Associate Director Marketing, Strategic Customer Growth

Overview Employer Industry: Medical Technology

Why consider this job opportunity:

Salary up to $249,000 annually

Opportunity for career advancement and growth within the organization

Supportive and collaborative work environment focused on innovation

Engage in meaningful work that contributes to the advancement of healthcare

Strong emphasis on work-life balance with flexible workplace arrangements

Comprehensive benefits package promoting well-being and development

Responsibilities

Drive strategic customer growth for the Medication Administration Portfolio in the US Region

Develop and execute go-to-market strategies and brand positioning

Oversee annual strategic reviews and track commercial excellence initiatives

Conduct market research and gain deep market understanding to inform business decisions

Collaborate with cross-functional teams to ensure alignment on marketing and sales strategies

Qualifications

Bachelor’s degree in marketing, business, communications, or nursing; MBA preferred

Minimum of 7+ years of marketing or sales experience in Acute Care Health Systems

Experience with Medication Administration/Infusion Pump technologies is highly preferred

Strong financial P&L and business acumen required

Proven experience in planning and executing marketing programs and product launches

Preferred Qualifications

Previous experience in omnichannel marketing campaigns

Strong negotiation and persuasion skills

Proven track record of successful leadership in cross-functional teams

Ability to develop customer success materials and sales training programs

Familiarity with market segmentation strategies and customer insights

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