Novartis Group Companies
Job Description Summary
This position will be located at the East Hanover site and will not have the ability to be located remotely. This position will require 20% travel as defined by the business (domestic and/or international).
Novartis is a global company that combines medical science and digital technology to provide life‑changing medicines to millions of people. We offer numerous opportunities for growth and development, including global and local cross‑functional careers and a wide range of learning programs. Our strong pipeline of medicines ensures continued business growth and enables us to bring innovative treatments to patients quickly.
Job Purpose The Executive Director, HCP Marketing Strategy, will be responsible for setting the strategy and guiding execution for key elements of HCP marketing. The Marketing ED will define insight‑based marketing strategy for in‑scope efforts including launch preparation and driving in‑market brand performance. This lead will ensure HCP Marketing Strategy and concepts are effectively orchestrated into HCP‑centric campaigns, tactics, and experiences across different HCP customers. This individual will report directly into the VP, RLT Marketing Strategy and partner closely with DTC Marketers, P2P Marketers, the rest of the RLT Marketing team and other cross‑functional partners.
Key Responsibilities
Develop a cohesive and integrated HCP marketing strategy and execution plan, including any campaigns, grounded in customer insight, aligned with overall Prostate Cancer and RLT strategy
Partner with CXPO team to create HCP customer‑centric experiences rooted in behavioral change
Ability to translate in‑market data signals to actions that lead to behavior change
Drive best‑in‑class digital marketing strategies that align to brand goals and maximize business results and ensure digital plans are appropriately implemented and optimized.
Identify opportunities to flex resources within the team to meet evolving business needs
Foster a high performing team that proactively and effectively interfaces across key functions to achieve the product strategies and objectives
Essential Requirements Education: Bachelor's degree in a related field is required; Master of Science, and/or MBA preferred
Experience
Minimum of 10 years of experience in commercial Marketing with multi‑functional experience in Pharma or Healthcare preferred, including demonstrated experience of leveraging data, analytics, and customer insights to drive personalization at scale
Experience in driving high performing brands in highly competitive categories within the US; recent HCP launch experience for oncology / prostate cancer / specialty treatments strongly preferred
Demonstrated ability to build strong business collaborative relationships with various stakeholders and work effectively on a team
Transformational Leader with strategic experiences to transform the business into next generation engagement
Track record of fostering high performing teams
Excellent written and oral communication skills with the ability to effectively communicate complex ideas and information to a range of audiences and stakeholders
Ability to develop and deliver resources / programs / tactics on time, on scope, on budget, with strong financial acumen
Detail‑oriented with the ability to manage multiple tasks, priorities, and deadlines
Salary Range $214,900.00 - $399,100.00
EEO Statement The Novartis Group of Companies are Equal Opportunity Employers. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, sex, national origin, age, sexual orientation, gender identity or expression, marital or veteran status, disability, or any other legally protected status.
Accessibility and reasonable accommodations The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or to perform the essential functions of a position, please send an e‑mail to us.reasonableaccommodations@novartis.com or call +1(877)395-2339 and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Skills Desired Agility, Asset Management, Business Strategy, Commercial Excellence, Cross‑Functional Collaboration, Customer Orientation, Digital Marketing, Healthcare Sector Understanding, Influencing Skills, Inspirational Leadership, Marketing Strategy, Medical Affairs, Negotiation Skills, People Management, Priority Disease Areas Expertise, Product Lifecycle Management (PLM), Product Marketing, Product Positioning, Product Strategy, Revenue Growth, Stakeholder Engagement, Stakeholder Management, Strategic Partnerships, Value Propositions
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Novartis is a global company that combines medical science and digital technology to provide life‑changing medicines to millions of people. We offer numerous opportunities for growth and development, including global and local cross‑functional careers and a wide range of learning programs. Our strong pipeline of medicines ensures continued business growth and enables us to bring innovative treatments to patients quickly.
Job Purpose The Executive Director, HCP Marketing Strategy, will be responsible for setting the strategy and guiding execution for key elements of HCP marketing. The Marketing ED will define insight‑based marketing strategy for in‑scope efforts including launch preparation and driving in‑market brand performance. This lead will ensure HCP Marketing Strategy and concepts are effectively orchestrated into HCP‑centric campaigns, tactics, and experiences across different HCP customers. This individual will report directly into the VP, RLT Marketing Strategy and partner closely with DTC Marketers, P2P Marketers, the rest of the RLT Marketing team and other cross‑functional partners.
Key Responsibilities
Develop a cohesive and integrated HCP marketing strategy and execution plan, including any campaigns, grounded in customer insight, aligned with overall Prostate Cancer and RLT strategy
Partner with CXPO team to create HCP customer‑centric experiences rooted in behavioral change
Ability to translate in‑market data signals to actions that lead to behavior change
Drive best‑in‑class digital marketing strategies that align to brand goals and maximize business results and ensure digital plans are appropriately implemented and optimized.
Identify opportunities to flex resources within the team to meet evolving business needs
Foster a high performing team that proactively and effectively interfaces across key functions to achieve the product strategies and objectives
Essential Requirements Education: Bachelor's degree in a related field is required; Master of Science, and/or MBA preferred
Experience
Minimum of 10 years of experience in commercial Marketing with multi‑functional experience in Pharma or Healthcare preferred, including demonstrated experience of leveraging data, analytics, and customer insights to drive personalization at scale
Experience in driving high performing brands in highly competitive categories within the US; recent HCP launch experience for oncology / prostate cancer / specialty treatments strongly preferred
Demonstrated ability to build strong business collaborative relationships with various stakeholders and work effectively on a team
Transformational Leader with strategic experiences to transform the business into next generation engagement
Track record of fostering high performing teams
Excellent written and oral communication skills with the ability to effectively communicate complex ideas and information to a range of audiences and stakeholders
Ability to develop and deliver resources / programs / tactics on time, on scope, on budget, with strong financial acumen
Detail‑oriented with the ability to manage multiple tasks, priorities, and deadlines
Salary Range $214,900.00 - $399,100.00
EEO Statement The Novartis Group of Companies are Equal Opportunity Employers. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, sex, national origin, age, sexual orientation, gender identity or expression, marital or veteran status, disability, or any other legally protected status.
Accessibility and reasonable accommodations The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or to perform the essential functions of a position, please send an e‑mail to us.reasonableaccommodations@novartis.com or call +1(877)395-2339 and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Skills Desired Agility, Asset Management, Business Strategy, Commercial Excellence, Cross‑Functional Collaboration, Customer Orientation, Digital Marketing, Healthcare Sector Understanding, Influencing Skills, Inspirational Leadership, Marketing Strategy, Medical Affairs, Negotiation Skills, People Management, Priority Disease Areas Expertise, Product Lifecycle Management (PLM), Product Marketing, Product Positioning, Product Strategy, Revenue Growth, Stakeholder Engagement, Stakeholder Management, Strategic Partnerships, Value Propositions
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