Kepler
Programmatic Optimization & Innovation Associate Director
Kepler, Seattle, Washington, us, 98127
Programmatic Optimization & Innovation Associate Director
Join to apply for the Programmatic Optimization & Innovation Associate Director role at Kepler.
Overview Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We act as clients’ agency of record, as their in-house team, or in a hybrid model, harnessing data and technology across all paid digital media and data-driven CRM channels. Kepler is recognized for innovation and bold, forward-thinking work that drives meaningful business impact for clients.
Base pay range $117,000.00/yr - $140,000.00/yr
Key Responsibilities
Lead and manage the programmatic media strategy for a retail client’s marketing efforts.
Partner with clients to understand business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas.
Manage and mentor a team of programmatic media specialists, fostering professional growth and effective execution of campaigns.
Oversee end-to-end campaign management from planning, strategy, and execution to optimization and reporting.
Act as the key point of contact for client accounts, managing day-to-day operations and long-term strategies.
Desired Skills And Experience
5-8+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management.
Experience leading cross-functional teams, with proven ability to develop junior staff.
Ability to apply innovative thinking to solve complex client marketing challenges.
Strong ability to create, build and leverage relationships and effectively interface with executive-level client leadership.
Excellent listening, presentation, and written and verbal communication skills.
Ability to contribute as a leader in a fast-paced, entrepreneurial, team-based environment.
Deep understanding of programmatic buying, campaign management, and optimization techniques.
Significant hands-on experience in running programmatic campaigns using platforms such as DV360 and Yahoo.
Proven track record of building and managing strong client relationships, particularly in a financial services or FinServ environment.
Strong agency experience, ideally in a leadership role with experience managing client accounts and internal teams.
Strong leadership skills with the ability to coach and inspire a team.
Willingness to travel to the client’s Boston office multiple times per month.
Prior experience managing large-scale programmatic campaigns.
Ability to balance client needs with internal operational objectives and timelines.
Bachelor’s degree with relevant major preferred.
Compensation & Benefits
Total Compensation details include Base Salary, Target Annualized Discretionary Bonus, and Target Total Cash.
Base Salary: $117,000 - $140,000
Target Annualized Discretionary Bonus: 5% ($5,850 - $7,000)
Target Total Cash: $122,850 - $147,000
Benefits: Healthcare/Dental/Vision, Unlimited PTO, 401k Contributions, Wellness and Stipends, Tuition/learning stipends, New Hire home office stipend, Parental Leave, Work From Anywhere flexibility
Additional Information Referrals increase your chances of interviewing at Kepler. Get notified about new Associate Director jobs in Seattle, WA, and surrounding areas as applicable.
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Overview Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We act as clients’ agency of record, as their in-house team, or in a hybrid model, harnessing data and technology across all paid digital media and data-driven CRM channels. Kepler is recognized for innovation and bold, forward-thinking work that drives meaningful business impact for clients.
Base pay range $117,000.00/yr - $140,000.00/yr
Key Responsibilities
Lead and manage the programmatic media strategy for a retail client’s marketing efforts.
Partner with clients to understand business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas.
Manage and mentor a team of programmatic media specialists, fostering professional growth and effective execution of campaigns.
Oversee end-to-end campaign management from planning, strategy, and execution to optimization and reporting.
Act as the key point of contact for client accounts, managing day-to-day operations and long-term strategies.
Desired Skills And Experience
5-8+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management.
Experience leading cross-functional teams, with proven ability to develop junior staff.
Ability to apply innovative thinking to solve complex client marketing challenges.
Strong ability to create, build and leverage relationships and effectively interface with executive-level client leadership.
Excellent listening, presentation, and written and verbal communication skills.
Ability to contribute as a leader in a fast-paced, entrepreneurial, team-based environment.
Deep understanding of programmatic buying, campaign management, and optimization techniques.
Significant hands-on experience in running programmatic campaigns using platforms such as DV360 and Yahoo.
Proven track record of building and managing strong client relationships, particularly in a financial services or FinServ environment.
Strong agency experience, ideally in a leadership role with experience managing client accounts and internal teams.
Strong leadership skills with the ability to coach and inspire a team.
Willingness to travel to the client’s Boston office multiple times per month.
Prior experience managing large-scale programmatic campaigns.
Ability to balance client needs with internal operational objectives and timelines.
Bachelor’s degree with relevant major preferred.
Compensation & Benefits
Total Compensation details include Base Salary, Target Annualized Discretionary Bonus, and Target Total Cash.
Base Salary: $117,000 - $140,000
Target Annualized Discretionary Bonus: 5% ($5,850 - $7,000)
Target Total Cash: $122,850 - $147,000
Benefits: Healthcare/Dental/Vision, Unlimited PTO, 401k Contributions, Wellness and Stipends, Tuition/learning stipends, New Hire home office stipend, Parental Leave, Work From Anywhere flexibility
Additional Information Referrals increase your chances of interviewing at Kepler. Get notified about new Associate Director jobs in Seattle, WA, and surrounding areas as applicable.
#J-18808-Ljbffr