Microsoft
Senior Director, Surface Product Marketing
Microsoft, Redmond, Washington, United States, 98052
Overview
Senior Director, Surface Product Marketing. This role heads the Microsoft Surface Product Strategy and Product Marketing team, leading the Product Marketing discipline, championing the customer, defining compelling product value propositions, and crafting key messaging and storytelling for the portfolio. The leader should have a passion for AI, digital transformation, and amplifying the value of Microsoft hardware and software together to deliver customer value, with interest in silicon, NPU, GPU, and CPU innovations. The One Surface Marketing team connects engineering to product marketing to sales execution across consumer and commercial partner channels in a fast-paced, evolving market. Expertise in hardware and software, silicon technology, product, channel, and funnel marketing are desired. This leader collaborates across engineering, marketing, and sales teams in consumer and commercial channels to ensure alignment on strategy and go-to-market scenarios. The role involves working with Surface Engineering, Business Planning, Integrated Marketing, Communications, Windows, and other product marketing teams. The leader is responsible for understanding future markets, consumer and commercial demand, and delivering strategy growth while fostering an inclusive culture where diverse talents achieve excellence. As a core member of the team, you help shape how people interact with technology—seamlessly, intuitively, and with purpose—while driving the business forward to empower more customers. You will lead a product marketing team that defines product vision and strategy for the Surface portfolio, collaborating with engineering, design, finance, marketing, and operations. You will manage a group of product marketing managers who partner with a world-class Surface Product and Program Management team to deliver exceptional product experiences across hardware and software. This role is based in Redmond, Washington. You’ll lead through uncertainty, turning concepts into product visions with roadmaps and requirements, align stakeholders to drive growth and operational excellence, monitor market trends and competitors, and identify strategic opportunities or risks. You will work on understanding customer needs, collaborating with marketing, shaping product storytelling for Surface, and advocating for both products and customers. The role also emphasizes integrating AI to boost strategic impact and continuous improvement in the Product Management team. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. We value respect, integrity, accountability, and inclusion to create a culture where everyone can thrive at work and beyond. Responsibilities
Product Marketing Strategy: Define and drive the marketing strategy for Microsoft Surface products and the software that runs on them, ensuring alignment with overall business goals and objectives. Target Audience and Value Proposition Definition: Deeply understand customer needs and pain points, and define compelling value propositions that add value for the customer. Hardware and Silicon Understanding: Passion for silicon technology innovation and the future of the PC industry. Technical acumen in PC hardware and software. Team Leadership: Lead a team of technical and digital marketing professionals, providing guidance, mentorship, and support to achieve marketing, usage and sales goals. Product Demos, Stories, and Messaging: Implement innovative product demos that storytelling the current and future. Track and analyze performance, providing insights and recommendations for continuous improvement. Competitive Analysis: Understand how Surface products compete within the industry and define competitive positioning and narrative. Engineering Process Alignment: Collaborate with engineering to follow product design and development steps to understand competition, scenario planning and drive growth and Surface usage. Surface Activations: Drive brand love and advocacy through launch events and activations and experiences. Thought Leadership: Inspire storytelling that engages fans and customers with influential voices. Support Field Readiness: Host product disclosures and engage with field teams, retail partners, and commercial partners to grow the Surface business through digital marketing, readiness, skilling and sales enablement. Modeling Excellence: Serve as a model of excellence in product marketing, creating clarity, surfacing obstacles, and modeling solid decision-making and product advocacy. Culture and Values: Embody Microsoft culture and values. Qualifications
Required/minimum qualifications: Master’s Degree in Marketing, Computer Science, Business or related field AND 6+ years of experience in business OR Bachelor’s Degree in Marketing, Computer Science, Business or related field AND 8+ years of experience in business. OR equivalent experience. 6+ years people management experience. 6+ years of experience in product management, product marketing, product planning, or category management. Additional or Preferred Qualifications
Master’s Degree in Marketing, Computer Science, Business or related field AND 12+ years of experience in business OR Bachelor’s Degree in Marketing, Computer Science, Business or related field AND 15+ years of experience in business. OR equivalent experience. 8+ years people management experience. Experience across consumer and commercial customer engagement and comfort presenting in front of audiences. Track record of leading and managing product marketing, customer engagement and digital marketing teams. Experience with sales, engineering, and marketing executives. Innovative and strategic thinking with the ability to drive marketing initiatives aligned with business goals. Experience in tracking and analyzing marketing performance with a focus on continuous improvement. Passion for enhancing customer engagement and driving brand advocacy through innovative marketing strategies. Employment type: Full-time. Seniority level: Not Applicable. Job function: Marketing. Industries: Software Development.
