Credera
Senior Consultant, AdTech – Credera
Credera is a global consulting firm that combines transformational consulting capabilities, deep industry knowledge, AI and technology expertise to deliver valuable customer experiences and accelerated growth across various industries.
Overview The AdTech practice collaborates closely with Credera’s established MarTech, Data, and Technology practices, as well as with Omnicom’s media, analytics, and creative teams. Together, we create integrated offerings that few consulting firms can match.
Key Responsibilities
Client Delivery & Advisory – Work directly with clients to design and deliver AdTech strategies that connect data, technology, and media execution.
Assess client AdTech maturity and develop actionable roadmaps for transformation.
Provide expertise in identity resolution, consented data usage, and privacy‑safe targeting approaches.
Technology Integration – Support the implementation and configuration of leading AdTech solutions (DSPs, SSPs, CDPs, Clean Rooms, etc.).
Collaborate with data engineers and solution architects to enable first‑party data activation across digital platforms.
Partner with Omnicom media, analytics, and creative teams to ensure seamless integration of consulting and execution.
Ecosystem Partnerships – Help maintain and grow Credera’s relationships with strategic partners such as Amazon Ads/AWS, LiveRamp, Snowflake, and other ecosystem leaders.
Evaluate emerging AdTech platforms and recommend innovative solutions for clients.
Requirements
Professional Background
Bachelor’s Degree in Marketing, Advertising, Strategy or equivalent work experience.
3–7 years of experience in AdTech, MarTech, or related consulting/agency roles.
Familiarity with advertising platforms (DSPs, SSPs), identity solutions, data clean rooms, and/or cloud platforms (AWS, Snowflake, GCP, Azure).
Understanding first‑party data activation, identity resolution, and privacy‑safe targeting approaches.
Strong analytical and problem‑solving skills with the ability to translate data and insights into actionable recommendations.
Platforms & Tools (High‑Level Familiarity)
Demand‑Side Platforms – The Trade Desk, DV360, Amazon.
Walled Gardens – Meta, Google, Amazon.
Retail Media – Amazon Ads, Walmart Connect, Roundel, Kroger.
Ad Servers – Google Campaign Manager, Innovid, Magnite, OpenX, etc.
Measurement & Identity – GA4, IAS, Moat, DoubleVerify, LiveRamp.
Data Collaboration – AMC, ADH, AWS Clean Rooms, InfoSum, LiveRamp.
Soft Skills
Strong communication and storytelling skills; ability to distill complex AdTech concepts for both business and technical stakeholders.
Comfortable in client‑facing settings with a track record of building trusted relationships.
Ability to facilitate meetings with analysts and C‑suite.
Comfortable working across media agencies and tech partners.
Adaptable to context switching and managing multiple workstreams.
Collaborative team player with a growth mindset and interest in mentoring others.
Thought Leadership & Practice Development (Desired)
Contribute to Credera’s AdTech thought leadership through whitepapers, blog posts, and industry event participation.
Support internal practice‑building efforts, including knowledge management, methodology development, and mentoring of junior consultants.
Work Model Hybrid – 3 days in office and any key meetings.
Locations Primary: Addison, TX | Additional: Atlanta, Chicago, Denver, Houston.
Compensation Salary range: $?? (TBD). Competitive benefits including health, dental, vision, life insurance, and 14 paid holidays.
EEO Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, age, genetic information, veteran status, or disability.
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Overview The AdTech practice collaborates closely with Credera’s established MarTech, Data, and Technology practices, as well as with Omnicom’s media, analytics, and creative teams. Together, we create integrated offerings that few consulting firms can match.
Key Responsibilities
Client Delivery & Advisory – Work directly with clients to design and deliver AdTech strategies that connect data, technology, and media execution.
Assess client AdTech maturity and develop actionable roadmaps for transformation.
Provide expertise in identity resolution, consented data usage, and privacy‑safe targeting approaches.
Technology Integration – Support the implementation and configuration of leading AdTech solutions (DSPs, SSPs, CDPs, Clean Rooms, etc.).
Collaborate with data engineers and solution architects to enable first‑party data activation across digital platforms.
Partner with Omnicom media, analytics, and creative teams to ensure seamless integration of consulting and execution.
Ecosystem Partnerships – Help maintain and grow Credera’s relationships with strategic partners such as Amazon Ads/AWS, LiveRamp, Snowflake, and other ecosystem leaders.
Evaluate emerging AdTech platforms and recommend innovative solutions for clients.
Requirements
Professional Background
Bachelor’s Degree in Marketing, Advertising, Strategy or equivalent work experience.
3–7 years of experience in AdTech, MarTech, or related consulting/agency roles.
Familiarity with advertising platforms (DSPs, SSPs), identity solutions, data clean rooms, and/or cloud platforms (AWS, Snowflake, GCP, Azure).
Understanding first‑party data activation, identity resolution, and privacy‑safe targeting approaches.
Strong analytical and problem‑solving skills with the ability to translate data and insights into actionable recommendations.
Platforms & Tools (High‑Level Familiarity)
Demand‑Side Platforms – The Trade Desk, DV360, Amazon.
Walled Gardens – Meta, Google, Amazon.
Retail Media – Amazon Ads, Walmart Connect, Roundel, Kroger.
Ad Servers – Google Campaign Manager, Innovid, Magnite, OpenX, etc.
Measurement & Identity – GA4, IAS, Moat, DoubleVerify, LiveRamp.
Data Collaboration – AMC, ADH, AWS Clean Rooms, InfoSum, LiveRamp.
Soft Skills
Strong communication and storytelling skills; ability to distill complex AdTech concepts for both business and technical stakeholders.
Comfortable in client‑facing settings with a track record of building trusted relationships.
Ability to facilitate meetings with analysts and C‑suite.
Comfortable working across media agencies and tech partners.
Adaptable to context switching and managing multiple workstreams.
Collaborative team player with a growth mindset and interest in mentoring others.
Thought Leadership & Practice Development (Desired)
Contribute to Credera’s AdTech thought leadership through whitepapers, blog posts, and industry event participation.
Support internal practice‑building efforts, including knowledge management, methodology development, and mentoring of junior consultants.
Work Model Hybrid – 3 days in office and any key meetings.
Locations Primary: Addison, TX | Additional: Atlanta, Chicago, Denver, Houston.
Compensation Salary range: $?? (TBD). Competitive benefits including health, dental, vision, life insurance, and 14 paid holidays.
EEO Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, age, genetic information, veteran status, or disability.
#J-18808-Ljbffr