. PHP partners with leading insurance and annuity carriers to offer a comprehensive basket of insurance products to a diverse client base. PHP provides part‑time or full‑time opportunities for individuals pursuing careers as life insurance agents. PHP passionately serves people through a field sales force comprised of thousands of licensed agents deployed nationwide in offices they independently own and operate.

About Integrity Integrity is one of the nation’s leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their life, health and wealth so they can prepare for the good days ahead. We offer a rewardingly family‑like environment, competitive compensation and a competitive benefits package, including medical/dental/vision insurance, 401(k) plan, paid holidays, PTO, community service PTO, FSA/HSA, life insurance and short‑term and long‑term disability coverage. Headquartered in Dallas, Texas, Integrity is committed to meeting Americans wherever they are— in person, over the phone or online.

Job Summary The Director of Marketing will report directly to the President and will be responsible for delivering end‑to‑end marketing programs and lead generation that drives sales. This role also encompasses reputation management, ensuring the company stays ahead of predictable situations and resolves spontaneous matters with well‑reasoned decisive actions that protect the company’s brand. Superior communication skills and comfort interacting with senior executives and field sales leaders are essential.

Primary Responsibilities

Strategic Planning: Develop and implement the Annual Marketing Plan, including a comprehensive marketing budget and a detailed calendar outlining all marketing initiatives.

Public Relations: Generate engaging monthly articles/blogs, craft compelling company press releases, and manage the flow of incoming and outgoing company leads.

Digital Marketing: Oversee the maintenance and updating of the company website, ensuring it accurately represents our brand. Plan, create, and post engaging content for approved social media outlets.

Video Production: Collaborate with video producers to create a calendar of content, ensuring each piece is filmed, edited, and executed according to the marketing plan.

SEO Management: Implement SEO best practices to optimize the company’s online presence, including search ranking and backlinks.

Performance Analysis: Regularly publish detailed reports to the C‑Level executive team, providing insights into the effectiveness of marketing initiatives using digital statistics and measures.

Brand Identity: Uphold brand integrity across all mediums and channels, ensuring a consistent company voice and appearance.

Social Media: Spearhead the planning, management, and execution of social media marketing campaigns. Monitor and respond to protect company brand identity across all platforms.

Event Management: Lead the planning and execution of major national conventions, regional meetings, and recognition trips, ensuring each event aligns with our brand and meets our objectives.

Primary Skills & Requirements

Minimum of 5 years in a marketing leadership role at the director level; experience in the life insurance industry highly desirable.

Bachelor’s degree in business or marketing; MBA is a plus.

Highly credible reputation with strong references from prior employers.

Excellent oral and written communication skills.

Proficiency in Microsoft Office Suite or related software.

Proven track record of managing a team and developing talent within an organization.

Strong interpersonal skills and ability to collaborate and build consensus in a high‑pressure environment.

Analytical problem‑solving skills, detail‑oriented, and willing to take a hands‑on approach to ensure goals are met on time and at the expected level of quality.

Results‑driven, with a sense of urgency and the ability to execute plans that achieve desired outcomes.

Team building and cross‑functional collaboration skills.

Resilience and the ability to handle and overcome adversity.

Strong business acumen and understanding of fundamental business principles.

Executive presence and ability to establish credibility and influence a broad range of constituents.

Intellect and practicality; quick learning in a fast‑paced, team‑oriented environment.

Creative thinker and solutions‑oriented.

Uncompromising personal integrity and respect for all individuals, with courage of conviction and the ability to take a strong position when necessary.

Benefits Available

Medical/Dental/Vision Insurance

401(k) Retirement Plan

Paid Holidays

PTO

Community Service PTO

FSA/HSA

Life Insurance

Short‑Term and Long‑Term Disability

Equal Opportunity Statement Integrity, LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, national origin, disability, veteran status, or any other characteristic protected by federal, state, or local law. In addition, Integrity, LLC will provide reasonable accommodations for qualified individuals with disabilities.

Seniority level Director

Employment type Full‑time

Job function Marketing and Sales

Industries Insurance

#J-18808-Ljbffr