Kepler Group
Programmatic Optimization & Innovation Associate Director
Kepler Group, Seattle, Washington, us, 98127
Programmatic Optimization & Innovation Associate Director
Seattle Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels. Kepler prides itself on being a great place to work. In fact, Digiday named Kepler the most innovative media agency in 2025, a recognition that speaks to the bold, forward-thinking work we do every day and the trust our clients place in us to drive meaningful business impact. We\'re transparent with our employees. You\'ll hear updates on company financials, how we\'re performing against bonus goals, and how we\'re responding to challenges we face. We\'re growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company. We\'re fun. You\'ll work with and learn from the smartest people in the industry and have a blast doing it. Kepler’s Optimization and Innovation team is made up of forward-thinking media traders, with ad platform optimization expertise across biddable media channels (including social, SEM, video/Advanced TV, and programmatic DSP media: audio, DOOH, native, display, etc.) and a keen sense of macro marketing, data policy, and technology trends. This team is not simply a trading desk - you are a strategic biddable media expert who will be client-facing, partner-facing, and seen as an internal expert for brainstorming future-proof ad tech solutions that drive client value and solve/automate internal workflow challenges. Programmatic Optimization & Innovation Associate Director
will manage and guide a team that is actively using data-driven insights, innovative best practices, and creativity to design, launch and manage digital marketing campaigns from the ground up. In this exciting role, you will inspire your team to constantly deliver excellence, campaign innovation, and tangible business impact for clients. Key Responsibilities Lead and manage the programmatic media strategy for a retail client\'s marketing efforts Partner with clients to understand their business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas Manage and mentor a team of programmatic media specialists, fostering professional growth and effective execution of campaigns Oversee end-to-end campaign management from planning, strategy, and execution to optimization and reporting Act as the key point of contact for client account, managing both day-to-day operations and long-term strategies Desired Skills and Experience: 5-8+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management Experience leading cross-functional teams, both directly and indirectly, with proven ability to develop junior staff Ability to apply innovative thinking to solve complex client marketing challenges Strong ability to create, build and leverage relationships and effectively interface with executive-level client leadership Excellent listening, presentation, and written and verbal communication skills Ability to contribute as a leader in a fast-paced, entrepreneurial, team-based environment Deep understanding of programmatic buying, campaign management, and optimization techniques. Significant hands-on experience in running programmatic media campaigns using platforms such as DV360 and Yahoo Proven track record of building and managing strong client relationships, particularly in a financial services or FinServ environment Strong agency experience, ideally in a leadership role with experience managing client accounts and internal teams. Strong leadership skills with the ability to manage, coach, and inspire a team. Willingness to travel to the client’s Boston office multiple times per month. Prior experience managing large-scale programmatic campaigns Ability to balance client needs with internal operational objectives and timelines Bachelor’s degree with relevant major preferred Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing. Total Compensation: Target Annualized Discretionary Bonus: 5% ($5,850 - $7,000) Target Total Cash: $122,850 - $147,000 Healthcare/Dental/Vision Unlimited PTO 401k Contributions $75/mo Wellness Stipend $2,000/yr Annual Tuition Stipend Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave Annual Work From Anywhere 4 weeks per year Interested in building your career at Kepler Group? Get future opportunities sent straight to your email. Apply for this job
Indicates a required field First Name * Last Name * Email * Phone Country * Phone * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile * Do you need sponsorship to work in the US (now or anytime in the future)? * When is your soonest available start date? * What is your target compensation level, base and bonus? Applications that do not include a number or range will not be considered. * What is your mailing address? * How did you hear about this job? * Select... If you heard about this job from "other" or from a source that\'s not listed, please specify: U.S. Standard Demographic Questions
We invite potential applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process. How would you describe your gender identity? (mark all that apply) Select... How would you describe your racial/ethnic background? (mark all that apply) Select... How would you describe your sexual orientation? (mark all that apply) Select... Do you identify as transgender? Select... Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities, including mobility, communication (seeing, hearing, speaking), and learning? Select... Are you a veteran or active member of the United States Armed Forces? Select...