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Senior Director, Surface Product Marketing. This role heads the Microsoft Surface Product Strategy and Product Marketing team, leading the Product Marketing discipline, championing the customer, defining compelling product value propositions, and crafting key messaging and storytelling for the portfolio. The leader should have a passion for AI, digital transformation, and amplifying the value of Microsoft hardware and software together to deliver customer value, with interest in silicon, NPU, GPU, and CPU innovations. The One Surface Marketing team connects engineering to product marketing to sales execution across consumer and commercial partner channels in a fast-paced, evolving market. Expertise in hardware and software, silicon technology, product, channel, and funnel marketing are desired. This leader collaborates across engineering, marketing, and sales teams in consumer and commercial channels to ensure alignment on strategy and go-to-market scenarios. The role involves working with Surface Engineering, Business Planning, Integrated Marketing, Communications, Windows, and other product marketing teams. The leader is responsible for understanding future markets, consumer and commercial demand, and delivering strategy growth while fostering an inclusive culture where diverse talents achieve excellence. As a core member of the team, you help shape how people interact with technology—seamlessly, intuitively, and with purpose—while driving the business forward to empower more customers. You will lead a product marketing team that defines product vision and strategy for the Surface portfolio, collaborating with engineering, design, finance, marketing, and operations. You will manage a group of product marketing managers who partner with a world-class Surface Product and Program Management team to deliver exceptional product experiences across hardware and software. This role is based in Redmond, Washington. You’ll lead through uncertainty, turning concepts into product visions with roadmaps and requirements, align stakeholders to drive growth and operational excellence, monitor market trends and competitors, and identify strategic opportunities or risks. You will work on understanding customer needs, collaborating with marketing, shaping product storytelling for Surface, and advocating for both products and customers. The role also emphasizes integrating AI to boost strategic impact and continuous improvement in the Product Management team. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. We value respect, integrity, accountability, and inclusion to create a culture where everyone can thrive at work and beyond. Responsibilities
Product Marketing Strategy: Define and drive the marketing strategy for Microsoft Surface products and the software that runs on them, ensuring alignment with overall business goals and objectives. Target Audience and Value Proposition Definition: Deeply understand customer needs and pain points, and define compelling value propositions that add value for the customer. Hardware and Silicon Understanding: Passion for silicon technology innovation and the future of the PC industry. Technical acumen in PC hardware and software. Team Leadership: Lead a team of technical and digital marketing professionals, providing guidance, mentorship, and support to achieve marketing, usage and sales goals. Product Demos, Stories, and Messaging: Implement innovative product demos that storytelling the current and future. Track and analyze performance, providing insights and recommendations for continuous improvement. Competitive Analysis: Understand how Surface products compete within the industry and define competitive positioning and narrative. Engineering Process Alignment: Collaborate with engineering to follow product design and development steps to understand competition, scenario planning and drive growth and Surface usage. Surface Activations: Drive brand love and advocacy through launch events and activations and experiences. Thought Leadership: Inspire storytelling that engages fans and customers with influential voices. Support Field Readiness: Host product disclosures and engage with field teams, retail partners, and commercial partners to grow the Surface business through digital marketing, readiness, skilling and sales enablement. Modeling Excellence: Serve as a model of excellence in product marketing, creating clarity, surfacing obstacles, and modeling solid decision-making and product advocacy. Culture and Values: Embody Microsoft culture and values. Qualifications
Required/minimum qualifications: Master’s Degree in Marketing, Computer Science, Business or related field AND 6+ years of experience in business OR Bachelor’s Degree in Marketing, Computer Science, Business or related field AND 8+ years of experience in business. OR equivalent experience. 6+ years people management experience. 6+ years of experience in product management, product marketing, product planning, or category management. Additional or Preferred Qualifications
Master’s Degree in Marketing, Computer Science, Business or related field AND 12+ years of experience in business OR Bachelor’s Degree in Marketing, Computer Science, Business or related field AND 15+ years of experience in business. OR equivalent experience. 8+ years people management experience. Experience across consumer and commercial customer engagement and comfort presenting in front of audiences. Track record of leading and managing product marketing, customer engagement and digital marketing teams. Experience with sales, engineering, and marketing executives. Innovative and strategic thinking with the ability to drive marketing initiatives aligned with business goals. Experience in tracking and analyzing marketing performance with a focus on continuous improvement. Passion for enhancing customer engagement and driving brand advocacy through innovative marketing strategies. Employment type: Full-time. Seniority level: Not Applicable. Job function: Marketing. Industries: Software Development.
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