EVERSANA
What does a media supervisor do
As the ideal candidate you will have a strong understanding of media planning / strategy and buying with expertise in both strategic development and this client-facing role youll lead the creation of tactical media plans generate strategic insights manage campaigns from start to finish and provide guidance on campaign optimization. You will oversee the day-to-day execution of media plans mentor the team and ensure campaign success.
You will focus on managing direct buys across HCP and DTC media channels. You will lead the selection and negotiation with media partners ensuring campaigns align with client goals. Your expertise with tools like Prisma and research platforms will ensure seamless execution and optimization.
You thrive in a fast-paced environment balancing multiple projects meeting deadlines and maintaining a positive collaborative attitude. Strong analytical and communication skills combined with a drive to deliver results are key to your success.
Responsibilities Planning Responsibilities
Lead the media planning kick-off to ensure strategic direction and alignment with client goals.
Stay informed about marketplace competitive and target trends to guide planning decisions.
Use EVERSANA INTOUCHs planning evaluation and buying tools for landscape analysis and media plan development.
Drive audience insights and channel strategy to optimize targeting and media effectiveness.
Develop and articulate media strategies including media channel mix budget allocation and rationale to ensure the team is set up for success.
Collaborate with channel experts to create a holistic integrated media approach aligned with client goals.
Coordinate the creation and presentation of media strategies and plans to clients.
Lead weekly status meetings and take ownership of status documents.
Collaborate with internal teams to ensure alignment on deliverables and client needs.
Assist the Director and / or Group Media Director in achieving cross-channel media plan goals
Buying Responsibilities
Own the RFP process rank proposals and contribute to vendor negotiations and media partner selection.
Oversee campaign execution including the day-to-day implementation optimization and reconciliation of campaigns.
Ensure accurate budget management media buys and reconciliation optimizing spend as needed.
Approve media activation documentation and ensure it aligns with client deliverables.
Guide planners and senior planners in developing accurate traffic sheets managing trafficking and creating accurate traffic sheets and Creative Asset Trackers (MRD) in alignment with Account Management / PMs to meet client / campaign requirements
Ensure successful tracking optimization and reporting of all campaigns collaborating with analytics teams to provide insights for monthly and quarterly reporting (QBRs).
Oversee billing processes ensuring accuracy resolving discrepancies and meeting deadlines.
Collaborate with activation channel experts to create a holistic media approach
Collaborate with Account Management PMs creative and Data Science / Analytics teams to ensure smooth campaign execution.
Maintain communication with the VP Group Media Director and Director on campaign updates and issues.
Mentor Senior Associates on traffic workbooks and media buys.
Provide insights and recommendations to support new business development when needed.
Qualifications Required skills / experience
5 years of active experience in a media planning and / or buying role (digital is a priority) preferably with an agency
Pharma media experience touching on a diverse set of conditions disease states and audiences (DTC HCP Payer) is a plus.
Experience with syndicated planning tools (e.g. MRI / Simmons Vivvix Pathmatics Nielsen)
Experience in managing multiple accounts campaigns and clients
Experience within Prisma or MediaOcean is required
Experience with Campaign Manager 360
Familiarity with the total marketing process and the strategic role of media
Leadership experience including managing and mentoring teams is a plus
BA / BS degree is a plus
Strong written presentation verbal interpersonal and organizational skills
Critical thinking problem-solving and strong negotiation abilities
Ability to manage multiple projects clients and accounts in a fast-paced environment
Strong computer skills (Microsoft Word Excel PowerPoint) with advanced proficiency in Excel
Proficiency in media management billing systems and competitive / targeting tools
Solid understanding of marketing advertising media concepts and budget requirements.
Experience with third-party ad servers
Ability to work cross-channel and in an integrated manner across digital and offline media channels
Detail-oriented with a commitment to follow-through and process improvement
Strong leadership skills and excitement to manage and grow teams
Ability to navigate cross-department relationships effectively
Remote Work Remote Work: Yes
Employment Type Employment Type: Full-time
Salary EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated base salary range for this position is $76000.00 to $103000.00 and is not applicable to locations outside of the U.S. The base salary range represents the low and high end of the salary range for this position. Compensation will be determined based on relevant experience other job-related qualifications / skills and geographic location (to account for comparative cost of living). EVERSANA reserves the right to modify this base salary range at any time
Equal Opportunity Employer We are an Equal Opportunity Employer and our employees are people with different strengths experiences and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity but also age disability status veteran status sexual orientation religion and many other parts of ones identity. All of our employees points of view are key to our success and inclusion is everyones responsibility.
