Weiler Abrasives Group
Marketing Coordinator
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Marketing Coordinator
role at
Weiler Abrasives Group . We’ve been leading the Weiler way for four generations, creating value‑enhancing solutions for cleaning, grinding, cutting, deburring and finishing. If you have the passion and energy to spark success and are bold enough to see the possibilities, join us to help build our future–and we’ll help build yours.
The ideal candidate will be located within a commutable distance of Cresco, PA. This role is eligible for a hybrid work schedule.
Essential Job Functions And Responsibilities
Oversee the planning and execution of 20+ industry/customer‑specific events in North America per year.
Define event requirements, messaging, and key value propositions for supporting materials such as social media posts, event landing pages and pre‑ and post‑show email campaigns to generate leads and increase brand awareness.
Handle day‑to‑day administration of events, including creative development, order placements, vendor monitoring, travel planning, attendee registrations, and issue resolution while keeping budgets and timelines under control.
Maintain a detailed event plan in Monday.com and communicate progress to attendees through timely updates.
Manage the direct relationship with the asset warehousing vendor, including order placements, inventory monitoring, and issue resolution.
Prepare and deliver post‑show results reporting on goals and objectives in a timely manner.
Travel to national events to ensure setup and break‑down go according to plan (up to 20% annual travel).
Continuously seek process improvements in the tradeshow process while maintaining high quality and strong ROI.
Support Campaign Execution
Support marketing in scheduling, planning, and executing high‑quality campaigns targeting end‑user segments using direct mail, email, digital ads, social media, print, webinars, and more.
Use HubSpot to create and manage dynamic marketing programs.
Work cross‑functionally with Lead Gen, Creative, Sales, and other teams to build, execute and measure campaign tactics.
Report on key performance indicators for all measurable marketing campaigns.
Branded Materials Support
Oversee the relationship with the promotional goods vendor(s) for Weiler branded materials shared with distributor partners and target end‑users.
Handle day‑to‑day administration for this vendor, including order placements, inventory monitoring, and issue resolution.
Evaluate and select new solutions to expand our branded materials.
General Support
Support Creative Services with content deployment and inventory management.
Coordinate kitting and distribution of materials for events, trainings, product launches, and partner communications.
Reconcile monthly charges to the marketing credit card.
Procure supplies for training and new product/program launch kits.
Education And Experience
Bachelor’s degree from an accredited college/university (Marketing concentration preferred).
1–2 years of event planning and/or trade show coordination experience required; 2–3 years preferred.
Cross‑functional sales and marketing experience.
Job Knowledge, Skills And Abilities
Collaborative nature with a strong drive for excellence and team success.
Ability to manage multiple projects simultaneously.
Strong communication skills, including conceptualizing, structuring, writing, and presenting for specific audiences.
Strong problem‑solving skills.
Experience managing budgets and tracking expenses.
Mastery of MS Office Suite; proficiency in project management software.
Strong organizational skills and attention to detail.
Physical Demands
Sedentary work with occasional walking or standing.
Role requires up to 10% physical activity, including packing and preparing for shows and supporting vendor gifts and supplies.
Safety Requirements
Follow all safety regulations.
Work Environment This job operates in a professional office environment and routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.
#J-18808-Ljbffr
Marketing Coordinator
role at
Weiler Abrasives Group . We’ve been leading the Weiler way for four generations, creating value‑enhancing solutions for cleaning, grinding, cutting, deburring and finishing. If you have the passion and energy to spark success and are bold enough to see the possibilities, join us to help build our future–and we’ll help build yours.
The ideal candidate will be located within a commutable distance of Cresco, PA. This role is eligible for a hybrid work schedule.
Essential Job Functions And Responsibilities
Oversee the planning and execution of 20+ industry/customer‑specific events in North America per year.
Define event requirements, messaging, and key value propositions for supporting materials such as social media posts, event landing pages and pre‑ and post‑show email campaigns to generate leads and increase brand awareness.
Handle day‑to‑day administration of events, including creative development, order placements, vendor monitoring, travel planning, attendee registrations, and issue resolution while keeping budgets and timelines under control.
Maintain a detailed event plan in Monday.com and communicate progress to attendees through timely updates.
Manage the direct relationship with the asset warehousing vendor, including order placements, inventory monitoring, and issue resolution.
Prepare and deliver post‑show results reporting on goals and objectives in a timely manner.
Travel to national events to ensure setup and break‑down go according to plan (up to 20% annual travel).
Continuously seek process improvements in the tradeshow process while maintaining high quality and strong ROI.
Support Campaign Execution
Support marketing in scheduling, planning, and executing high‑quality campaigns targeting end‑user segments using direct mail, email, digital ads, social media, print, webinars, and more.
Use HubSpot to create and manage dynamic marketing programs.
Work cross‑functionally with Lead Gen, Creative, Sales, and other teams to build, execute and measure campaign tactics.
Report on key performance indicators for all measurable marketing campaigns.
Branded Materials Support
Oversee the relationship with the promotional goods vendor(s) for Weiler branded materials shared with distributor partners and target end‑users.
Handle day‑to‑day administration for this vendor, including order placements, inventory monitoring, and issue resolution.
Evaluate and select new solutions to expand our branded materials.
General Support
Support Creative Services with content deployment and inventory management.
Coordinate kitting and distribution of materials for events, trainings, product launches, and partner communications.
Reconcile monthly charges to the marketing credit card.
Procure supplies for training and new product/program launch kits.
Education And Experience
Bachelor’s degree from an accredited college/university (Marketing concentration preferred).
1–2 years of event planning and/or trade show coordination experience required; 2–3 years preferred.
Cross‑functional sales and marketing experience.
Job Knowledge, Skills And Abilities
Collaborative nature with a strong drive for excellence and team success.
Ability to manage multiple projects simultaneously.
Strong communication skills, including conceptualizing, structuring, writing, and presenting for specific audiences.
Strong problem‑solving skills.
Experience managing budgets and tracking expenses.
Mastery of MS Office Suite; proficiency in project management software.
Strong organizational skills and attention to detail.
Physical Demands
Sedentary work with occasional walking or standing.
Role requires up to 10% physical activity, including packing and preparing for shows and supporting vendor gifts and supplies.
Safety Requirements
Follow all safety regulations.
Work Environment This job operates in a professional office environment and routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.
#J-18808-Ljbffr