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Seattle Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels. Kepler prides itself on being a great place to work. In fact, Digiday named Kepler the most innovative media agency in 2025, a recognition that speaks to the bold, forward-thinking work we do every day and the trust our clients place in us to drive meaningful business impact. We\'re transparent with our employees. You\'ll hear updates on company financials, how we\'re performing against bonus goals, and how we\'re responding to challenges we face. We\'re growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company. We\'re fun. You\'ll work with and learn from the smartest people in the industry and have a blast doing it. Kepler’s Optimization and Innovation team is made up of forward-thinking media traders, with ad platform optimization expertise across biddable media channels (including social, SEM, video/Advanced TV, and programmatic DSP media: audio, DOOH, native, display, etc.) and a keen sense of macro marketing, data policy, and technology trends. This team is not simply a trading desk - you are a strategic biddable media expert who will be client-facing, partner-facing, and seen as an internal expert for brainstorming future-proof ad tech solutions that drive client value and solve/automate internal workflow challenges. Programmatic Optimization & Innovation Associate Director
will manage and guide a team that is actively using data-driven insights, innovative best practices, and creativity to design, launch and manage digital marketing campaigns from the ground up. In this exciting role, you will inspire your team to constantly deliver excellence, campaign innovation, and tangible business impact for clients. Key Responsibilities Lead and manage the programmatic media strategy for a retail client\'s marketing efforts Partner with clients to understand their business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas Manage and mentor a team of programmatic media specialists, fostering professional growth and effective execution of campaigns Oversee end-to-end campaign management from planning, strategy, and execution to optimization and reporting Act as the key point of contact for client account, managing both day-to-day operations and long-term strategies Desired Skills and Experience: 5-8+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management Experience leading cross-functional teams, both directly and indirectly, with proven ability to develop junior staff Ability to apply innovative thinking to solve complex client marketing challenges Strong ability to create, build and leverage relationships and effectively interface with executive-level client leadership Excellent listening, presentation, and written and verbal communication skills Ability to contribute as a leader in a fast-paced, entrepreneurial, team-based environment Deep understanding of programmatic buying, campaign management, and optimization techniques. Significant hands-on experience in running programmatic media campaigns using platforms such as DV360 and Yahoo Proven track record of building and managing strong client relationships, particularly in a financial services or FinServ environment Strong agency experience, ideally in a leadership role with experience managing client accounts and internal teams. Strong leadership skills with the ability to manage, coach, and inspire a team. Willingness to travel to the client’s Boston office multiple times per month. Prior experience managing large-scale programmatic campaigns Ability to balance client needs with internal operational objectives and timelines Bachelor’s degree with relevant major preferred Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing. Total Compensation: Target Annualized Discretionary Bonus: 5% ($5,850 - $7,000) Target Total Cash: $122,850 - $147,000 Healthcare/Dental/Vision Unlimited PTO 401k Contributions $75/mo Wellness Stipend $2,000/yr Annual Tuition Stipend Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave Annual Work From Anywhere 4 weeks per year Interested in building your career at Kepler Group? Get future opportunities sent straight to your email. Apply for this job
Indicates a required field First Name * Last Name * Email * Phone Country * Phone * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile * Do you need sponsorship to work in the US (now or anytime in the future)? * When is your soonest available start date? * What is your target compensation level, base and bonus? Applications that do not include a number or range will not be considered. * What is your mailing address? * How did you hear about this job? * Select... If you heard about this job from "other" or from a source that\'s not listed, please specify: U.S. Standard Demographic Questions
We invite potential applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process. How would you describe your gender identity? (mark all that apply) Select... How would you describe your racial/ethnic background? (mark all that apply) Select... How would you describe your sexual orientation? (mark all that apply) Select... Do you identify as transgender? Select... Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities, including mobility, communication (seeing, hearing, speaking), and learning? Select... Are you a veteran or active member of the United States Armed Forces? Select...
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