Americans with Disabilities Act (ADA) Statement Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process please contact us at .
#J-18808-Ljbffr
You will focus on managing direct buys across HCP and DTC media channels. You will lead the selection and negotiation with media partners ensuring campaigns align with client goals. Your expertise with tools like Prisma and research platforms will ensure seamless execution and optimization.
You thrive in a fast-paced environment balancing multiple projects meeting deadlines and maintaining a positive collaborative attitude. Strong analytical and communication skills combined with a drive to deliver results are key to your success.
Responsibilities Planning Responsibilities
Lead the media planning kick-off to ensure strategic direction and alignment with client goals.
Stay informed about marketplace competitive and target trends to guide planning decisions.
Use EVERSANA INTOUCHs planning evaluation and buying tools for landscape analysis and media plan development.
Drive audience insights and channel strategy to optimize targeting and media effectiveness.
Develop and articulate media strategies including media channel mix budget allocation and rationale to ensure the team is set up for success.
Collaborate with channel experts to create a holistic integrated media approach aligned with client goals.
Coordinate the creation and presentation of media strategies and plans to clients.
Lead weekly status meetings and take ownership of status documents.
Collaborate with internal teams to ensure alignment on deliverables and client needs.
Assist the Director and / or Group Media Director in achieving cross-channel media plan goals
Buying Responsibilities
Own the RFP process rank proposals and contribute to vendor negotiations and media partner selection.
Oversee campaign execution including the day-to-day implementation optimization and reconciliation of campaigns.
Ensure accurate budget management media buys and reconciliation optimizing spend as needed.
Approve media activation documentation and ensure it aligns with client deliverables.
Guide planners and senior planners in developing accurate traffic sheets managing trafficking and creating accurate traffic sheets and Creative Asset Trackers (MRD) in alignment with Account Management / PMs to meet client / campaign requirements
Ensure successful tracking optimization and reporting of all campaigns collaborating with analytics teams to provide insights for monthly and quarterly reporting (QBRs).
Oversee billing processes ensuring accuracy resolving discrepancies and meeting deadlines.
Collaborate with activation channel experts to create a holistic media approach
Collaborate with Account Management PMs creative and Data Science / Analytics teams to ensure smooth campaign execution.
Maintain communication with the VP Group Media Director and Director on campaign updates and issues.
Mentor Senior Associates on traffic workbooks and media buys.
Provide insights and recommendations to support new business development when needed.
Qualifications Required skills / experience
5 years of active experience in a media planning and / or buying role (digital is a priority) preferably with an agency
Pharma media experience touching on a diverse set of conditions disease states and audiences (DTC HCP Payer) is a plus.
Experience with syndicated planning tools (e.g. MRI / Simmons Vivvix Pathmatics Nielsen)
Experience in managing multiple accounts campaigns and clients
Experience within Prisma or MediaOcean is required
Experience with Campaign Manager 360
Familiarity with the total marketing process and the strategic role of media
Leadership experience including managing and mentoring teams is a plus
BA / BS degree is a plus
Strong written presentation verbal interpersonal and organizational skills
Critical thinking problem-solving and strong negotiation abilities
Ability to manage multiple projects clients and accounts in a fast-paced environment
Strong computer skills (Microsoft Word Excel PowerPoint) with advanced proficiency in Excel
Proficiency in media management billing systems and competitive / targeting tools
Solid understanding of marketing advertising media concepts and budget requirements.
Experience with third-party ad servers
Ability to work cross-channel and in an integrated manner across digital and offline media channels
Detail-oriented with a commitment to follow-through and process improvement
Strong leadership skills and excitement to manage and grow teams
Ability to navigate cross-department relationships effectively
Remote Work Remote Work: Yes
Employment Type Employment Type: Full-time
Salary EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated base salary range for this position is $76000.00 to $103000.00 and is not applicable to locations outside of the U.S. The base salary range represents the low and high end of the salary range for this position. Compensation will be determined based on relevant experience other job-related qualifications / skills and geographic location (to account for comparative cost of living). EVERSANA reserves the right to modify this base salary range at any time
Equal Opportunity Employer We are an Equal Opportunity Employer and our employees are people with different strengths experiences and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity but also age disability status veteran status sexual orientation religion and many other parts of ones identity. All of our employees points of view are key to our success and inclusion is everyones responsibility.
Americans with Disabilities Act (ADA) Statement Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process please contact us at .
#J-18808-Ljbffr