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ComfyUI

GTM Lead

ComfyUI, San Francisco, California, United States, 94199

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The Role

We're looking for a

cracked GTM person,

part storyteller, part strategist, part operator. Someone to help us define how Comfy shows up to the world. You'll bridge the gap between product, design, and community, turning our ecosystem's creative energy into campaigns that move culture.

You'll craft how we launch new products (Cloud, API Nodes, Desktop), build loops that amplify our OSS community, and help make Comfy not just the most loved creative tool, but a

generational brand

in AI.

What You'll Do Work directly with founders, product, and design to define Comfy's narrative and how we tell it to the world Lead GTM for new launches from strategy and messaging to experiments and campaigns Lead launches for new products, features, and ecosystem initiatives. Create campaigns that speak to our multi-layered audience: artists, developers, enterprises, and creative communities Interview users, gather insights, and translate them into positioning and storytelling that actually resonates Partner with the product and creative teams to turn new features into stories that spread Drive awareness loops: social, community, product-led, and partnerships. Find the path that reinforce our brand flywheel Build scrappy, data-informed GTM systems that can scale with our growth You might be a fit if you

Have led or helped drive GTM efforts for a software or creative brand (bonus if you've done both) Can move between high-level narrative work and hands-on execution. One day designing messaging for Cloud, next day writing copy for a meme post Are comfortable wearing multiple hats: product, growth, creative, community, BD Have an instinct for culture. You know when to be serious and when to be funny Care deeply about open-source, creativity, and empowering people to build Have used ComfyUI or followed the OSS ecosystem closely Are scrappy, fast-moving, and allergic to "wait for approval" energy What is ComfyUI?

ComfyUI is the world's leading

visual AI platform

- an open, modular system where anyone can build, customize, and automate AI workflows with precision and full control.

Unlike most AI tools that hide their inner workings behind a simple prompt box, ComfyUI gives professionals the

freedom to design their own pipelines

- connecting models, tools, and logic visually like building blocks.

It's used by

artists, filmmakers, video game creators, designers, researchers, VFX houses , and among others,

teams at OpenAI, Netflix, Amazon Studios, Ubisoft, EA, and Tencent

- all who want to go beyond presets and truly shape how AI creates.

ComfyUI empowers those who were not trained with the power of the brush to also be a painter, and those who are, to be a maestro.

Built for users who value

transparency and control Infinitely extensible

- thousands of community-made nodes and integrations Scales from

creative experimentation to production automation Open-source , used by millions, and backed by one of the most active AI communities online Evolving to

democratize visual AI creation:

empowering everyone from hobbyists to studios, storytellers, and enterprises to be more productive and creative than ever before

ComfyUI isn't just another AI app. It's

aiming to become the operating system for visual generative AI

, the foundation on which the next generation of creative tools are being built.

An creative's show case of how Comfy is adopted in their work